Latest News

Marketing & CommunicationsOrganizational Governance
Tony’s Chocolonely: The Advent of More Teachable Brand Moments?
Tony’s Chocolonely: The Advent of More Teachable Brand Moments?
Published on December 17, 2021
Written by Sustainable Brands and James Edney
About a 4 minute read

“Tony’s has done a great job of raising awareness of an important issue; and there is a real risk that the overriding message that will be left, once the dust settles, is one of a brand getting it wrong — and that could undermine all of the important messaging that Tony’s tries to share through its purpose.” Read More...

Supply ChainOrganizational Governance
European Retail Giants Drop Brazilian Beef Over Deforestation Linked to Meat Giant JBS
European Retail Giants Drop Brazilian Beef Over Deforestation Linked to Meat Giant JBS
Published on December 17, 2021
About a 6 minute read

The move comes following an investigation by Repórter Brasil and Mighty Earth that tracked deforestation-linked beef to European retail store shelves. JBS, the world’s largest beef producer, has long been on the radar of environmental NGOs and forward-looking investors due to its destructive practices. Read More...

Innovation & TechnologyCircular EconomyInnovation & Technology
How Carbon Removal as a Service Is Poised to Aid the Clean Energy Transition
How Carbon Removal as a Service Is Poised to Aid the Clean Energy Transition
Published on December 17, 2021
Written by Vinyl Sustainability Council
About a 3 minute read

Energy company Occidental and its subsidiary, Oxy Low-Carbon Ventures, are on a path to achieve net-zero emissions in their own operations and those associated with their products before 2050. And they are helping others reduce theirs, too. Read More...

Finance & InvestmentOrganizational Governance
The Way We Think About Carbon Markets Is About to Change
The Way We Think About Carbon Markets Is About to Change
Published on December 16, 2021
Written by American Forest Foundation
About a 4 minute read

What has been sorely needed is an agreed-upon international framework that broadly establishes who can sell carbon credits; who can buy them and for what purpose; and what constitutes a quality carbon credit. COP26 took a major step towards such a framework. Read More...

Circular EconomyInnovation & Technology
Racing to Zero, Part 2: It’s the (Circular) Economy, Stupid.
Racing to Zero, Part 2: It’s the (Circular) Economy, Stupid.
Published on December 16, 2021
Written by Mike Townsend
About a 11 minute read

Many organisations have not yet connected the dots between climate-change mitigation and a circular economy — the successful shift to which could be our greatest tool. Here, we examine the climate math for circular strategies, and the role of the humble car door in radical climate action. Read More...

Organizational GovernanceOrganizational Governance
McDonald’s Working to Increase Demographic Representation of Franchisees
McDonald’s Working to Increase Demographic Representation of Franchisees
Published on December 15, 2021
About a 4 minute read

Effort aims to help underrepresented applicants become McDonald’s franchisees by removing socio-economic barriers — in part through a $250M commitment to alternative financing — to attract more franchisees who reflect the composition of the communities it serves. Read More...

Materials & PackagingOrganizational Governance
Widespread Engagement at Heart of Dow’s Mission to Transform Into a 125-Year-Old Sustainability Leader
Widespread Engagement at Heart of Dow’s Mission to Transform Into a 125-Year-Old Sustainability Leader
Published on December 15, 2021
Written by Tom Idle
About a 8 minute read

Today, Dow considers its sustainability strategy and business strategy to be one and the same; employees understand that the two can no longer be separate. But, as Global Sustainability Director Haley Lowry explains, this didn’t happen overnight. Read More...

Organizational GovernanceInnovation & TechnologyMarketing & Communications
Purpose & the Stakeholder Factor: 10 Trends for 2021 and Beyond
Purpose & the Stakeholder Factor: 10 Trends for 2021 and Beyond
Published on December 14, 2021
Written by Whitney Dailey and Kate Cusick
About a 10 minute read

To capture the top trends of 2021, Porter Novelli reviewed and analyzed a year’s worth of Purpose-driven and stakeholder news, activities, campaigns and announcements to deliver the latest in stakeholder intelligence. Here are our 10 need-to-know trends for today and tomorrow. Read More...

Innovation & Technology
Why Material Is Material: Another Definition of Double Materiality
Why Material Is Material: Another Definition of Double Materiality
Published on December 14, 2021
Written by Lorinda Niemeyer and Paul C. Hutton
About a 8 minute read

What is 'material'? And how can a slight play on words help brands make more sustainable, healthier material choices in the built environment to reduce risk and benefit all stakeholders — from investors to employees and communities, to the planet? Read More...

Supply ChainOrganizational Governance
Cotton Laundering Shows Risk of Business as Usual with China
Cotton Laundering Shows Risk of Business as Usual with China
Published on December 13, 2021
Written by Nithin Coca
About a 5 minute read

China’s importance to global supply chains as a key source of raw materials and labor puts brands at high risk of inadvertently supporting forced labor. Right now, the focus is on the garment industry; but other industries should pay close attention and ensure they are closely monitoring their entire supply chains. Read More...

