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How Brands Can Help Reshape Post-COVID Public Life to Maximize People, Planet Health
How Brands Can Help Reshape Post-COVID Public Life to Maximize People, Planet Health

THE NEXT ECONOMY - In a recent webinar, representatives from PepsiCo, Vail Resorts and William & Mary shared lessons learned from preparing for our 'next normal.'

As Travel Resumes, So Does Focus on Decarbonization of Aviation
As Travel Resumes, So Does Focus on Decarbonization of Aviation

PRODUCT, SERVICE & DESIGN INNOVATION - After a lengthy pause, tourism stands on the precipice of restarting again. But even as many travelers prepare to take to the open skies, aviation continues to grapple with its oversized carbon footprint compared with the rest of the industry.

Intrepid Travel Offers 40+ Decarbonized Tours Amid Tourism’s Recovery
Intrepid Travel Offers 40+ Decarbonized Tours Amid Tourism’s Recovery

THE NEXT ECONOMY - The world’s largest B Corp travel company has introduced 42 new, low-carbon alternative tours. The move is part of a wider decarbonization plan that includes removing all flights under 90 minutes from the top 50 trips, where possible, by the end of 2022.

Two Good, Marcus Samuelsson, Full Harvest Team Up to Fight Food Waste
Two Good, Marcus Samuelsson, Full Harvest Team Up to Fight Food Waste

WASTE NOT - The partnership between the yogurt brand, the celebrity chef and the food-rescue marketplace aims to inspire restaurants across the US to fight food waste by using rescued produce on their menus.

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New Rewilding Europe Partnership Offers Regenerative Model for Travel Industry
New Rewilding Europe Partnership Offers Regenerative Model for Travel Industry

THE NEXT ECONOMY - A new collaboration with Exodus Travels opens opportunities for tour operators and travelers to help regenerate biodiversity at degraded destinations — and a thoughtful model with which to reopen global travel.

From Coal Mine to Clean Energy: How One Company Can Make a Difference
From Coal Mine to Clean Energy: How One Company Can Make a Difference

CLEANTECH - Talking about climate change didn’t resonate with the Koch team. But when we talked about capturing and monetizing wasted resources, their ears perked up. We’ve been transparent with the economics of this project, so that others may imitate it — which would give us all a chance to help avert climate disaster.

Destinations Limit Visitors, Define Ideal Travelers to Mitigate Overtourism
Destinations Limit Visitors, Define Ideal Travelers to Mitigate Overtourism

BEHAVIOR CHANGE - Popular destinations are increasingly prioritizing quality over quantity, dispersing travelers across larger geographic areas, and clearly defining the kind of travelers they want to attract. By addressing overtourism in this way, they also place locals’ wellbeing at the forefront.

With Tomorrow's Air, Travelers Can Help Remove Carbon from the Atmosphere
With Tomorrow's Air, Travelers Can Help Remove Carbon from the Atmosphere

BEHAVIOR CHANGE - The world’s first carbon-removal collective for the travel industry offers climate-clever travelers and small businesses the ability to contribute directly to carbon removal and storage.

Aiming to Spark a Ripple Effect of Action, Tourism Declares a Climate Emergency
Aiming to Spark a Ripple Effect of Action, Tourism Declares a Climate Emergency

THE NEXT ECONOMY - Despite the fact that COVID-19 essentially grounded international travel for the better part of 2020, the tourism industry’s collective decision to address the climate emergency has gained exponential momentum over the last few months.

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COVID, Customers Lead MGM to Open First Smoke-Free Las Vegas Strip Resort
COVID, Customers Lead MGM to Open First Smoke-Free Las Vegas Strip Resort

BEHAVIOR CHANGE - The implications of Park MGM’s move to go smoke-free within the COVID-19 pandemic are important to consider. Perhaps COVID is the nudge the industry needs to prioritize people’s health and eliminate smoking on casino floors.

New Standards, Certification Program Aim to Embed DEI Into Tourism
New Standards, Certification Program Aim to Embed DEI Into Tourism

ORGANIZATIONAL CHANGE - Travel Unity — a nonprofit focused on increasing diversity in travel through individual and community empowerment — has established a set of standards for DEI in travel and tourism, as well as the industry’s first holistic DEI certification program.

River Cruise Giants Make Big Waves, Smaller Impacts with Biodiesel
River Cruise Giants Make Big Waves, Smaller Impacts with Biodiesel

CLEANTECH - For Hornblower, the integration of biodiesel into its latest boats was a natural evolution of its environmental stewardship. The company has led the charge in the industry, in terms of reducing its fleet’s impacts on the environment.

Dried and True: The Food Service World Works to Rein in COVID-Fueled Waste
Dried and True: The Food Service World Works to Rein in COVID-Fueled Waste

WASTE NOT - As COVID-19 continues to change the landscape for food-service establishments, initiatives to mitigate food waste that combine creativity, technology and flavor with good business sense will become a necessity. 

Building Back Better Demands More Thoughtful Tourism
Building Back Better Demands More Thoughtful Tourism

ORGANIZATIONAL CHANGE - COVID-19 has demonstrated that changes must be made in order to support and secure the future of travel. Along with elevated safety protocols, a genuine commitment to sustainability provides a roadmap to a more responsible travel industry.

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Black Travel Alliance Holding Industry Accountable on Its DEI Commitments
Black Travel Alliance Holding Industry Accountable on Its DEI Commitments

ORGANIZATIONAL CHANGE - Recognizing the urgent need to hold travel brands and destinations accountable for their lack of diversity in travel marketing and storytelling, the Black Travel Alliance was formed practically overnight to support Black content creators and increase representation in the industry.

New Guide to Help Travel Businesses Decarbonize During the Pandemic
New Guide to Help Travel Businesses Decarbonize During the Pandemic

ORGANIZATIONAL CHANGE - Carbon-neutral travel giant Intrepid Travel aims to assist others in rebuilding responsibly, for a more sustainable return to tourism.

Trending: Returnity, Venetian Resort Working to Cut Out COVID Waste
Trending: Returnity, Venetian Resort Working to Cut Out COVID Waste

CHEMISTRY, MATERIALS & PACKAGING - Surgical mask upcycling and antimicrobial, reusable packaging solutions are some of the latest initiatives aiming to clean up some of our COVID-fueled, plastic-covered mess.

SDGs Key to (Re)Building Tourism with an Eye Toward the Future
SDGs Key to (Re)Building Tourism with an Eye Toward the Future

PRODUCT, SERVICE & DESIGN INNOVATION - The travel industry has done a poor job integrating the SDGs into business operations and reporting on them. But the Goals offer guidance on how to develop destinations that can appropriately manage tourism’s footprint and minimize environmental impact while benefiting local communities.

What Role Will Shaming Play in a Post-Pandemic World?
What Role Will Shaming Play in a Post-Pandemic World?

MARKETING AND COMMS - Myriad opportunities exist to create a new “business as usual,” post-pandemic: People won’t need to be shamed into being more thoughtful or responsible if sustainable practices become the default in society and in business.

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12 More Brands Using Their Powers for Good During the Pandemic
12 More Brands Using Their Powers for Good During the Pandemic

WALKING THE TALK - As the COVID crisis wears on, we wanted to applaud 10 more of our Sustainable Brands community members that have donated their time, money and products and/or pivoted their business models to get people in need what they need, fast.

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