Our vision is to craft the brands and choice of drinks that people love, to refresh them in body & spirit. And done in ways that create a more sustainable business and better shared future that makes a difference in people’s lives, communities and our planet.
Coca-Cola
Beverage Giants Up the Ante on Efforts to Reverse Plastic Pollution
4 years ago - Molson Coors, Dasani and Poland Spring all unveil ambitious plans to eliminate problematic single-use plastic from their packaging — and help keep consumers up to speed on what’s #NotTrash.
Coca-Cola, PepsiCo Leave Pro-Plastics Lobbying Association
4 years ago - As more and more companies are transitioning away from single-use plastics and actively seeking more sustainable alternatives, The Coca-Cola Company and PepsiCo have announced their exit from the Plastics Industry Association.
Small Decision, Big Impact: New Campaign Highlights Ripple Effects of Drinking Honest Beverages
4 years ago - Honest's new campaign showcases the brand’s purpose-driven DNA and longstanding mission to democratize organics and promote economic opportunity — as well as its expanding portfolio.
WWF’s New ‘ReSource’ to Give Visibility Into Companies’ Progress in Reducing Plastic
4 years ago - ReSource isn’t another commitment or a new partnership, by design: To join, companies have to publicly share data and progress on their plastic-reduction efforts.
12 Winners of NextGen Cup Challenge Reimagining the Future of the To-Go Cup
4 years ago - Starbucks, McDonald's and other industry leaders partner in pre-competitive collaboration to drive sustainable design and find innovative cup solutions.
Financial Services Lead Charge in Linking Financial Performance, Sustainability
4 years ago - Companies increasingly recognize the importance to their bottom line of a comprehensive sustainability strategy, which includes reporting.
EPR in Action: TerraCycle, CPG Giants Close ‘Loop’ on Single-Use Packaging
4 years ago - First-of-its-kind, global shopping platform aims to offer zero-waste packaging options for the world’s most popular consumer products.
Trending: BASF, Coca-Cola, EC Break New Ground on Plastics Recycling
4 years ago - Continuing this year’s wave of near-constant innovations aimed at responsible management of post-consumer plastics are new advancements from both the private and public sector. BASF making products with chemically recycled plastics BASF announced it has broken new ground in plastic waste recycling with its ChemCycling project. Chemical recycling provides an innovative way to reutilize currently unrecyclable plastic waste, such as mixed or uncleaned plastics. Depending on the region, such waste is usually sent to landfill or burned with energy recovery.
Atlanta: A Dark Horse in Sustainability Innovation
4 years ago - Atlanta may not be the first city that comes to mind when you think of sustainability — but perhaps, it should be.
Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters
4 years ago - Arriving on the heels of Hurricane Florence, Hurricane Michael proved again that companies are making significant commitments to relief and recovery efforts in the wake of natural disasters. Our round-up of Hurricane Florence corporate response efforts covered some innovative ways that companies are reacting to disasters. Unfortunately, we’re already revisiting the topic with a snapshot of how companies reacted to Michael, and why it’s increasingly critical for any company to have a disaster response strategy in place.
Global, Multisector Commitments Aim to Eliminate Plastic Pollution at the Source; Is It Enough?
4 years ago - NOTE: This article was updated on October 30, 2018 at 11:45am ET. A Global Commitment to eradicate plastic waste and pollution at the source has been signed by 250 organisations including many of the world’s largest packaging producers, brands, retailers and recyclers, as well as governments and NGOs. For some signatories, the Global Commitment is just one facet of their plan to overhaul their approach to plastic. The New Plastics Economy Global Commitment is led by the Ellen MacArthur Foundation (EMF), in collaboration with UN Environment, and was officially unveiled at the Our Ocean Conference in Bali today.
Global Practitioners Gather to Compare Notes on Redesigning the #GoodLife
4 years ago - Last year, the Sustainable Brands community gathered around the world throughout the year to share insights on how they – and their customers – were “redefining the good life.” This year, the conversation has progressed from the ‘what’ to the ‘how’ of designing the sustainable future in which we all want to live.
Coca-Cola GB Campaign, Packaging Redesign Nudge Consumers Toward Lower-Sugar Options
5 years ago - Coca-Cola Great Britain has launched a new design for the Coca-Cola range, featuring new-look packaging for original Coca-Cola and Coca-Cola zero sugar. The changes unify both varieties with the trademark Coca-Cola red and form part of the company’s commercial strategy to encourage more people to try Coca-Cola zero sugar. Along with the redesign, a £5 million marketing campaign communicates the changes to consumers, featuring 10- and 30-second ads alongside out-of-home advertising. The ad, “One Way or Another,” reminds consumers they can enjoy Coca-Cola, with or without sugar.
Coca-Cola Rewards Recycling at UK Theme Parks with 50% Discounts
5 years ago - Coca-Cola Great Britain and Coca-Cola European Partners have partnered with Merlin Entertainments to offer 50 percent discounts at some of the UK’s best-known attractions in exchange for empty plastic drink bottles. Specially created reverse vending machines will be on-site at four of Merlin’s leading attractions and will instantly reward those who deposit their used bottles between July 25th and October 19th, 2018.
Circulate Capital Launches to Invest in Solutions to Ocean Plastic Crisis
5 years ago - Circulate Capital, a new impact-focused investment management company, launched today in partnership with Closed Loop Partners, a firm that invests in companies, technology and recycling infrastructure to advance the circular economy; and Ocean Conservancy, a leading nonprofit environmental advocacy organization working to protect the world’s oceans.
World Cup Sponsors Missing Out on Purpose
5 years ago - With the 2018 FIFA World Cup taking place against the backdrop of a rapidly changing world, a world where people increasingly expect corporations to stand for something more than just profits, it seems like an appropriate time to take a look at which World Cup sponsors are leaning into this cultural tension and activating their sponsorships in a purposeful way.
New Projects in Guatemala, Australia Sweetening Sugar Industry Sustainability Practices
5 years ago - Sugar has been a hot topic the past few years due to artificial and natural sweeteners entering the market and growing concerns about obesity and children’s health. The U.S.
Nestlé, Coca-Cola Among 60 Orgs Stepping Up to Address Pressures on UK Water
5 years ago - Over 60 organizations including businesses such as Nestlé, Coca-Cola and M&S have signed a Catchment Management Declaration agreeing to step up action to address the increasing pressures to UK water through improved catchment management.
Businesses Taking the Lead on Sustainability
5 years ago - Now more than ever, the general and informed public of this world are looking to CEOs and business leaders to take the lead on important issues over governments.