Consumer Behavior Change

HP, Girl Rising Mark Int'l Day of the Girl with 12 Inspiring Stories of Empowerment

Today, in honor of International Day of the Girl, HP and Girl Rising — a nonprofit dedicated to eradicating poverty by providing education to girls — are celebrating 12 stories of female empowerment gathered from around the globe as part of the first-ever Girl Rising Creative Challenge. Introduced on International Women’s Day in March, the challenge was a call-to-action to highlight storytelling that has the power to change the world.

By Sustainable Brands | Published 6 years ago | About a 8 minute read

Today, in honor of International Day of the Girl, HP and Girl Rising — a nonprofit dedicated to eradicating poverty by providing education to girls — are celebrating 12 stories of female empowerment gathered from around the globe as part of the first-ever Girl Rising Creative Challenge. Introduced on International Women’s Day in March, the challenge was a call-to-action to highlight storytelling that has the power to change the world. More than 880 essays, videos, art and more were submitted from people in 110 countries about how they, or people in their communities, are working to make the world a better place for girls — the basis for Sustainable Development Goal (SDG) 5, and an inalienable component of all of the SDGs.

“HP and Girl Rising both believe in the power of stories to change mindsets and spark meaningful action,” said Christina Lowery, CEO of Girl Rising. “During this Challenge, it has been incredibly inspiring to learn how all kinds of people — girls, boys, mothers, fathers, and teachers — are working every day to change the lives of girls and bring about a more gender-equitable world. It is my sincere hope that sharing their stories will inspire others to find ways they can make a difference in their own communities.”

Entries covered issues impacting girls and women globally, including access to education in conflict settings, combating gender-based violence, empowering girls through sports, and sexual and reproductive health.

The hundreds of entries were narrowed down to 40 finalists, of which an esteemed panel of judges chose the 12 winners. Among the judges: David Oyelowo, actor; Landry Bender, actor; Isha Sesay, journalist and activist; Sejal Kumar, YouTube influencer; Kat Gordon, founder, The 3% Conference; Shelley Zalis, CEO, The Female Quotient; Andrew Robertson, president & CEO, BBDO; and Madonna Badger, co-founder & chief creative officer, Badger & Winters.

“Gender-based discrimination keeps millions of girls and women from reaching their full potential. Today, we honor these stories by spotlighting and sharing them,” said Karen Kahn, Chief Communications Officer at HP. “We were humbled by the volume and breadth of responses and are truly inspired by the entrants from across the globe who are using the power of storytelling to help change their world.”

Beyond sharing the winners’ stories across their storytelling channels, HP and Girl Rising is providing the winners with microgrants, as well as HP technology and services to continue and expand their important work to inspire change and reinvention.

The winners of the HP/Girl Rising Creative Challenge are:

