Pure Strategies

Pure Strategies has been transforming business through sustainability performance since 1998.
Our team helps companies initiate and enhance existing sustainability programs by setting meaningful goals, devising effective management strategies, and making changes to products and supply chains that deliver value to the business and society. Some of our clients include Walmart, Annie’s Homegrown, Organic Valley, Seventh Generation, Colgate-Palmolive, Ben & Jerry’s, and Radio Flyer.
For Companies with Authentic Sustainability Pursuits, the Devil’s in the Details
Several discussions at SB’23 San Diego highlighted the importance of achieving total visibility into company operations, relationships, impacts and messaging — to avoid surprises that could hamstring progress. ... View More
Expanding the Ecosystem of Partners for a Holistic Carbon Strategy
Learn how Seventh Generation is engaging with climate advocates and climate finance thought leaders to create powerful new levers businesses can use to maximize their climate impact and build a stronger brand. Along with its partners Climate Finance ... View More
Expanding the Ecosystem of Partners for a Holistic Carbon Strategy
Learn how Seventh Generation is engaging with climate advocates and climate finance thought leaders to create powerful new levers businesses can use to maximize their climate impact and build a stronger brand. Along with its partners Climate Finance ... View More
Keeping Up with Regulatory Trends, Business Opportunities in Sustainable Packaging
As we see more and more legislation aimed at improving both recyclability and safety of packaging, it is best to first understand your company’s baseline in sustainable packaging. Then, there are a growing number of tools designed to help companies... View More
TAZO, SZA Partner to Bring Climate Justice to Most Impacted US Communities
The TAZO Tree Corps will work with American Forests to help bring cleaner air and combat climate change in communities of color across the US, by increasing ‘tree equity.’ ... View More
Introducing the Natural Next Step for Science-Based Targets
Setting science-based targets for nature — as Seventh Generation and other leading companies are doing — can bolster climate targets while also helping to protect and restore water, oceans, land and biodiversity. ... View More
2020 Begins the Decade of Benefit Corporations
What are the benefits of benefit corporations and certified B Corporations? Can they really help to lead toward meaningful change for society and the environment? We explored these questions with corporate sustainability expert Tim Greiner, Pure Stra... View More
Emerging Food Trend a Win for Sustainability
Ingredients such as sorghum, fonio and moringa are appearing on restaurant menus and in grocery stores. Increasing the diversity of foods used won’t just deliver flavor and a unique sales angle, but also support more resilient and sustainable produ... View More
Evolving Plastic Packaging Strategies — Beyond the Straw
With rising demand for plastic, little recycled content and poor recycling rates, companies need to look carefully at their packaging strategies to ensure improvement of packaging design, recycling systems and consumer engagement in recycling. ... View More
Goals with Impact: How to Set the Next Generation of Sustainability Goals
With scores of companies embracing science-based climate targets, we look at what it takes to set these goals and apply the approach to the biggest environmental and social risks across the business. ... View More
Benchmarking to Advance Safer Chemicals Management
From competitor and public policies to non-profit and investor pressures, there is more demand than ever to advance safer chemicals programs at your company. One proven way to help get on the right course is through benchmarking. Benchmarking does no... View More
Tips from Dr. Bronner’s, Sun World, Wrangler on Advancing Regenerative Ag Supply Chains
The winds are changing. Companies that have operated many steps removed from the farms and people that produce their raw materials are building stronger connections to their agricultural supply chains. This shift stems from interest to replenish soil... View More
3 Key Things to Understand About Soil Health
Half of the soil on our U.S. farmland is gone. Conventional agricultural practices and conversion of land to cropland caused this devastating loss. The good news is that the rate of soil erosion has declined, with an even brighter path ahead. ... View More
Q&A: Pure Strategies on 20 Years in the Sustainability Trenches
This month, Pure Strategies celebrates 20 years of providing sustainability consulting to companies such as Stonyfield Farms, Ben & Jerry’s, Seventh Generation and Walmart. Its team has been helping to build leading strategies, improve products... View More
Climate Strategies Step Into Scope 3: Tips for Science-Based Scope 3 Climate Targets
When Walmart announced its Project Gigaton goals in 2017, it raised the bar for corporate climate action. This ambitious commitment is aimed at reducing emissions from Scope 3 sources by one billion tons by 2030. ... View More
#NewMetrics, Day 3: Digging Even Deeper Into Next-Generation Impact Metrics
Live Well San Diego: A visionary partnership to define and measure 10 quality-of-life metrics By Anna Shugoll ... View More
Q&A: Tim Greiner on the Transformational Role of Chemical Footprinting
Sustainable chemical management is a critical component of a healthy and circular future. In its second annual report, the Chemical Footprint Project (CFP) revealed encouraging advances across industries towards the use of safer materials and greater... View More
Collaboration for Logistics Innovation: An IoT Pallet Designed for a Circular Economy
Pallets, ubiquitous throughout our economy, have been an early example of the potential for a circular product system, with reusable, pooled pallets reducing waste in logistics. For decades, wood has been the dominant pooled pallet material. While a ... View More
Q&A: Tim Greiner on the Key Players in the Sustainable Agriculture Revolution
By 2050, our global population will grow by more than 2 billion, which will require 70 percent more food. In addition to rising demand, companies are facing increasing scrutiny on the environmental impacts across their value chains. While improvement... View More
Pure Strategies: Increased Corporate Sustainability Spending Spurred Gains of $5-8B in 2016
New research from sustainability consulting firm Pure Strategies reveals growth in corporate spending in sustainability; more than 80 percent of surveyed companies expect a budget increase from 2016 to 2017 with a third anticipating double-digit grow... View More

