Latest News
How to Redesign Our Food System for Resilience
THE NEXT ECONOMY - At the Ellen MacArthur Foundation’s recent Big Food Workshop, a variety of experts from throughout the food space spoke on the need to radically redesign for circularity and regionalism, to help us heal our broken global food system.
Kolster to Brands: Avoid the ’Hero Trap’ and Close the Intention-Action Gap
WALKING THE TALK - Internationally recognised speaker and author Thomas Kolster, also known as Mr. Goodvertising, takes a hatchet to his earlier beliefs around purpose-driven brands in a new book, “The Hero Trap.” He says the one question brands need to be asking and acting on to change behaviors at scale and unlock sustainable growth that benefits all is ‘Who can you help people become?’
Trending: Heritage Brands Rush to Distance Themselves from Racially Stereotyped Images
MARKETING AND COMMS - Amidst the social unrest that has flooded the US since the murder of George Floyd, four household-name food brands, whose brand identities have long centered around racial stereotypes, are updating their images and logos to reflect the changing societal consciousness.
How to Communicate with Purpose During a Pandemic
MARKETING AND COMMS - As impact communicators and advisors, it’s our responsibility to remind those we work with and those we meet along the way that businesses that lead with purpose and credible, authentic values are those that will stand the test of time.
Small Fashion Brands Throw Collective Weight Behind Circular Fashion Pledge
THE NEXT ECONOMY - Over 110 small and medium-sized apparel brands from around the world have signed on to the 2020 Circular Fashion Pledge, with actionable steps to make circular fashion an industry-wide reality.
Trending: Reports Examine Corporate Progress on Tackling Plastic Pollution
WASTE NOT - New reports from As You Sow and WWF dig into action taking place around corporate commitments to eliminate plastic waste in their operations and environment — along with ways to effectively trudge forward.
PepsiCo Releases 2019 Sustainability Report; Highlights Progress Toward Helping to Build a More Sustainable Food System
PRESS RELEASE - PepsiCo, Inc. today published its 2019 Sustainability Report, highlighting progress toward its sustainability goals and reaffirming the company's agenda to help build a more sustainable food system.
Ambitious Vision for Man-Made Cellulosic Fibers Promises Greater Resilience for Textile Industry
CHEMISTRY, MATERIALS & PACKAGING - New report highlights the huge potential of manmade fibers such as viscose, modal and lyocell to create a more sustainable future, and outlines a sector-wide vision that could revolutionize multiple industries.
Transforming Corporate Finance, Accounting, Decision Making and Reporting through ESG Innovation
PRESS RELEASE - Sustainable Brands and SOCAP Global Announce Strategic Partnership to accelerate ESG innovation through CFO
SB Corporate Members Collaborate on Payment Card Made With Up to 98% Upcycled Plastic
PRESS RELEASE - Companies will globally promote and market CPI®’s Earthwise™ High Content Card through exclusive agreement
Circularity, Human Rights, Regeneration Pillars of Natura’s 2030 ‘Commitment to Life’ Strategy
THE NEXT ECONOMY - “We are confident that we will be able to reach these targets by 2030, but we are ambitious to get there sooner; because that is what the planet needs and what our consumers are asking for.” — Christopher Davis, The Body Shop
Verizon joins Amazon and Global Optimism in signing The Climate Pledge
PRESS RELEASE - Today, Verizon announced it has joined The Climate Pledge - the commitment co-founded by Amazon and Global Optimism to meet the Paris Agreement 10 years early.
Storytelling Has the Power to Eliminate Institutional Racism, Forever
WALKING THE TALK - Corporate America, through storytelling, can eliminate institutional racist policies and laws to create economic opportunities for African Americans; and hence, themselves. I urge every corporation to create storytelling programs to weave your employee/client/supplier base into a seamless diversity quilt.
The Bumble Bee Seafood Company Announces Acceleration of Its Sustainability Efforts
PRESS RELEASE - Long Time Industry Leader Celebrates World Oceans Month with Commitment to Do More Everyday
Is your SDG Response Defensive, Selective or Holistic?
MARKETING AND COMMS - Take a minute to scan your last sustainability report’s CEO statement, and to peel back the glossy SDG infographics. Can you say, hand on heart, that your company’s current SDG response really is creating system-wide value?
Unilever sets out new actions to fight climate change, and protect and regenerate nature, to preserve resources for future generations
PRESS RELEASE - Today, Unilever set out a new range of measures and commitments designed to improve the health of the planet by taking even more decisive action to fight climate change, and protect and regenerate nature, to preserve resources for future generations.
How to Use Nature to Make Progress Across Several ESG Goals
FINANCE & INVESTMENT - Investors and shareholders leading the push for greater ESG performance recognize that ESG challenges are complex, evolving and nuanced. The Family Forest Carbon Program allows companies to address a range of critical ESG issues that benefit the environment and rural communities.
Achieving Racial Equity in the US Demands We Rethink Capitalism
FINANCE & INVESTMENT - Fixing centuries of racism and unequal access will require big changes in how we do business if we are to truly move towards a more equitable, fair, and just economy and society.
Stella McCartney, Telus Join Initiative to Tackle Paper Packaging Problem
SUPPLY CHAIN - Participation in Canopy’s Pack4Good initiative to keep the world’s ancient and endangered forests out of packaging supply chains doubles, with the addition of 11 new companies.
Black Lives Matter; Racial Equity Is Fundamental to Our Vision of a Flourishing Future
WALKING THE TALK - We must foster resilient and just societies in order to solve the major challenges that face the world. So, systemic racism and barriers to equity must be embedded into the sustainability equation and conversation.