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Circular Economy

The constant stream of new models, products and processes that are helping organizations extend the useful life of resources and materials while reducing, repurposing and ultimately eliminating waste in all its forms

How Brands Can Help Solve the Macro Problem of Microplastics

Cross-Posted from Innovation & Technology. The impact of microplastics on our world is daunting; but every step we take to curb the creation of more microplastics, while also reducing how much of them continue lurking in the environment, makes a difference.

Sustainability Is Not Enough: Moving from Earth-Neutral to Earth-Positive

To create real change and avert a climate crisis, we must move beyond earth-neutral and embrace earth-positive — and that starts with your narrative. Here are three ways to ensure that your business, your brand and your ethos are all earth-positive.

Estée Lauder Companies, Plastics for Change Partner to Support Community-Based Plastic Waste Solutions

Cross-Posted from Collaboration & Co-Creation. In an effort to combat climate change and reduce plastic waste, Estée Lauder Companies’ charitable wing, the ELC Charitable Foundation, has partnered with Plastics for Change to improve the livelihoods of waste collectors in India while diverting ocean-bound plastics.

2022 ‘World-Changing Ideas’ Tease Sustainable Models for Building, Power, Finance, Animal-Free Protein

Cross-Posted from Innovation & Technology. It’s that time of year, again — when we pore excitedly over Fast Company’s annual list of World-Changing Ideas. Here are a few of our favorites.

Forget EPR: Researchers Outline Blueprint for ‘Ultimate Producer Responsibility’ for E-waste

Existing EPR systems limit electronics producers’ responsibility to national jurisdictions, not to the countries to which we export our electronics waste, and neither lead to multiple product use cycles nor to safe e-waste management.

eBay UK’s ‘Imperfects’ Marketplace Gives Flawed Fashion Items a Second Chance

The platform features items from over 100 high-street and high-end designers at up to 60% off. All items are considered new, but feature minor defects that would prevent brands from selling them in stores at full retail prices.

New Kia-Ocean Cleanup Partnership the Latest in Ongoing Effort to Rein in Our Global Plastic Footprint

Through the seven-year partnership, Kia will support The Ocean Cleanup’s work and construction of new plastic-collection devices, and integrate portions of the harvested plastic into its value chain.

How Digital Technology Is Supporting a Circular Future for eCommerce

More and more ecommerce companies are considering how a circular approach, with the support of digital technology, can reduce their footprint and help consumers do the same.

Thought-Provoking Campaigns Urge Consumers to Take More Conscious Approach to Shopping

Cross-Posted from Marketing & Communications. This week, Sendle and Allbirds launched creative for Earth Week that remind consumers of the vast environmental costs of our addiction to instant-gratification retail and shipping.

New Research Shows ‘Urban-Rural Divide’ Bridged by Interest in Sustainable Lifestyles

Cross-Posted from Consumer Behavior Change. A recent survey found that 77% of US adults believe the pandemic has driven people in the country apart. But we’ve also seen how people’s behaviors and interests have changed in ways that demonstrate shared cultural values, regardless of where they live.

The Circularity Paradox: Overcoming the Problem of Scale in Achieving a Closed Loop

In finding innovative ways to ensure new electronics are made from their recycled counterparts, one of the biggest barriers for manufacturers continues to be the supply chain.

GAF Project Aims to Increase Quality of Life, Climate Resilience in Urban Communities

Cross-Posted from Innovation & Technology. The GAF Cool Community Project will assess and mitigate the impacts of the urban heat island effect in landlocked and underserved cities — beginning with the Los Angeles neighborhood of Pacoima.

BlackRock ‘Anticipates’ 75% of Portfolio Edging Toward Net Zero by 2030

Cross-Posted from Finance & Investment. While the announcement from the world’s largest asset manager could potentially have significant influence on lowering global emissions, BlackRock’s passive approach is a missed opportunity to actively drive the transition to a low-carbon, net-zero economy.

40 Acre Co-Op Sowing Seeds for Financially Sustainable Future for Black Farmers

Cross-Posted from Finance & Investment. The first national Black farmer co-op since the Reconstruction era is on a mission to revive and support Black farmers — which have dwindled to a mere 1.4% of farmers in the US — and cultivate a national network of growers of regeneratively farmed hemp.

Shared Mobility, Accessibility, Electrification Among Keys to Sustainable Urban Future

The future of our cities is at stake, and it is our duty to find solutions that allow us to offer our users what they demand: more efficient and sustainable cities, at the service of people and not their cars.

Bridgestone, LanzaTech Partner to Explore Opportunities for Tire Circularity

Cross-Posted from Materials & Packaging. The exclusive partnership will leverage LanzaTech’s technology to create a pathway toward tire material circularity and the decarbonization of new tire production.

In a Sea of Low-Price, Profit-Driven Booking Platforms, Kind Traveler Prioritizes Impact

Many mainstream travel agents still emphasize low prices and profit, treating both travelers and destinations as commodities; but Kind Traveler challenges the viability of such a model within an industry increasingly shaped by more conscious travelers.

New B Corp Maker’s Mark Leading US Spirits Industry’s Slow Shift to Sustainability

In January, Maker’s Mark became the world’s largest distillery to earn B Corp certification — a significant milestone for the broader industry, as well as a sustainability benchmark for Kentucky’s thriving 'Bourbon Country.'

From Seed to Recycling Center: How Companies Can Enable a Circular Economy at Every Step

Cross-Posted from Materials & Packaging. While not every company is equipped or positioned to follow its products through their entire lifecycle, there are a few ways companies can think about participating at individual or multiple points in the circular cycle.

Blue Apron, Too Good to Go Show Achieving Climate Goals Can Be a Piece of Cake

Well, maybe not exactly ... But this week, the two food-delivery services detailed how they’re eliminating their operational impacts and continuing to engage consumers in climate-friendlier food practices.