Coca-Cola
Consumers Believe Brands Can Have Positive Impact but Are Failing to Do So
6 years ago - For all the talk about how important brands are in people's lives, the evidence points firmly in the other direction.
Coca-Cola's PlantBottle Rollout Signals Brands Taking Sustainability in China Seriously
6 years ago - When Coca-Cola first rolled out its PlantBottle in fall 2009 in Copenhagen, the beverage giant sent a signal to the entire food and beverage industry that it had had to take sustainable packaging more seriously. Additional companies, including Heinz, later rolled out plastic bottles using the same technology.
UK Retailers Increase Efforts To Decrease Food Waste
6 years ago - Coca-Cola Enterprises, Unilever, AB InBev, Nestlé, and 45 other retailers, manufacturers and brands have all recommitted to a joint reduction of food and drink waste by 1.1 million metric tons by 2015.
Coca-Cola Announces Global Commitments To Help Fight Obesity
6 years ago - Coca-Cola today announced four global business commitments it claims will contribute to healthier, happier and more active communities in the more than 200 countries where it does business.
Lost Confidence: Can Ratings Help Brands Rebuild Faith in Big Business?
6 years ago - A 2012 Gallup poll reported sobering news for Corporate America — only 19 percent of the public has significant confidence in big businesses, 41 percent has some and 39 percent has little or none. The only institutions doing worse in the public’s eye are HMOs and the U.S. Congress.This comes as no surprise given the plethora of corporate controversies, CEO scandals, bailouts and environmental accidents that have dominated headlines in recent years. These types of stories often overshadow the good work being done by more conscientious brands, making it difficult for them to stand apart from less-responsible competitors.
Holistic, Brand-Led EPR Initiatives Key for Achieving Benefits of Circular Economy
6 years ago - With three billion new middle-class consumers projected to enter the global marketplace in the coming decades[1], it is now widely acknowledged that the global economy of tomorrow will face material scarcity and supply chain insecurity at an unprecedented scale — an inevitable consequence of an industrial era based on a make/use/dispose model. These new realities have galvanized an international community of academia, NGOs, governments and corporate interests to promote new principles to guide future economic decision-making.
Ellen MacArthur Foundation Aims To Create $10B of Value by 2015 With New Global Business Alliance
6 years ago - The Ellen MacArthur Foundation today launched the Circular Economy 100 (CE100), a three-year program aimed at bringing together a network of 100 leading companies globally to facilitate development and commitment to new circular economy projects. The CE100 will provide executive education on key themes and emerging trends, share knowledge and new learnings, and identify and develop solutions to common challenges. The objective is that by 2015 participating companies will have triggered circular initiatives that will result in an aggregated economic benefit of $10bn for the businesses involved.
Sustainable Brands Announces Full Conference Programme for SB London, November 27-28
6 years ago - SAN FRANCISCO, Calif., October 17, 2012– Sustainable Brands recently announced complete programme details for its first pan-European conference to be held in London, November 27-28.