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Coca-Cola is tagged in 281 stories. Page 9 of 15.
World’s ‘Most Admired’ Companies Also Are Sustainability Stars
World’s ‘Most Admired’ Companies Also Are Sustainability Stars

9 years ago - Apple, Google and Berkshire Hathaway are the world’s most highly regarded companies, according to a new ranking by Fortune magazine.Amazon, Starbucks, Disney, Southwest Airlines, American Express, General Electric (GE) and Coca-Cola rounded out the top ten.

'Soft Sustainability': How Brands Are Successfully Communicating Their Efforts by Steering Clear of the 'S' Word
'Soft Sustainability': How Brands Are Successfully Communicating Their Efforts by Steering Clear of the 'S' Word

9 years ago - Back in the late 1980s, Harvard professor Joseph Nye coined the term “soft power” to describe the US’s ability to influence the world through the marketing power of its global consumer brands and Hollywood’s razzle dazzle rather than the US military’s big stick.Today, as companies begin to shape a narrative that makes sense to the public, Nye’s language could well be applied to sustainability.Welcome to the era of Soft Sustainability.The term could be used to describe the approach of some of the world’s biggest companies as they seek to communicate their own sustainability work while also providing their consumers and greater community a roadmap to sustainable living.

A Vaccine For Global Warming
A Vaccine For Global Warming

9 years ago - You may not immediately see the similarities between the recent measles outbreak in the U.S., and the ever-contentious hydra-headed problem of global warming. But on closer scrutiny, both come from what may seem like an insane refusal to accept facts and act in the best interests of everyone concerned. Of course, to those who militate against vaccinating their children and attack the idea of global warming as a human-induced phenomenon, their actions don’t seem insane at all. It should be clear from these two examples that we are controlled by irrational forces that have successfully created the illusion that we are not controlled by irrational forces.

Closing the Loop on Recycling: Unilever, P&G Aim to Give Communities Greater Access to Recycling Programs
Closing the Loop on Recycling: Unilever, P&G Aim to Give Communities Greater Access to Recycling Programs

9 years ago - Regardless of where we live, we’re neighbors — sharing this grand global space, and thus all of its sustainability challenges and opportunities.Therefore, we believe we also share in the responsibility to develop solutions, and to work together when our combined resources can have a positive impact that none of us could achieve on our own.

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Global Thermostat Turning Carbon Pollution Into Cash
Global Thermostat Turning Carbon Pollution Into Cash

9 years ago - Carbon-capture technology holds much promise for helping the world to reduce the amount of carbon dioxide (CO2) in the atmosphere and mitigate the effects of global warming. It works by trapping the carbon dioxide at its emission source, transporting it to a storage location — often deep underground — and isolating it. However, most carbon-capture techniques developed to date are uneconomic because they consume too much energy to sequester the carbon.

Catalyzing Change: Georgia Tech Establishes Hub for Sustainable Business Collaboration
Catalyzing Change: Georgia Tech Establishes Hub for Sustainable Business Collaboration

9 years ago - Howard Connell, managing director of Georgia Tech’s new Ray C. Anderson Center for Sustainable Business, points to the panel of presenters at the Center’s inaugural event as an example of how it plans to address the systemic complexities of sustainability.

Report Highlights CPG, Food Companies Leading and Lagging on Better Packaging
Report Highlights CPG, Food Companies Leading and Lagging on Better Packaging

9 years ago - Shareholder advocacy group As You Sow and the Natural Resources Defense Council (NRDC) have issued a new report examining packaging used by 47 fast food/quick service restaurant (QSR) chains, beverage companies, and consumer good/grocery companies and highlights the leaders and laggards in terms of its recyclability.

CDP: US, Brazil, China and India Least Resilient Against Climate-Related Supply Chain Risks
CDP: US, Brazil, China and India Least Resilient Against Climate-Related Supply Chain Risks

9 years ago - Lack of preparation has left supply chains in Brazil, China, India and the United States more vulnerable to climate risks than those in Europe and Japan. However, suppliers in China and India deliver the greatest financial return on investment to reduce their greenhouse gas emissions and demonstrate the strongest appetite for collaboration across the value chain. This according to research released Tuesday by CDP and Accenture.

Corporate Knights Unveils Its 2015 Picks for the 100 Most Sustainable Corporations
Corporate Knights Unveils Its 2015 Picks for the 100 Most Sustainable Corporations

9 years ago - Corporate Knights (CK), the Canadian corporate sustainability reporter, has published its 10th annual Global 100 Index, which attempts to rank the 100 Most Sustainable Corporations in the World.This year marked the first that the Global 100 Index fell behind its benchmark. From its birth in February 2005, through to December 31, 2014, it delivered a return of 90.76%, lower than its benchmark, the MSCI All Country World Index, which returned 96.98%. CK has attributed this to the rising US dollar, since 81 percent of Global 100 companies traded in non-US denominated currencies, versus only 50 percent in the MSCI Index.

