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Building Trust with Consumers: How Sustainably Certified Products Can Help Your Business

In today's marketplace, consumers are increasingly seeking products that align with their values and environmental concerns. This webinar will explore how sustainably certified products can help companies build trust and credibility with consumers, w... View More

Webinar: A Conversation with Seth Godin and KoAnn Skrzyniarz

Join us for an exciting and insightful conversation hosted by Sustainable Brands, featuring renowned author and marketing expert, Seth Godin, in conversation with KoAnn Skrzyniarz, the visionary founder of Sustainable Brands. This special event will ... View More

Navigating the Carbon Market: Strategies to Balance Risk and Impact

The carbon market requires a deeper understanding of carbon credit quality and other associated risks to effectively scale and advance significant climate action. We invite you to join us for an engaging conversation with Telekom, BeZero, Varaha, and... View More

Unlocking the Power of Climate-Labeling: Key Learnings from the SB & HowGood Partnership

Climate labeling demonstrates a clear commitment to carbon reduction. Are you ready to transform your approach to sustainability by driving transparency and awareness? If so, we invite you to join our upcoming webinar, "Unlocking the Power of Climate... View More

Unlocking Impact: Key Considerations for Purchasing Carbon Credits to Maximize Community Engagement

There are many things to consider when making high quality carbon credit purchases, and many channels to navigate along the buying journey. Join us for an insightful session with Microsoft, UpEnergy and Carbon Streaming that aims to simplify the proc... View More

Uncovering Competitive Advantages through Impact and Defying Online Algorithms with Authentic Storytelling

The first half of this session will take a deep dive into the inspiring story of a beloved impact-driven challenger brand, tracking lessons from its journey from a niche cult following to mainstream attention. The second half will go into finding so... View More

Tackling the Social Isolation Crisis through ‘Togetherland’ and the ‘Seen Transition’

This workshop is a continuation of John Havens’ main-stage talk from earlier in the day. Recognizing that social connection is what's needed to help address the world's loneliness and isolation epidemic, this session is designed to ‘train the tra... View More

Driving Behavioral Shifts and Transformations That Can Last

From brilliant choice editing making sustainable behaviors effortless, to bold rethinking of product and packaging positioning, to nudging customer relationships that reinforce deep-nested trust and loyalty – this session packs a very potent ‘pun... View More

Getting Real about the Social Isolation Crisis and Finding "Planet Positive" Solutions in ‘Togetherland’

Researchers are finding that the climate and biodiversity crises are not only unfolding alongside crises in mental health and social isolation, but that in some striking ways these issues are also intertwined. The collective stress, fears, and isolat... View More

Getting Real about the Social Isolation Crisis and Findingfor Improving Corporate Performance

What if we quantified the submerged value of values, finding that the risk-reduction benefits of better environmental performance and the decision-making benefits of diverse management groups were worth far more than had previously been believed? Wha... View More

Why Culture is the Most Powerful Vehicle for Influencing Behavior, and How to Harness it

Dr. Marcus Collins will share insights on the building blocks of culture from his new book, "For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be", and analyze how influence, legitimation and other cultural forces can help... View More

Welcome to Day 3 of Brand-Led Culture Change ‘24!

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Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
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December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
Sponsored by Amazon
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