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Google’s ‘Green Czar’ Moves to Facebook

Bill Weihl, who recently resigned as Google’s “Green Energy Czar,” will take on a similar position with Facebook at the end of January.

Bill Weihl, who recently resigned as Google’s “Green Energy Czar,” will take on a similar position with Facebook at the end of January.

For six years Weihl led Google’s clean energy initiatives, but left the company in November when the search engine giant announced it would end research into solar thermal energy and other renewable energy technologies to focus on core activities.

Weihl joins Facebook just as the company ramps up efforts to acquire more green power and reduce electricity consumption. Last month, the company announced a new clean energy policy in response to a two-year Greenpeace campaign that challenged the company to “Unfriend Coal.”

According to the blog Fresh Dialogues, which first broke the story, Weihl’s new position will focus on sustainability, clean energy and energy efficiency.

Leveraging AI in Service of Sustainability Marketing Campaigns

Join us in Minneapolis as Nadia James, Sustainability Marketing Program Manager at Google, explores how both major brands and SMEs are successfully using AI to land sustainability marketing campaigns that are driving both sustainability and business performance — Wed, May 8, at Brand-Led Culture Change.

Bart King is a PR consultant and principal at Cleantech Communications.

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