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Marketing for Good: Breaking Down the Barrier to New
Marketing for Good: Breaking Down the Barrier to New

9 years ago - I had a fascinating conversation this morning with Guy Dauncey, a futurist and big brain in the sustainability field. Guy is writing his latest book, a novel that projects us into the Vancouver of 2040. His vision isn’t apocalyptic — it describes how we as a civilization finally came around to embrace ‘new,’ and turn it into post-fossil-fuel prosperity. Inspiring stuff, especially when the vision is supported by the science Dauncey painstakingly assembles.

For 2015, Let's Find Our Honor and Purpose
For 2015, Let's Find Our Honor and Purpose

9 years ago - While Maurice Lévy called 2014 an "annus horribilus" for Publicis Groupe, life for most agency leaders was a bit merrier this holiday season – but not by much. As Steward Elliot wrote in one of his last columns for the New York Times: "’the situation is hopeless but not serious’ seems to sum up what several Madison Avenue thought leaders believe lies in store for the industry next year."There’s not much certainty for us these days. The ad agency business can be described in tectonic terms: Giant forces and trends scrape each other while triggered by small yet reverberating disruptions that place it on the cusp of a cataclysmic release.

The Push for Bioplastics and the Myth of Biodegradability
The Push for Bioplastics and the Myth of Biodegradability

9 years ago - This is the first of a three-part series by TerraCycle CEO Tom Szaky that examines the benefits, risks, misconceptions and long-term viability of bioplastics.

Water Risk Prompting a New Wave of Innovation
Water Risk Prompting a New Wave of Innovation

9 years ago - What if someone said that they could help jumpstart your creativity? What if they said that the very thing that all businesses need to function can enable new thoughts to flow freely?I’m talking about water. Specifially, corporate water use and risk.I realize that water is hardly the usual domain of expansive, fun, free thinking. But, it should be. What if instead of boring (but essential) lists of what to do to assess water risk, the innovation part was clear?

Companies Boosting Profits by Leasing Chemicals
Companies Boosting Profits by Leasing Chemicals

9 years ago - The traditional business model of chemical suppliers selling their products in the largest possible quantities, while profitable, encourages the overuse of chemicals and places a strain on human health and the environment. But another model has emerged that decouples payment from consumption.Chemical leasing is a business model in which chemical manufacturers and distributors charge for the function that the chemicals perform rather than selling chemicals. Companies that use the chemicals pay for the service that the chemicals provide instead of buying the chemical. The model reduces the waste and inefficiency that often occur with the conventional approach to buying and handling chemicals.

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#SB14London: Why Brands Should Be Talking Sustainability
#SB14London: Why Brands Should Be Talking Sustainability

9 years ago - What if 15 of the biggest Fast Moving Consumer Goods (FMCG) companies decided they really wanted to change the world? How would they go about communicating their sustainability commitments to the millions of consumers they need to persuade to live more sustainably?At present, even though FMCG companies are starting to understand the need to explain sustainability directly to consumers, they continue to put most of their communication efforts into their Sustainability and CSR corporate sites — an obvious destination for NGOs, shareholders and academics but not the first place the general public go to get information.

Closed Loop Fund Offering Zero-Interest Loans to Help Cities Develop Recycling Infrastructures
Closed Loop Fund Offering Zero-Interest Loans to Help Cities Develop Recycling Infrastructures

9 years ago - The Closed Loop Fund plans to invest $100 million over the next five years to support the development of recycling infrastructure and services in cities across the country.Municipalities across the country can now apply for zero-interest loans to build recycling infrastructure for their communities. The zero-interest loans are repaid from either landfill-diversion savings or revenue generated from the sale of recyclable material. Companies that service municipalities may also apply, and interest rates will be below market rates.

When Money Packs a Positive Punch
When Money Packs a Positive Punch

9 years ago - Impact investing is the all the rage in billionaire circles. Now as most of us aren’t billionaires, you might ask: ‘why do we care?’ Quite simply because this phenomenon is changing the face of both philanthropy and finance and has the potential to radically impact our communities, the causes we care about and the world at large.

Study: Most European CEOs Believe Successful Business Combines Profit and Purpose
Study: Most European CEOs Believe Successful Business Combines Profit and Purpose

9 years ago - Nearly nine in ten (86%) current CEOs and future business leaders believe businesses should have a social purpose, but just a fifth of the younger generation agrees they are doing so, according to a new study by Coca-Cola Enterprises (CCE) in partnership with Cranfield’s Doughty Centre for Corporate Responsibility and The Financial Times’ FT Remark (FT).

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Unilever, Coke, M&S, BT Launch Digital Platform to Engage Millennials on Our Power to Create Change, 'Collectively'
Unilever, Coke, M&S, BT Launch Digital Platform to Engage Millennials on Our Power to Create Change, 'Collectively'

9 years ago - A coalition of the world’s biggest companies has launched a global digital platform to drive conversation and momentum around sustainability — and to help reach the ever-elusive goal of making sustainable lifestyles the new normal.The idea for Collectively, launched today, emerged from conversations at last year’s World Economic Forum between Unilever, BT Group, The Coca-Cola Company, Marks & Spencer and Carlsberg, around how to engage more effectively with millennials to inspire and accelerate more sustainable ways of living.