Found 138 stories. Page 1 of 7.
THE NEXT ECONOMY - The companies have launched a variety of new tools and services aimed at fostering a more inclusive tech workforce in the US, with a specific focus on women and underrepresented minorities.
CHEMISTRY, MATERIALS & PACKAGING - As hopes mount for a new, post-COVID “normal,” many systems are in flux and the state of sustainable packaging is once again in question. How will businesses adapt? Or re-adapt? Or un-adapt? Shelton Group CEO Suzanne Shelton and the Sustainable Packaging Coalition’s Adam Gendell share their insights.
LEADERSHIP - Wise leaders build agile, inclusive and sustainable businesses. But how can you do that in times of crisis? Here are 8 mental models for building inner resilience to take responsible and sustainable actions in VUCA (volatile, uncertain, complex, ambiguous) situations.
ORGANIZATIONAL CHANGE - The pandemic has taught us that everything is interdependent. Global thought leaders agree on the opportunity and need for several key shifts to materialize in business; and they agree on the ingredients necessary for the cure, as set out below.
COLLABORATION - The PepsiCo Foundation and WaterAid are launching a new program to build sanitation facilities and community water systems in the harsh, arid region of La Guajira, Colombia — with the goal of increasing access for the indigenous Wayuu people.
PRODUCT, SERVICE & DESIGN INNOVATION - Last year provided many unforeseen challenges for the building management industry; despite it all, sustainability commitments stayed steady. But we must seize the opportunity to shift the narrative in the energy industry away from efficiency, towards continuous optimization.
MARKETING AND COMMS - Reaching 100 million people at once comes at a high cost — but the sticker price of a Super Bowl ad comes with deeper implications, both for brands and society. What if that money was used for good?
THE NEXT ECONOMY - COVID-19 showed us that we can respond quickly to a crisis, and that industry collaboration is an achievable goal. Looking ahead, we have an opportunity to redefine our planet’s future by setting more ambitious sustainability goals and shortening the timeframe in which we deliver on them.
PRODUCT, SERVICE & DESIGN INNOVATION - In mid-2020, as companies around the country rallied and pivoted to fill demand for PPE and other vital products during the pandemic, GEON offered its expertise in logistics, supply, sourcing, technical, commercial and manufacturing operations to SMEs at no cost.
MARKETING AND COMMS - 2020’s winners cover topics ranging from calculating product carbon footprints, regenerative farming, healthier food and reusable packaging to DEI, supporting businesses during COVID and more.
THE NEXT ECONOMY - Mobility is a fundamental aspect of cities; and a city only evolves when all of its inhabitants can fully participate in it. Inclusive urban mobility and accessible technologies are some of the best allies to forge cities for all and to improve the life of seniors and people with disabilities.
WASTE NOT - While zero-waste initiatives in the US gained momentum in 2019 and early 2020, myriad complications related to the pandemic brought many to a screeching halt. But as we transition from emergency mode, there have been restarts.
MARKETING AND COMMS - Amidst the uncertainty of the world in a global pandemic, two key pieces of 2020 research offered hope and optimism about what purpose-driven brands can achieve in 2021 — buoyed by new attitudes, opinions, and desires from consumers.
SUPPLY CHAIN - Root Capital, Keurig Dr Pepper, USAID and Ezrah Charitable Trust will help 150,000 farmers across Africa, Latin America and Indonesia; to withstand the current pandemic and build their resiliency for years to come.
COLLABORATION - Colgate-Palmolive, General Mills, L'Oréal, Tesco, Unilever and 40 more of the world’s largest food and personal care brands, retailers and manufacturers will provide local aid to communities that have been hardest hit by the pandemic.
MARKETING AND COMMS - Social impact agency Public Inc. has launched a digital campaign in support of mental health — and a bitingly funny, cathartic send-off to acknowledge the dumpster fire of a year we've all had.
WALKING THE TALK - Jeff Fielkow, President and CEO of Tetra Pak U.S. and Canada, discusses his experience at the helm of a major corporation during a global health crisis; and the critical elements of effective leadership.
WALKING THE TALK - Yes, Virginia … There is a way to deliver both convenience and community this holiday season. It requires brands and retailers to lead with purpose, knowing that profit — both short- (i.e., purchases) and long-term (customer loyalty) — will follow.
WALKING THE TALK - In the midst of all the unrest and uncertainty, where did we see innovation, progress and possibility in 2020? Porter Novelli analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements; and distilled our 10 need-to-know trends for today and tomorrow.
THE NEXT ECONOMY - Life presents us with opportunities to learn lessons every day; whether we choose to take the lessons to heart is up to us. 2020 has provided exceptional opportunities for learning by forcing us to face exceptionally difficult circumstances.