Coca-Cola

Coca-Cola

Coca-Cola is tagged in 228 stories. Page 6 of 12.
Purpose to the People: How Brands Can Turn Crowds of Consumers Into Movements of Change
Purpose to the People: How Brands Can Turn Crowds of Consumers Into Movements of Change

3 years ago - Purpose brands that are authentic in creating a positive contribution to society while focusing on the delivery of great products and services are outgrowing other competitors. A clear purpose drives consumer preference and motivates employees, accelerating business results and positive change.

10 Sustainable Business Stories That Shaped 2015 ... and Some Questions for 2016
10 Sustainable Business Stories That Shaped 2015 ... and Some Questions for 2016

3 years ago - 2015 was a pivotal time when humanity turned more decisively toward building a thriving and sustainable world. On our largest shared challenge, climate change, most of the major hurdles to action — both imagined and real — started to crumble. And an unlikely group of new voices joined the fight. From the Pope to global CEOs to almost all the world’s political leaders, the most powerful people got on board.

Report: How 15 Major Consumer Brands Are (or Aren't) Effectively Leveraging Sustainability Communication
Report: How 15 Major Consumer Brands Are (or Aren't) Effectively Leveraging Sustainability Communication

3 years ago - It’s commonly assumed that mainstream Main Street isn’t interested in sustainability. Shoppers will buy on price, performance and reliability. They’re swayed by celebrity endorsements and some of them want to be associated with stuff that’s cool. But being sustainable? Not a chance.

Indonesian Forest Fires, Amazon Tipping Points, and the Business Case for Investing in Reforestation
Indonesian Forest Fires, Amazon Tipping Points, and the Business Case for Investing in Reforestation

3 years ago - Businesses have a central role in addressing the forest issues that are in today’s headlines—including the Indonesian fires (which emitted more CO2 in three weeks than the entire German economy in a year), and the Amazon forests, which may be at a tipping point with serious

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Beverage Packaging Artisans Get the Spotlight in Coca-Cola's New Short Film
Beverage Packaging Artisans Get the Spotlight in Coca-Cola's New Short Film

3 years ago - After spending much of her childhood in landfills near Mexico City, 22-year-old Sandy Yazmin Colohua Gomez is now one of the women who has gained financial independence and confidence through The Coca-Cola Company’s 5by20 initiative. The company has released a short film, 5by20: Meet the Artisans, to share the global impact of the initiative through stories such as Sandy’s.

Dow Launches New Line of Sustainable Packaging Resins
Dow Launches New Line of Sustainable Packaging Resins

3 years ago - The Dow Chemical Company on Tuesday announced the launch a new family of resins that offers unprecedented performance levels to help customers address some of today’s most challenging packaging performance gaps.Innate Precision Packaging Resins are created from a patented molecular catalyst coupled with advanced process technology, which Dow says will empower customers to unlock new packaging opportunities through “unmatched stiffness-toughness balance, processing ease and improved sustainability profiles.”

Coca-Cola EKOCENTER™ initiative: Making a Difference with 2₵
Coca-Cola EKOCENTER™ initiative: Making a Difference with 2₵

3 years ago - This September, the Global Water Challenge (GWC) and The Coca-Cola Company will launch a collaborative cause marketing campaign for the EKOCENTER™ initiative.   The campaign, called project RIPPLE, is designed to support communities where EKOCENTER kiosks are located through a simple and innovative crowdsourcing mechanism, leveraging the reach of Coca-Cola and the passion of millennials to help those less fortunate.It’s a simple model that yields lasting results. Here’s how it works…

Why Your Company Needs a Magazine Mentality
Why Your Company Needs a Magazine Mentality

3 years ago - There was a time when the only way a company could hope to talk directly with real people was through the medium of advertising or public relations. Companies felt distanced from consumers and they worried that people wouldn't take them seriously unless they could broadcast a big campaign or get their PR agency to persuade a journalist to write about them.

Coca-Cola, Dow, Nestlé Commence Testing of New Natural Capital Protocol
Coca-Cola, Dow, Nestlé Commence Testing of New Natural Capital Protocol

3 years ago - Coca-Cola, Dow and Nestlé are among the 10 companies testing the new draft of the Natural Capital Protocol against specific business applications.The Protocol will provide decision-making support to businesses in their risk-management processes, exploration of new revenue streams, and in product and value chain innovation. It is a product of the Natural Capital Coalition, a global platform that brings together the different initiatives and organizations working in natural capital under a common vision of a world where business conserves and enhances natural capital.

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Why a Circular Economy Is Key to Sustainable Development (and Why Business Must Lead the Way)
Why a Circular Economy Is Key to Sustainable Development (and Why Business Must Lead the Way)

3 years ago - This post is part of a series produced by The Huffington Post, "What's Working: Sustainable Development Goals," in conjunction with the United Nations' Sustainable Development Goals (SDGs). The proposed set of goals will be the subject of discussion at the UN General Assembly meeting on Sept. 25-27, 2015 in New York; they cover 17 key areas of development — including poverty, hunger, health, education, and gender equality, among many others.

WWF: Food Security Delivers Long-Term Business Security
WWF: Food Security Delivers Long-Term Business Security

3 years ago - WWF-UK and the Food Ethics Council recently interviewed senior food business executives to investigate their understanding of sustainable food security and barriers to achieving it. They said the government needs to take bold action to create a food system that serves citizens, the economy and the planet.

