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Assets About Peace, Justice and Strong Institutions

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To Act or Not to Act? Purposeful Brands Face A Wave of Resistance

Environmental and DE&I programs are good for the world, good for business, valued by employees and rewarded by consumers. But there is an opposing view that threatens both brands and progress. Over the last year, we’ve seen several brands hit with... View More

Article
There May Finally Be Hope for Environmental and Climate Justice. Can We Capitalize on It?

This work is vast. But success would build a more inclusive, just and sustainable economy and society — shaped by our shared opportunities rather than our risks, by prosperity rather than poverty, of positivity over negativity. ... View More

Article
Brands Walk Their Talk in Support of Women’s Rights

Setbacks such as the overturning of Roe v. Wade offer brands the opportunity to demonstrate their true commitment to supporting a healthy, equitable future for all. ... View More

Article
Uyghur Forced Labor Prevention Act Mandates Supply Chain Due Diligence

The law is a direct response to the widespread, well-documented reports of crimes against humanity in the Uyghur regions — and the fact that the reactions from most global brands to the issue have been, to put it lightly, disappointing. ... View More

Article
Without Ukrainian Sunflower Oil, Iceland Foods Forced to Put Practicality Over Sustainability

Thanks to the Russia-Ukraine conflict, the British grocery chain has been cut off from its supply of sunflower oil; the company says it must temporarily revert to using palm oil, which it eliminated from its products in 2018. ... View More

Article
The Sustainable Brands Network, Ukraine & the Power of Community

SB amplifies the actions of its global community and governments in support of Ukraine and reflects on the conflict’s potential impacts on long-term sustainability efforts. ... View More

Article
Meet the Olive Oil Brand on a Mission to Reunify a War-Torn Country

Bringing new gravitas to the term, ‘purpose-driven,’ the team behind Colive is using their uniquely delicious olive oil to help end the civil unrest that has divided their native Cyprus since the 1970s — and exemplify the benefits of social ent... View More

Article
Research Shows Business Imperative for Authentic Action to Address Social Injustices

The latest Porter Novelli Purpose Tracker reveals a new mandate for US companies to authentically and substantively address racial inequality and myriad social justice issues. ... View More

Article
Brands Speak Out to Support Black Lives Matter, But Actions Speak Louder

Brands are more willing than ever to take public stands in support of important issues. But while many aren’t much more than social media sound bytes, others go beyond lip service to action. ... View More

Article
How Business Can Avoid Fuelling Conflict and Work to Build Peace

On the third and final day at the UN Forum on Business and Human Rights, it was clear all businesses are being asked to address a fourth ‘p’ — peace. As well as helping to prevent conflict, companies are increasingly taking responsibility for ... View More

Article
New World Scout Ambassador Bear Grylls Launches the Largest Global Youth Mobilisation for the SDGs

Millions of young people around the world know Bear Grylls as a Global adventurer, TV host and best-selling author with a passion for Scouting. Now, as the new Chief Ambassador for the entire global Scout Movement, Bear is getting behind an unprecede... View More

Article
SDG 16: A Matter of Interest to the Financial Sector

Countries with peace and security thrive in terms of economic development and human rights advancements, while those that suffer from weak governance cannot seem to break the cycle of chronic conflicts and turmoil. This clear correlation between sust... View More

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