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Assets About Corporate Communications

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Black Lives Matter; Racial Equity Is Fundamental to Our Vision of a Flourishing Future

We must foster resilient and just societies in order to solve the major challenges that face the world. So, systemic racism and barriers to equity must be embedded into the sustainability equation and conversation. ... View More

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Brands Speak Out to Support Black Lives Matter, But Actions Speak Louder

Brands are more willing than ever to take public stands in support of important issues. But while many aren’t much more than social media sound bytes, others go beyond lip service to action. ... View More

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How to Future-Proof Brands and Create Culture Change in Challenging Times

Day 2 of the SB Leadership Summit saw a host of intimate discussions on the power of teamwork to drive change toward a better future — as seen in the relationships between top brands’ CMOs and CSOs, the many brand partners fueling SB’s Brands f... View More

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What Role Will Shaming Play in a Post-Pandemic World?

Myriad opportunities exist to create a new “business as usual,” post-pandemic: People won’t need to be shamed into being more thoughtful or responsible if sustainable practices become the default in society and in business. ... View More

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Q&A: MSC on Ensuring Seafood Sustainability During, and After, a Global Health Crisis

In times of crisis, how much does traceable and sustainable seafood matter to consumers? These are some of the issues we discussed recently with Nicolas Guichoux, Chief Program Officer at the Marine Stewardship Council. ... View More

Article
300+ Business Leaders Tell Congress: We Can Build Back Better

Last week’s LEAD on Climate 2020 sent a message to Congress that business leaders have not lost sight of the climate crisis — even as they tackle the COVID-19 crisis. Washington should follow their lead. ... View More

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LEAD on Climate 2020 to Be Largest-Ever Virtual Lawmaker Advocacy Day for Climate Action

300+ businesses in the largest-ever call to action from business leaders to the US Congress will call for a build-back-better strategy that centers around a resilient, clean energy economy. ... View More

Article
Viral Ad Agency Offering Free Campaign to Small Business Hard-Hit by COVID-19

Harmon Brothers is holding a contest to offer its creative services to small businesses whose products or services are solving real problems for real people, free of charge. ... View More

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How to Uplevel Your Reporting for a Post-COVID-19 World

While it’s still too early to tell how significantly COVID-19 will alter our way of life, we’ve learned to challenge many of our preconceived notions about how to best do business — and solidifying your company’s place within this new order i... View More

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Trending: Virus, Be Damned — Fashion Industry Charges Ahead Toward Sustainable Future

Even as COVID-19 continues to dominate headlines and the global consciousness, the 7th annual Fashion Revolution Week sees news and moves from Jeans Redesign, Vivienne Westwood and Fair Trade USA, to name a few. ... View More

Article
90+ Companies Now Certified Climate Neutral

Barely a year since its launch, almost 100 brands are now sporting the label, demonstrating full accountability for their carbon footprint. ... View More

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Environmental Data in the Time of Corona: Preparing for Shocks to the System

It has been heartening to see major organisations doing the right thing when it comes to dealing with the coronavirus: Follow the science. Although the COVID and climate crises are profoundly different, the parallels are obvious — and the key to su... View More

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Apple, Google Team Up on Contact-Tracing System for COVID-19

If only we had a reliable system for tracking the spread of the coronavirus, and future outbreaks … The two tech giants are collaborating on just that — and they insist it won’t compromise public privacy. ... View More

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How to Pursue Sustainability During COVID-19: A Tactical Guide for Brand Professionals

This global pandemic is critical and companies should dedicate every resource to helping their customers get through it, but in the spirit of protecting ourselves from one existential threat, we shouldn’t let another one go completely unnoticed. ... View More

Article
When Changing Our Behavior Becomes a Public Health Imperative

According to Krukow Behavioral Design, a combination of the right colors, behavioral transmitters and social norms can help fuel the mass behavior change necessary from stemming the spread of COVID-19. ... View More

Article
Climate Crisis Considered Our Greatest Challenge — and We're Overwhelmed

A Vattenfall survey has found that the public see climate change as the main challenge of our age; while doomsday media coverage is compounding our anxiety about it, we're still looking to business and governments to save us. ... View More

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Report: Predatory Marketing Tactics a Top Threat to Children’s Wellbeing

While climate change and intensifying carbon emissions still top the list of factors endangering a healthy future for the world’s children, a new report finds that marketing of harmful products aimed at children is another major threat to their wel... View More

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MSC on Mission to Ensure Sustainable Seafood for All

MSC has researched what matters most to seafood lovers, and how to engage consumers and producers on the benefits of sustainable seafood. We caught up with Senior PR Manager Jackie Marks to find out how MSC is getting that message out. ... View More

Article
How to Find Your Authentic Corporate Purpose

Your company’s purpose will not be found by commissioning a white paper or creating a complicated strategy document. It will emerge organically from an honest interrogation of what you’re truly about, what your people are about, and what feels ea... View More

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October 13-16, 2025
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
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