Coca-Cola

Coca-Cola

Coca-Cola is tagged in 234 stories. Page 2 of 12.
Coca-Cola GB Campaign, Packaging Redesign Nudge Consumers Toward Lower-Sugar Options
Coca-Cola GB Campaign, Packaging Redesign Nudge Consumers Toward Lower-Sugar Options

1 year ago - Coca-Cola Great Britain has launched a new design for the Coca-Cola range, featuring new-look packaging for original Coca-Cola and Coca-Cola zero sugar. The changes unify both varieties with the trademark Coca-Cola red and form part of the company’s commercial strategy to encourage more people to try Coca-Cola zero sugar. Along with the redesign, a £5 million marketing campaign communicates the changes to consumers, featuring 10- and 30-second ads alongside out-of-home advertising. The ad, “One Way or Another,” reminds consumers they can enjoy Coca-Cola, with or without sugar.

Coca-Cola Rewards Recycling at UK Theme Parks with 50% Discounts
Coca-Cola Rewards Recycling at UK Theme Parks with 50% Discounts

1 year ago - Coca-Cola Great Britain and Coca-Cola European Partners have partnered with Merlin Entertainments to offer 50 percent discounts at some of the UK’s best-known attractions in exchange for empty plastic drink bottles. Specially created reverse vending machines will be on-site at four of Merlin’s leading attractions and will instantly reward those who deposit their used bottles between July 25th and October 19th, 2018.

Circulate Capital Launches to Invest in Solutions to Ocean Plastic Crisis
Circulate Capital Launches to Invest in Solutions to Ocean Plastic Crisis

1 year ago - Circulate Capital, a new impact-focused investment management company, launched today in partnership with Closed Loop Partners, a firm that invests in companies, technology and recycling infrastructure to advance the circular economy; and Ocean Conservancy, a leading nonprofit environmental advocacy organization working to protect the world’s oceans.

World Cup Sponsors Missing Out on Purpose
World Cup Sponsors Missing Out on Purpose

1 year ago - With the 2018 FIFA World Cup taking place against the backdrop of a rapidly changing world, a world where people increasingly expect corporations to stand for something more than just profits, it seems like an appropriate time to take a look at which World Cup sponsors are leaning into this cultural tension and activating their sponsorships in a purposeful way.

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New Projects in Guatemala, Australia Sweetening Sugar Industry Sustainability Practices
New Projects in Guatemala, Australia Sweetening Sugar Industry Sustainability Practices

1 year ago - Sugar has been a hot topic the past few years due to artificial and natural sweeteners entering the market and growing concerns about obesity and children’s health. The U.S.

Nestlé, Coca-Cola Among 60 Orgs Stepping Up to Address Pressures on UK Water
Nestlé, Coca-Cola Among 60 Orgs Stepping Up to Address Pressures on UK Water

1 year ago - Over 60 organizations including businesses such as Nestlé, Coca-Cola and M&S have signed a Catchment Management Declaration agreeing to step up action to address the increasing pressures to UK water through improved catchment management.

Businesses Taking the Lead on Sustainability
Businesses Taking the Lead on Sustainability

1 year ago - Now more than ever, the general and informed public of this world are looking to CEOs and business leaders to take the lead on important issues over governments.

Rethinking the World’s Waste Dilemma
Rethinking the World’s Waste Dilemma

1 year ago - China’s shift in recycling waste plastic

4 Ways CEOs Can Truly Drive Purpose in Companies
4 Ways CEOs Can Truly Drive Purpose in Companies

1 year ago - This is the ninth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below.

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WRAP Convenes 42 CPG Giants in Global Pact to Eliminate Plastic Packaging Waste
WRAP Convenes 42 CPG Giants in Global Pact to Eliminate Plastic Packaging Waste

1 year ago - Building on their individual efforts and those under the Ellen MacArthur Foundation (EMF)’s New Plastics Economy initiative, dozens of businesses have made their commitment to the new UK Plastics Pact.

Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy
Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy

1 year ago - Companies including Apple, Google and IKEA earned top spots in a new ranking of the top 20 business leaders calling for more ambitious climate policy across the globe. To make the A-List of Climate Policy Engagement, companies must showcase sectoral leadership, be vocal in calling for ambitious policies and align these calls with their own strategic activities.