Report: Lack of Data on Ag Emissions Leaves 10% of Global GHG Unaccounted For
Report: Lack of Data on Ag Emissions Leaves 10% of Global GHG Unaccounted For

3 years ago - Coca-Cola, Unilever, Nestlé and 70 other major food brands already are engaging suppliers on managing climate change, but much work remains to uncover this specific but significant area of greenhouse gas emissions, according to a new CDP report.The biggest source of food-related greenhouse gas emissions occur in the agricultural production portion of producer's supply chains, but less than a quarter of the major brands that disclosed to CDP this year reported their indirect emissions from agricultural production.

Jamie Oliver Proposes Tax on Sugary Drinks in UK; Industry Is Not Amused
Jamie Oliver Proposes Tax on Sugary Drinks in UK; Industry Is Not Amused

3 years ago - UK chef and “Food Revolution”-ary Jamie Oliver teamed up with food lobbying organization Sustain to encourage the UK government to consider a tax on sugary drinks and use the proceeds to help curb childhood obesity.Oliver launched a petition last week that has gained over 129,000 signatures so far. The UK Parliament considers all petitions that get more than 100,000 signatures for a debate.“Studies show that soft drinks with added sugar are the largest single source of sugar in the diets of UK school children & teenagers,” reads the petition page.

Beverage Industry Giants Release True Cost of Water Toolkit
Beverage Industry Giants Release True Cost of Water Toolkit

3 years ago - The Beverage Industry Environmental Roundtable (BIER) — a technical coalition of leading global beverage companies working to advance environmental sustainability within the beverage sector - has leveraged its expertise to develop a user-friendly tool to help facilities better estimate their “true cost” of water. This interactive tool can help facilities within the beverage industry and beyond better determine direct costs associated with their most water- and resource-intensive processes.

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Coca-Cola on Track to Being Water Neutral by End of 2015
Coca-Cola on Track to Being Water Neutral by End of 2015

3 years ago - Coca-Cola announced today it is on track to meet its 2020 water replenishment goal five years ahead of schedule. The company expects it will safely replenish 100 percent of the water it uses in beverages and production through community water projects by the end of 2015, fulfilling its aspirational commitment set in 2007. If it succeeds, it will be the first food and beverage company to replenish all the water it uses.

NGO Asking Coke to Spend Its $3B Ad Budget on Saving the Rainforest Instead
NGO Asking Coke to Spend Its $3B Ad Budget on Saving the Rainforest Instead

4 years ago - Hey Coca-Cola, how about redirecting your advertising budget for a year to help save the planet?That is the ask of the group Buy the World a Hope, an “independent group of people who believe that there must be new ways to substantially help the world, to work with the system and benefit the planet.”Buy the World a Hope aims to revolutionize marketing. Its website, available in 15 languages, asks visitors to sign an open letter to the CEO of Coca-Cola, urging the company to quit its $3 billion advertising spending budget for one year and direct that money toward protecting rainforests.

Apple, Google, Walmart Among 13 U.S. Companies Pledging $140B for Climate Action
Apple, Google, Walmart Among 13 U.S. Companies Pledging $140B for Climate Action

4 years ago - Yesterday marked the launch of the American Business Act on Climate Pledge, uniting 13 of the largest U.S. companies in pledging a collective $140 billion of low-carbon investments in the global economy and over 1,600 MW of new renewable energy. The high-profile pledge is the latest indicator that the White House is succeeding in its effort to garner private-sector support for a substantive climate agreement at COP21.

Trending: Coca-Cola, Liquid Light, Monadnock Advancing Sustainable Packaging Technologies
Trending: Coca-Cola, Liquid Light, Monadnock Advancing Sustainable Packaging Technologies

4 years ago - The Coca-Cola Company has launched a development agreement with Liquid Light, a technology company focused on converting carbon dioxide into major industrial chemicals, to accelerate production of mono-ethylene glycol (MEG) – a component used to make Coca-Cola’s plant-based PET PlantBottleTM.

With No-Label Can, Coca-Cola Asks Us to 'Remove Labels' This Ramadan
With No-Label Can, Coca-Cola Asks Us to 'Remove Labels' This Ramadan

4 years ago - Coca-Cola has launched a new campaign to discourage stereotyping and prejudice. In time for the Muslim holiday of Ramadan, the beverage giant will remove labels from its soda cans throughout the Middle East.The company explained its rationale behind the campaign in a statement: "In a time when equality and abolishing prejudices is a hot topic for discussion around the world, how does one of the leading brands like Coca-Cola join in the conversation? In the Middle East, during the month of Ramadan, one of the world's most well-known labels has removed its own label, off its cans, in an effort to promote a world without labels and prejudices."The no-label cans feature one blank side and one side reading: “Labels are for cans, not for people.”

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Report: Biobased Products Industry Adds $369B, 4 Million Jobs to US Economy
Report: Biobased Products Industry Adds $369B, 4 Million Jobs to US Economy

4 years ago - A new report suggests the U.S. biobased products industry has a notable impact on the nation’s economy. It is the first research effort to quantify the effect of this industry from an economics and jobs perspective, according to U.S. Agricultural Secretary, Tom Vilsack.“Before, we could only speculate at the incredible economic impact of the biobased products industry. Now, we know that in 2013 alone, America’s biobased industry contributed four million jobs and $369 billion to our economy,” Vilsack said.

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