Organizational GovernanceOrganizational Governance
Shaking Up Boardrooms and Society: The World’s First Purpose Governance Playbook
Shaking Up Boardrooms and Society: The World’s First Purpose Governance Playbook
Published on December 13, 2021
Written by Coro Strandberg
About a 5 minute read

‘The New Purpose Governance Framework’ is the first comprehensive set of purpose-governance guidelines in the world, which charts the path for boards to up their game in approving and governing their organization’s purpose. Read More...

Supply Chain
Integration Technology Can Improve Resiliency, Sustainability in Supply Chain Management
Integration Technology Can Improve Resiliency, Sustainability in Supply Chain Management
Published on December 10, 2021
Written by Tushar Patel
About a 3 minute read

The pandemic-induced supply chain hurdles represent a reboot opportunity for companies. Here, we examine how companies can leverage modern integration technology to both improve supply chain performance and address sustainable supply-chain management practices. Read More...

Marketing & CommunicationsOrganizational Governance
Synergizing ESG Data Collection Improves Reporting, Performance
Synergizing ESG Data Collection Improves Reporting, Performance
Published on December 10, 2021
Written by Geoff Nudelman
About a 4 minute read

Nasdaq OneReport helps companies position themselves for current and future ESG-related work — whether regulatory or voluntary — to help align overall goals and outcomes across organizational departments and roles. Read More...

Circular Economy
Circularity Is the Future — But Getting There Means Facing Some Fears
Circularity Is the Future — But Getting There Means Facing Some Fears
Published on December 9, 2021
Written by Caroline Allman
About a 4 minute read

Building a circular economy to deal with our e-waste challenges means embracing a new level of industry-wide transparency. Read More...

Circular EconomyInnovation & Technology
Biomimicry Institute Awarded €2.5M to Pilot, Scale Decomposition of Textile Waste
Biomimicry Institute Awarded €2.5M to Pilot, Scale Decomposition of Textile Waste
Published on December 7, 2021
About a 5 minute read

The Design for Decomposition initiative is the next step in the Institute’s effort to transform fashion, stopping millions of tonnes of textile waste escaping into the environment each year. Read More...

Innovation & Technology
Parsons’ Healthy Materials Lab and Library Offers Resources for Designers, Architects, Students
Parsons’ Healthy Materials Lab and Library Offers Resources for Designers, Architects, Students
Published on December 7, 2021
Written by Shaw Industries
About a 5 minute read

Shaw’s Tim Conway recently spoke with the Lab's director, Alison Mears, about how it is raising awareness about building material ingredients and educating the next generation of designers and architects. Read More...

Innovation & TechnologyOrganizational Governance
Innovation for Good Driving Both Internal and External Impacts for Kohler
Innovation for Good Driving Both Internal and External Impacts for Kohler
Published on December 6, 2021
Written by Kohler
About a 2 minute read

What happens when a company empowers its associates to think creatively and innovate with a social purpose? You find yourself with a potent strategic framework for solving for some of the world’s most pressing social and environmental challenges. Read More...

Organizational GovernanceInnovation & Technology
Conscientious Consumption: The SB 2021 Holiday Gift Guide
Conscientious Consumption: The SB 2021 Holiday Gift Guide
Published on December 6, 2021
Written by Sustainable Brands
About a 19 minute read

With no end in sight to the pandemic and its many ripple effects, we can all use a little bit of brightness in our lives! So, here are some of the many companies, platforms and products aligned with a more intentional approach to consumption, that we’d be happy to support anytime. Read More...

Circular EconomyMaterials & Packaging
Full-Circle: AZEK Disrupts PVC Recycling by Revolutionizing Takeback
Full-Circle: AZEK Disrupts PVC Recycling by Revolutionizing Takeback
Published on December 3, 2021
Written by Vinyl Sustainability Council
About a 3 minute read

AZEK’s FULL-CIRCLE PVC Recycling program helped it collect approximately 400M pounds of recycled product for reuse in 2020 — with the hope that this entire value-chain approach can disrupt the plastic waste paradigm meaningfully, as AZEK continues to scale up collection and processing. Read More...

Organizational GovernanceCircular Economy
Business ‘First Responders:’ How Can Companies Thrive While Solving for Relentless, Real-Time Crises?
Business ‘First Responders:’ How Can Companies Thrive While Solving for Relentless, Real-Time Crises?
Published on December 2, 2021
Written by Sustainable Brands
About a 8 minute read

In his new book, “Lead With We,” Simon Mainwaring urges business leaders to adopt a ‘first-responder’ mindset — and provides a blueprint for a proactive, ‘prepare for anything’ approach that enables them to lead with purpose in an increasingly challenged world. Read More...

Upcoming Events

June 8-10, 2026
SB'26 San Diego
US Event
February 18-19, 2026
SB'26 Tokyo
US Event
See All Events >