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Organizational Change

The latest creative strategies and tools helping organizations to engage their teams in building market-leading, purpose-driven brands.

Paying It Forward: How Is Taking Sustainability to the Streets

In the afterglow of the Sustainable Brands 2013 conference, many companies found themselves inspired to bring positive change back to their business and local communities. At, we recognized a huge opportunity to reach a vast network of people and drive actionable change both through our online services and our local community.As first-time attendees to the conference, the entire team walked away inspired, hopeful and committed to becoming change-makers within our company, community and planet. But what can a company that simplifies DMV information online bring to the sustainability table?As it turns out, quite a bit.What We’re Doing

What I Learned About Sustainability at REI, Part 4: Innovation Over Trade-Offs

This is the fourth in a series of posts on things Kevin Hagen learned while leading Corporate Social Responsibility at REI for the past seven years (read parts one,

What I Learned About Sustainability At REI, Part 3: Incremental vs. Breakthrough Changes

This is the third in a series of posts on things I learned while leading Corporate Social Responsibility at REI for the past seven years (read parts one and two).I’m often asked if incremental improvements can really lead to sustainable business outcomes. In my experience leading sustainability and corporate social responsibility efforts at REI the answer is: yes and no. It all depends on what happens next.

Greater Good Science Center Conducts Compassionate Organizations Quiz

The Greater Good Science Center, based at the University of California, Berkeley, has launched an online Compassionate Organizations Quiz, co-developed by CompassionLab and based on more than 10 years of research by CompassionLab and Center for Positive Organizational Scholarship at the University of Michigan Ross School of Business.

CVS Report Shows Patients Turning to Pharmacists for Health Guidance

CVS this week released its 2012 CSR Report, which gives stakeholders an inside view of the company’s strategy, priorities and performance on its sustainability goals and initiatives.

Abbott Labs, DuPont Reject Investor Proposals To Eliminate GMOs

Abbott Laboratories last week rejected a proposal from shareholders to remove genetically modified organisms (GMOs) from its natural products, which includes its Similac baby formula. Biotech firm DuPont also defeated a resolution to disclose genetically engineered seeds.

Poll: 90% of Hospitals Increasing Sustainability Investment

A poll conducted among several hospital administrators at the recent CleanMed 2013 Conference found most hospitals are increasing sustainability investments and committing to greener healing environments.

Report: Most Mid-Sized Companies Wish To Implement or Improve CSR Programs

Two out of three mid-sized companies are looking either to enhance or establish corporate social responsibility programs, according to a recent report by non-profit Business4Better (B4B).

Superior Energy, Lowe's Among Companies Reforming Board Policies To Recruit More Women

Four more companies now will make gender and race diversity part of the criteria for board nominees, thanks to a board diversity shareholder proposal filed by Trillium Asset Management.

Report: Sustainability Efforts at Work Strongly Influence Employees at Home

Nearly 75 percent of U.S. workers who participate in their employer’s environmental and social responsibility efforts are more likely to make sustainable choices at home, according to the Gibbs & Soell Sense & Sustainability Study, released this week.

Report: Employee Engagement Key to Successful Sustainability Program

A recent report released by financial services firm Jones Lang LaSalle claims companies that implement successful sustainability initiatives solicit employee participation and recommends organizing the engagement process into three phas

2013 Retail Sustainability Report Showcases Industry Trends, Progress

The Retail Industry Leaders Association (RILA) has released its 2013 Retail Sustainability Report, which highlights progress towards the industry’s evolving sustainability objectives and identifies a class of top-performing characteristics.

Hostelling International USA Houses New Sustainability Program

Hostelling International USA yesterday announced the launch of a new eco-certification and sustainability monitoring system for its 50+ hostels in the United States.a new partnership with Sustainable Travel International and its

Skoda Announces Three-Tiered GreenFuture Strategy

Czech automaker Skoda has announced a new sustainability strategy called GreenFuture aimed at making its cars more fuel-efficient and improving water and energy economy in its manufacturing plants.The company says GreenFuture rests on three main pillars; GreenProduct, GreenFactory and GreenRetail.

Despite Climate-Related Damages, Insurers Lack Strategies

Only one out of eight insurers said they have in-depth climate change strategies, according to a recent survey by investor advocacy group Ceres.

How Sustainability Strategy Impacts Your Corporate Brand and Ranking as an Employer of Choice

Sustainability strategy is a holistic, triple-bottom-line approach that considers the environment, society and profit in the development and implementation of business strategy. As you consider your corporate brand, think not only about your products and services but also about how prospective and current employees view your organization.

Teleculture: How To Preserve Company Culture from Afar

Since the dawn of time, human beings have organized into groups in order to fulfill basic human needs. We join together to gain stability, feel a sense of belonging, build our self-esteem and experience self-actualization. Traditionally, the ideal workplace has combined these elements, the upper ladders of Maslow’s Hierarchy of Needs, into a fulfilling, well-functioning organization.

1) Stand Out. 2) Blend In. 3) Build Sustainable Brand.

People like to stand out. People like to blend in. Once you understand that oxymoron, you’ll be in a much better position to build a sustainable brand.

Study Says 80% of Sustainability Professionals Pursue More Training

Sustainability is a growing field with highly educated professionals from diverse backgrounds, but many lack critical skills despite their training, a recent study released by the International Society of Sustainability Professionals (ISSP) and Sustainable Plant says.

Valentino Trumps Louis Vuitton in Greenpeace Fashion Rankings

Greenpeace Italy released a new green ranking guide revealing major discrepancies between fifteen high-profile fashion brands on toxic water pollution and deforestation.