Our vision is to craft the brands and choice of drinks that people love, to refresh them in body & spirit. And done in ways that create a more sustainable business and better shared future that makes a difference in people’s lives, communities and our planet.
Coca-Cola
Coca-Cola Enterprises Responds to Obesity Concerns, Sets Most Ambitious Sustainability Targets to Date
8 years ago - Coca-Cola Enterprises (CCE) published its tenth annual Corporate Responsibility and Sustainability report this week, in which it set its most ambitious environmental and social targets to date.The new commitments include:
Coke Unveils World's First Entirely Plant-Based PET Bottle
8 years ago - The Coca-Cola Company today unveiled the world’s first PET plastic bottle made entirely from plant materials at the World Expo — Milan.PlantBottle packaging is Coca-Cola’s vision to develop a more responsible plant-based alternative to packaging traditionally made from fossil fuels and other non-renewable materials. PlantBottle packaging uses patented technology that converts natural sugars found in plants into the ingredients for making PET plastic bottles. The packaging looks, functions and recycles like traditional PET but has a lighter footprint on the planet and its scarce resources.
A Meditation on Business Model Innovation for Sustainability
8 years ago - This year, Sustainable Brands San Diego is all about the ‘How.’ Companies want to know how to act on sustainability imperatives in the most effective way, but navigating the jungle of buzzwords and complex strategic frameworks is no walk in the park, or so it seems. What I have found through extensive research is that when it comes to creating shared value, building the circular economy and measuring impact, the in-between is everything, and great business model design is remarkably easy once you have a few key principles down and understand how to fill in the gaps in evolving stakeholder relationships, i.e. your in-between. Allow me to take a step back and explain.
The Path to Net Positive: Principles, Practical Models and Progress to Date
8 years ago - Couldn't make ittoSB '15 San Diego?View this session'spresentationhereand catch up onthe week's
NASA Offering Designers $2.25M for 3D-Printed, Sustainable Housing Solutions for Deep Space
8 years ago - NASA, along with the National Additive Manufacturing Innovation Institute — known as America Makes — are holding a $2.25 million competition to design and build a 3D-printed habitat for deep space exploration, including NASA’s journey to Mars.The multi-phase 3D-Printed Habitat Challenge is part of NASA's Centennial Challenges program. The competition is aimed at advancing the additive construction technology needed to create sustainable housing solutions for Earth and beyond.
Valuing the Invaluable: How WWF Is Helping Companies Protect the Ultimate Shared Resource
8 years ago - Water is essential to business of all kinds — from resource extraction to retail. Its scarcity poses collective risks; not just to a company’s facilities, but also to the municipalities in which it operates and the communities comprising its consumer base.
Shareholders, Interest Groups Launch Two-Pronged Assault on Kraft’s Non-Recyclable Capri Sun Pouches
8 years ago - At a shareholder meeting on Tuesday, a proposal to Kraft Foods Group asserting that non-recyclable packaging — particularly that of Capri Sun pouches — is wasting valuable resources received the support of 29.2 percent of shares voted, according to As You Sow. The shares favoring the proposal have a market value of more than $9 billion.
Report: Unilever, Coke Have Strong Water Management Practices But Most Food Companies Lagging
8 years ago - Unilever, Coca-Cola, General Mills and Nestlé rank highest among food and beverage businesses in managing scarce water resources, but most major companies need to adopt far stronger practices, according to a new report released Thursday by nonprofit sustainability advocacy group Ceres.
UPSTREAM Hands State Officials Model Legislation for Optimizing Packaging Recycling
8 years ago - Today, environmental advocacy organization UPSTREAM announced the release of model legislation that state legislatures can adopt to optimize recycling, address litter and create jobs through shared responsibility for packaging. The model legislation was developed by UPSTREAM in consultation with local government officials and recycling experts throughout the country.
Coca-Cola Extends Funding for Replenish Africa Initiative By $35 Million
8 years ago - Coca-Cola on Thursday pledged an additional $35 million to support sustainable safe water access and sanitation programs for 4 million more people across Africa by 2020.This new funding builds on an original Replenish Africa Initiative (RAIN) commitment of $30 million to bring safe water access to 2 million people across the African continent by the end of 2015 made at the 5th World Water Forum in Istanbul in 2009. Coca-Cola says this funding will help to improve the lives of more than a total of 6 million Africans through sustainable access to safe water, sanitation and hygiene (WASH) by 2020.
