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Sustainable Brands

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Kashi Certified Transitional Program Increases 400% in Just 2 Years

Kashi continues to expand its Certified Transitional portfolio, announcing that with the support of consumers, it will now source Certified Transitional ingredients from more than 4,200 acres of farmland across the US — a 400 percent increase since... View More

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GoodWell ‘Mind the Gap’ Initiative to Create Common Methodology to Measure Pay Inequality

Without a uniform, universally accepted and publicly available measurement methodology, companies large and small wanting to eradicate the pay gap are often left wondering where to start. ... View More

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Trending: Momentum Continues Gathering to Phase Out Single-Use Plastics

Single-use plastics continue to lose their appeal as the global community rallies around the concept of a circular economy. The UK, in particular, is taking the lead, setting a new standard for both the public and private sector, while food and bever... View More

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Trending: Startups, Government Put Planned Obsolescence in Its Place

As increasing emphasis is being placed on circularity, the concept of planned obsolescence is being called into question. While it has long been criticized by consumers, brands and governments are finally beginning to recognize that the short-term st... View More

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Gold Standard, WWF Publish Best-Practice Guide to Accelerate Corporate Action on SDGs

Climate and development standard and certification body Gold Standard and WWF Switzerland have published a new report that seeks to help the private sector define and deliver ambitious strategies to achieve the goals outlined in the UN Sustainable De... View More

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Primark Sheds Light on Supply Chain with Global Sourcing Map Tool

Primark, a member of the Sustainable Apparel Coalition, has developed a new online tool that is helping usher in a new era of transparency for the retailer. The Global Sourcing Map allows consumers to access information about the 1071 factories and s... View More

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Trending: Supermarkets, Government, the Queen Take Stand Against Single-Use Plastics

Plastic packaging continues on its downward spiral as supermarkets, government and even the Queen begin to explore more sustainable alternatives. Kiwi supermarket chain New World is setting a new standard for the food industry by drastically reducing... View More

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Unilever Threatens to Pull Ads if Tech Platforms Don’t Clean Up ‘Toxic Content’

In a bid to build trust into our systems and society, Unilever has announced a new commitment to cut investment in platforms that breed division in society — and is challenging the rest of the industry to do the same. In his keynote speech at the I... View More

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Toyota Tackles Climate Change, Inclusivity in ‘Start Your Impossible’ Campaign

Building on the success of its “Good Odds” spots released during the Super Bowl, in which it highlighted the real-life story of Canadian Para-alpine skier Lauren Woolstencroft, auto giant Toyota has released a new ad campaign “Start Your Imposs... View More

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Trending: Shifting Attitudes Towards Sustainability Shaping More Than Just Supply Chains

Growing consumer demand for apparel and consumer products made in socially and environmentally responsible ways continues to drive companies away from a business-as-usual model. But corporate behavior isn’t the only thing being influenced by shifti... View More

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Unilever, Savers Team Up to Tackle Clothing Waste

Coinciding with New York Fashion Week, Unilever and global thrift retailer Savers announced a new partnership to draw attention to the issue of clothing waste. As they say, timing is everything. The two organizations collaborated for the latest itera... View More

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First-Ever Carbon Neutral Mortgage Allows Borrowers to Offset Footprint of Home Ownership

While sustainable finance has largely focused on providing financial products and tools to investors and businesses, we’re beginning to see more opportunities arise for consumers to support and shape the development of a more sustainable economy. O... View More

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Trending: Big Boosts to Fuel Cell, Solar Technology

Clean, efficient electricity is essential for constructing a low-carbon future, but more advanced technologies are needed to accelerate the transition away from fossil fuels. Scientists around the world are rising to the challenge, delivering new ene... View More

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New Science-Based Goals, Carbon Pricing Scheme to Help Heineken ‘Drop the C’

Heineken has unveiled a new sustainability strategy that will see the brewer increase renewable energy production, set science-based targets across distribution, cooling and packaging, and pilot an internal carbon pricing scheme. ... View More

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AT&T Strikes Major Corporate Renewable Energy Deal

power through two agreements with subsidiaries of NextEra Energy Resources, the world’s largest operator of renewable energy projects. Together, these deals constitute one of the largest corporate renewable energy purchases in the US. The agreement... View More

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Patagonia Launches Digital Platform to Connect Customers with Grassroots Activism

Patagonia is back at it — the outdoor gear company has launched a new digital platform connecting customers with local environmental organizations. The aim of the new platform, Patagonia Action Works, is to encourage Patagonia customers to learn mo... View More

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Non-Toxic Batteries, Functional Furniture Win 6th C2C Product Design Challenge

The Cradle to Cradle (C2C) Products Innovation Institute has revealed the winners of the latest Cradle to Cradle Product Design Challenge. ... View More

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Dunkin’ Donuts to Eliminate Foam Cups by 2020

As part of its commitment to serve both people and the planet responsibly, morning mainstay Dunkin’ Donuts has unveiled plans to eliminate polystyrene foam cups in its global supply chain by 2020. The phase-out will begin later this year and will s... View More

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Delta, Duke Team Up to Transform Carbon Credits Into Community Sustainability Projects

Delta Air Lines is expanding its partnership with Duke Athletics and Duke University with a first-of-its-kind sustainability program. ... View More

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Absolut Bares It All in Humorous Transparency Campaign

Absolut is leading the way for transparency with a new campaign that proves that it really is ‘the vodka with nothing to hide.’ The Åhus, Sweden-based distiller has created a short film that takes viewers on a revealing journey to discover Absol... View More

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Circularity by Design: How to Influence Sustainable Consumer Behaviors
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OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
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