Chloé Dubois’ connection to the ocean began at a young age. She grew up in
Ontario, Canada, surrounded by the Great Lakes. Then, one of her first jobs
was as an adventure kayak guide.
“I spent a lot of time on the water, in some incredibly remote areas. I fell in
love with the water,” she says.
At university, she studied the impacts of climate change and how rising
temperatures will impact farming. Then, like many young people, she went
travelling: “I visited lots of remote communities to learn how the principles
I’d learned in school were actually being applied.”
Chloé’s connection to the water — and her passion for protecting the environment
— led to the creation of Ocean Legacy Foundation
(OLF), which she set up with co-founder James Middleton in 2014.
The OLF’s mission is to help local and international communities come up with
new tools and strategies to minimize plastic
consumption,
create innovative waste-capturing
systems
and produce sustainable end-of-life solutions to urban waste and marine debris
wastes.
Thanks to ocean currents, most ocean waste is concentrated in five
areas, known as gyres. The gyre in the North
Pacific
is twice the size of the US state of Texas, and is only getting bigger.
Taking action in Panama
Since it began, the Canada-based OLF has collected more than 180,000 pounds
of plastic and marine waste.
Last month, working in partnership with Nestlé
Waters, OLF turned its attention
to Panama for several massive beach clean-ups in the remote community of
Las Perlas, 30 miles off the Pacific coast.
In Panama, there is very little waste-processing capability in place, other than
people burning rubbish in open pits and landfills.
In just five weeks, Ocean Legacy and 400 volunteers collected more than nine
tons of mixed plastic material that had washed up on the shoreline.
OLF worked with schools and different community groups across nine islands,
running workshops and getting people to talk to each other. They were also able
to get people out of the city to see for themselves what is happening off the
coast of their own country.
“This is helping to bridge the gap in understanding the environmental impact of
mismanaged individual consumption on remote, ecologically-sensitive
environments,” Dubois says. “You can see the lightbulbs go on, with people
starting to ask more questions about where their plastic goes after they are
done using it.
“Bringing people together and completing the hard work builds comradery and
trust, allowing people to connect with one another and the natural
environment.”
An EPIC program
With such a backlog of waste building up around the world, OLF’s beach
clean-ups, education and the start of basic infrastructure are crucial in
restoring natural habitats and protecting marine animals.
Dubois hopes that by mentoring people about how we use, reuse and recycle
materials, she will make herself — and her 15-strong team — redundant.
But there’s still work to do.
The recently announced EPIC Program
will give communities a four-step program for dealing with their plastic
problems — asking them to consider education, policy interventions,
improved infrastructure and ongoing clean-up efforts.
Nestlé Waters will continue to support OLF’s endeavours as part of Nestlé’s
broader sustainability commitments on plastic
waste.
All 4,200 Nestlé facilities worldwide, for example, are on a mission to
eliminate single-use plastic items that cannot be recycled.
What happens next?
Over the next five years, OLF will do what it does best and support communities
in other parts of the world. A key feature of the EPIC Program is the EPIC web
portal — a digital platform designed to give
people more information, advice and capability to mitigate, prepare for, respond
to and recover from threatened or actual plastic disasters in their local
environment.
Drawing on the work of eco-philosopher Joanna
Macy, Dubois has been focused on helping
people reconnect with nature. And that starts with education.
“In Western culture, there’s little room for community to come together and
really grieve over environmental
degradation,”
she laments. “And we’re often stigmatized for having those feelings of loss when
we see trees being cut down or plastic in our seas.
“Ocean Legacy Foundation is about bridging the connection between communities
and environmental degradation — and finding solutions, together.”
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Tom is founder of storytelling strategy firm Narrative Matters — which helps organizations develop content that truly engages audiences around issues of global social, environmental and economic importance. He also provides strategic editorial insight and support to help organisations – from large corporates, to NGOs – build content strategies that focus on editorial that is accessible, shareable, intelligent and conversation-driving.
Published Dec 16, 2019 1pm EST / 10am PST / 6pm GMT / 7pm CET