Trending: Plastic Hotel Sheets and a Dress Made from Beer … the Latest in Sustainable Textiles
8 years ago - This week, W Hotels Worldwide, part of Starwood Hotels & Resorts Worldwide, became the latest company to jump on the plastic-waste-to-fabric train when it announced a new partnership with global music artist and entrepreneur will.i.am and The Coca-Cola Company, to bring the EKOCYCLE™ brand to W Hotel rooms around the world.
Trending: Scorecards Find Unilever, Nestlé Walking Their Talk on Efforts to End Poverty, Deforestation
8 years ago - This week, two scorecards revealed how major brands are stacking up when it comes to living up to their commitments to improve their social and environmental stewardship, with Nestlé and Unilever apparently neck and neck for the lead in several areas.
Waste Is an Error of Design
8 years ago - There is a worldwide concern that the ability of our environmental systems to sustain the conditions of life as we know it is being compromised. We need to act now, and we need to act fast, so today more than ever we need innovative solutions and a different approach to problem solving.Every time we analyze a problem by focusing only in its consequences, we risk not understanding it at all. We miss the opportunity to comprehend what is causing it in the first place, and that the solution might not be to solve the end result, but to eliminate the root that is causing the problem in the first place.
UCS: 40% Less Fuel Use by Heavy Duty Trucks, Creating $30B in Savings, Feasible with Existing Technology
8 years ago - Ahead of the release of a new heavy duty truck fuel-efficiency standard from the Environmental Protection Agency and National Highway Traffic Safety Administration this spring, a new Union of Concerned Scientists study, released this week, says new fuel efficiency standards for heavy duty trucks should require at least a 40 percent decrease in fuel use, and shows the target is achievable with existing technology and would result in billions of dollars in fuel cost savings.
General Mills, Coke, KB Home Launch Campaign Urging Bolder Business Action to Conserve Water
8 years ago - As California’s devastating drought enters its fourth year and local organizations are appealing to residents to rein in their water use, a diverse coalition of companies with skin in the game — food and beverage giants General Mills, Driscoll’s and Coca-Cola North America, Gap Inc., Symantec and home builder KB Home — are coming together to launch a new campaign urging companies to enact more aggressive measures to maximize California's local and state water resources.
World’s ‘Most Admired’ Companies Also Are Sustainability Stars
8 years ago - Apple, Google and Berkshire Hathaway are the world’s most highly regarded companies, according to a new ranking by Fortune magazine.Amazon, Starbucks, Disney, Southwest Airlines, American Express, General Electric (GE) and Coca-Cola rounded out the top ten.
'Soft Sustainability': How Brands Are Successfully Communicating Their Efforts by Steering Clear of the 'S' Word
8 years ago - Back in the late 1980s, Harvard professor Joseph Nye coined the term “soft power” to describe the US’s ability to influence the world through the marketing power of its global consumer brands and Hollywood’s razzle dazzle rather than the US military’s big stick.Today, as companies begin to shape a narrative that makes sense to the public, Nye’s language could well be applied to sustainability.Welcome to the era of Soft Sustainability.The term could be used to describe the approach of some of the world’s biggest companies as they seek to communicate their own sustainability work while also providing their consumers and greater community a roadmap to sustainable living.
A Vaccine For Global Warming
8 years ago - You may not immediately see the similarities between the recent measles outbreak in the U.S., and the ever-contentious hydra-headed problem of global warming. But on closer scrutiny, both come from what may seem like an insane refusal to accept facts and act in the best interests of everyone concerned. Of course, to those who militate against vaccinating their children and attack the idea of global warming as a human-induced phenomenon, their actions don’t seem insane at all. It should be clear from these two examples that we are controlled by irrational forces that have successfully created the illusion that we are not controlled by irrational forces.
Closing the Loop on Recycling: Unilever, P&G Aim to Give Communities Greater Access to Recycling Programs
8 years ago - Regardless of where we live, we’re neighbors — sharing this grand global space, and thus all of its sustainability challenges and opportunities.Therefore, we believe we also share in the responsibility to develop solutions, and to work together when our combined resources can have a positive impact that none of us could achieve on our own.
Global Thermostat Turning Carbon Pollution Into Cash
8 years ago - Carbon-capture technology holds much promise for helping the world to reduce the amount of carbon dioxide (CO2) in the atmosphere and mitigate the effects of global warming. It works by trapping the carbon dioxide at its emission source, transporting it to a storage location — often deep underground — and isolating it. However, most carbon-capture techniques developed to date are uneconomic because they consume too much energy to sequester the carbon.