"Accelerated Secondary Education for Women" from Africa Educational Trust (ASEW in South Sudan): Due to conflict, poverty and early pregnancy, many women in South Sudan are unable to attend secondary school; the lack of education leaves them deeply vulnerable. ASEW, a project implemented by Africa Educational Trust in Yambio Town, South Sudan, is an accelerated secondary education program centered around flexible learning times and an active learning methodology with on-site child care. This unique approach to educating those in low-resource, high-conflict areas resulted in a pilot where ASEW students achieved the highest grades in the state and the 9th-highest grades nationally.
Brown Girls DO Ballet® (USA): What began as a personal photography project to highlight girls of Hispanic, African, Asian, East Indian and Native American ancestry in ballet programs has now transformed into an artistic movement celebrating the beauty and power of diversity. By redefining a classically Euro-centric art form, generations of diverse ballerinas, alongside their audiences, are now inspired and empowered.
"Decisions — Cecelia Choices" from Zenafri Limited (Nigeria): This multi-platform, interactive mobile game is targeted at young African women and aims to educate and empower them as they navigate the challenges of poverty, reduced access to education, sexual violence and teen pregnancy. The game series uses storytelling and interactive decision-making to guide young women through the process. The combination of entertainment and education is a creative and compelling approach to empowering young women.
"Fear Is a Liar" from Remnant International (Uganda & Democratic Republic of the Congo): The lives of Congolese women in Uganda are often challenging. Many have been ripped from their homes by soldier husbands and brought to a new country where they are often ostracized and abandoned. Without a home, papers or a job, they are forced to sell their body. Remnant International created a program in 2010 that provides alternate sources of income through sewing and screen printing trades. In addition, they provide vocational training, as well as tend to the spiritual, physical and emotional needs of the Congolese women through mentorships, financial training and health seminars. Their film, “Fear is a Liar,” is one of the many ways they inspire, empower and educate these women to strive for more.
"Field of Dreams" from Building Tomorrow (Uganda): In an effort to build greater self-esteem and confidence in the young girls of Uganda, two Building Tomorrow Fellows created a first-of-its-kind football program for girls. Most of the girls, previously expected to rush home after their school day to clean and do domestic chores, can now learn teamwork, conflict resolution and communication skills outside of the classroom.
Free Women Writers (Afghanistan): The UN estimates that 90 percent of Afghan women are victims of violence. The Free Women Writers collective, comprised of Afghan writers and activists, is working to reverse this horrible statistic. Through published books, as well as an online platform to share poetry, narrative, journal entries, reports and articles, the group uses storytelling to educate, advocate and ultimately, change lives.
"Girls Voices" Initiative from Lucy Sananai (Kenya): The Girls Voices Initiative trains young girls to speak up and advocate for their rights against Female Genital Mutilation (FGM) and child marriage. Lucy Sananai, one of its candidates, shines a light on how her training and newfound voice has been used to educate other girls in Kajiado about their rights, the effects of FGM, and how to rise up to eradicate it in Kenya.
“My Life of Advocating for the Girl Child” from Fatima Gebi (Nigeria): Fatima is a 17-year-old, self-described African girl-child advocate, stereotype breaker and student. To everyone else, she is an extraordinary wonder working tirelessly as a passionate activist. She leads multiple organizations and provides numerous seminars and talks to enlighten girls and parents about the importance of education. Additionally, she advocates on behalf of a group of abducted African girls to bring them home safely.
Safe Kicks Initiative — Adolescent Girls Against Sexual Violence from Girl Pride Circle (Nigeria): In Nigeria, one out of four girls falls victim to sexual violence. The Safe Kicks Initiative is an after-school program that equips adolescent girls with self-defense skills, alongside sexual violence education. To date, 270 adolescent girls have been trained — these girls drafted an unprecedented community action plan for the prevention of sexual violence, which was adopted by the local government and implemented by Girl Pride Circle – a registered NGO in Nigeria advocating for girls’ rights and empowering them to transform their communities.
Swapn Pahte — “I have a dream” from Bright Future (India): Pooja is a young girl from a tribal village in Dalonda, Bhiwandi-Thane. To improve her family’s financial condition, she found a job with an NGO called Bright Future, which helps youth build their employable skills and transform their passions into employment. Pooja took this knowledge and brought it back to her village to spark a revolution. She now provides life, education and employment guidance to youth in her village.
"They Say" from All Girls Code (Lebanon): “They Say” is an inspiring film created by the All Girls Code initiative, which introduces young girls to tech and STEM fields. The film inspires young girls to challenge cultural stereotypes and reach beyond the roles to which they’ve traditionally been limited.
"Turning Periods into Pathways" from Days for Girls (Nepal): In Nepal, Chhaupadi is a long-held tradition in which girls are banished from their homes while they menstruate, often relegated to isolated sheds or makeshift structures. Not only does the ritual keep girls out of school, which is the single most empowering factor in improving their lives, but they are subject to sub-human conditions. This program, implemented by Days for Girls.org, is working to end the tradition through education and distribution of kits with washable and reusable sanitary pads. The work empowers girls to defend their right to an education and drive change in their communities.