Closed Loop Fund Announces Historic Partnership on Funding for Recycling Infrastructure
Closed Loop Fund Announces Historic Partnership on Funding for Recycling Infrastructure

1 year ago - The Connecticut Department of Energy and Environmental Protection (DEEP) and the Closed Loop Fund (CLF) today unveiled an historic statewide, public-private partnership targeting a $5 million investment in recycling infrastructure in Connecticut in 2018. This statewide program follows Closed Loop Fund’s successful investment in Waterbury, CT in 2017.

2025 Ambition, UN Report Look to UK Brands, Nature-Based Solutions to Tackle Water Issues
2025 Ambition, UN Report Look to UK Brands, Nature-Based Solutions to Tackle Water Issues

1 year ago - Amidst a flurry of corporate activity around World Water Day (March 22), the growing issues of demand, availability and quality of water have been front-and-center this week. According to UN projections, global demand for fresh water will exceed supply by 40 percent in 2030.

Q&A: Dr. John Izzo on Creating Competitive Advantage in an Age of Social Good
Q&A: Dr. John Izzo on Creating Competitive Advantage in an Age of Social Good

1 year ago - Good products and profits have long been the hallmark of successful businesses, but in a shifting economic landscape these traditional metrics no longer hold up, as consumers, employees and investors are increasingly looking to corporations to act on environmental and social issues. So how can businesses succeed in an age of disruption?

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Coke, Dow, Kimberly-Clark Join Coalition to Tackle Ocean Plastics in SE Asia
Coke, Dow, Kimberly-Clark Join Coalition to Tackle Ocean Plastics in SE Asia

1 year ago - Corporate action to tackle the mounting problem of ocean plastics is on the rise with new commitments and cross-industry initiatives cropping up regularly.

Corporate America Swings from Sobs to Silence in This Year’s Super Bowl
Corporate America Swings from Sobs to Silence in This Year’s Super Bowl

1 year ago - It was a sad Super Bowl. Sad, as only Trump can say it. Saaad. One minute I had a cunning, fast-talking clown trying to sell me stuff in true ad-land fashion. The next, I felt emotionally mistreated by a sobbing stranger playing curling with my heart. Corporate America appeared not to care at all — and if it did, it cared too much — which is exactly the problem. Of four quarters of fast-paced commercials only around 10 aimed for something bigger than product plugging.

Trending: Brewing Up Sustainable Solutions for Plastic Tea Bags, Six-Pack Rings
Trending: Brewing Up Sustainable Solutions for Plastic Tea Bags, Six-Pack Rings

1 year ago - 2018 is gearing up to be a big year for packaging innovation.

Trending: Coca-Cola, Evian, Amcor Unveil Ambitious Circular Packaging Strategies
Trending: Coca-Cola, Evian, Amcor Unveil Ambitious Circular Packaging Strategies

1 year ago - Beverage giants Coca-Cola and Evian and global packaging company Amcor have announced new efforts that will fundamentally reshape their approaches to packaging. By 2030, Coca-Cola says it will collect and recycle 100 percent of its packaging; Evian has pledged to produce all of its plastic bottles from 100 percent rPET by 2025; and all of Amcor’s packaging will be recyclable or reusable by 2025.

Giving business a leg up for effective water stewardship
Giving business a leg up for effective water stewardship

2 years ago - “To sustain their business, companies need to better understand the costs and opportunities of effective water resource management”, stresses Quantis water expert Jean-Baptiste Bayart. Ahead of the AWS Global Water Stewardship Forum, Quantis shares its experience working with major industrial players over the last 10 years, laying out key hurdles and potential solutions for companies to adopt water stewardship.

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CPG Giants Reaffirm Commitment to New Plastics Economy, Pledge $150M for Plastic-Free Oceans
CPG Giants Reaffirm Commitment to New Plastics Economy, Pledge $150M for Plastic-Free Oceans

2 years ago - With 8 million tonnes of plastic entering the ocean each year, we urgently need to change the way we make and use plastics, so that they don’t become waste in the first place. A host of announcements from major CPG companies and NGOs today from the Our Ocean 2017 conference in Malta signal the ongoing momentum behind the issue.

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