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Raphael Bemporad

Founding Partner
BBMG

As Founding Partner and Chief Strategy Officer of BBMG, Raphael unites branding, sustainability and innovation to help organizations unleash shared value.

An expert in brand strategy, CSR/cause marketing and public affairs, Raphael is a passionate champion for a new approach to branding that’s driven by participation, collaboration, shared values and mutual relationships.

He has directed recent branding and marketing programs for clients such as Eileen Fisher, Johnson & Johnson, MillerCoors, Samsung, Target and Fair Trade USA.

Raphael also has an extensive background in political communications, getting his start as a press aide to Texas Governor Ann W. Richards. He also served as communications director for the Texas Democratic Party, as communications director for Texas State Senator Rodney Ellis (D-Houston), and as press secretary for U.S. Congressman Lloyd Doggett (D-Texas).

Raphael received his BA in Philosophy with honors from the University of Texas at Austin. He currently sits on the Board of Directors for Social Venture Network and READ Global.

Raphael Bemporad is tagged in 23 assets. Page 1 of 2.
Video
Engaging & Activating Elders/Baby Boomers for Regeneration

Baby Boomers in the developed world will be the largest, longest lived, wealthiest and highest percentage of population group of older persons in human history. Data show they see the years ahead fundamentally different than previous generations of e... View More

Video
Creating the New Story of Climate: Uniting Media and Brands for Consumer Engagement and Action

Like never before, people are experiencing the impacts of climate change in their daily lives and in their own backyards. Understanding the new climate reality can be overwhelming – and finding trusted information and relevant storytelling can s... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Slides
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a great opportunity for... View More

Video
Day 2-B2A2: Consumers as Suppliers

This panel will examine ways and means of activating consumers as the critical ‘missing link’ in emerging circular models around clothes, footwear and other CPGs. Panelists will combine their experiences with ‘consumers as suppliers’ of used ... View More

Video
How to Build Regenerative Brands for A Radically Better Future

A rising generation is ready for significant change. 60% of people under 30 globally would prefer structural change rather than a return to a pre-COVID normal, according to BBMG and GlobeScan’s latest global research. In this session, BBMG and Glob... View More

Video
Overcoming the Intent-to-Action Gap: Launching the Next Phase of the #BrandsForGood Initiative

This session summarizes the results of the Pull Factor Project – an actionable toolkit for marketers and brand leaders to create cohesive communications that can shape culture and behavior toward sustainable lifestyles. It then goes beyond that to ... View More

Video
Technology at the Tipping Point: A Design Manifesto for Humanity

Throughout history, crucial advances in science and technology have unleashed astonishing periods of human development, economic growth and social progress. And while the rapid evolution of technology is in many ways making life better, we’re also ... View More

Article
Brand Purpose in Divided Times: 4 Strategies for Brand Leadership

Us vs Them. Me vs You. Old vs Young. Rich vs Poor. We are feeling more divided than ever. Yet the path to brand relevance and resilience is recognizing what we have in common. Recently we asked 16,000 people globally — across 16 countries, in many ... View More

Article
Brands for Humans: 5 Imperatives for Placing Humanity at the Center of Your Business

Like few times in our history, we are navigating a moment of profound cultural, political and economic transformation. On one hand, we’ve seen nearly every nation on the planet come together behind new Sustainable Development Goals and an historic ... View More

Article
Religious Fervour, 'Green Giants,' Heartfelt Communication Abound on #SB15London, Day 2

On Tuesday, BBMG co-founder Raphael Bemporad hosted the second morning’s plenaries at SB ’15 London. He began by highlighting the transitionary power of sustainable brands.“As we begin the conversation today, I’d like us to think about the pr... View More

Article
Five Human Aspirations That Hold the Future for Brands

We marketers can be obsessed with generational trends. How many meetings have you had lately on what Millennials think of your brand? Or what Generation Z means for your digital strategy?And yet, while important, we may be asking the wrong questions ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
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December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
Sponsored by Amazon
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