Chipotle

We care deeply about where our ingredients come from. While industrial farming practices have evolved to maximize profits and production, we make an extra effort to partner with farmers, ranchers, and other suppliers whose practices emphasize quality and responsibility.

Chipotle is tagged in 58 assets. Page 1 of 3.

Article

Supply Chain Innovation & Technology

How Real-Time Supply Chain Visibility Is Transforming the Food System

Published on October 3, 2023

About a 6 minute read

Implementing traceability systems puts food companies in a better position to navigate the changing regulatory landscape, build consumer trust and contribute to a sustainable food system. ... View More

Article

Organizational Governance Organizational Governance

Chipotle Expands 2023 ESG Goals Tied to Executive Compensation

Published on March 24, 2023

About a 3 minute read

The company aims to increase pounds of local produce purchased, improve diverse employee retention, and increase the number of restaurants with composting programs — goals that can affect executives’ overall bonus payout by up to 15 percent. ... View More

Article

Marketing & Communications

Study Shows Purpose-Driven Ads Fall Short in Gaining, Holding Attention; New Approaches Needed

Published on June 20, 2022

About a 4 minute read

Joint research by GfK and the Goodvertising Agency reveals value of 'transformational campaigns that empower consumers, rather than those that tout product attributes. ... View More

Article

Organizational Governance Marketing & Communications

Profit, Performance and Impact: The Success Criteria of a Whole Brand

Published on March 28, 2022

About a 5 minute read

The reality of living in a capitalist society is that we can't simply cut off the production of products and services; the brands that will succeed in the upcoming decades will be those that function holistically, with sustainable actions built in. ... View More

Article

Marketing & Communications Organizational Governance

5 Ways to Turn Your Purpose into a Competitive Advantage

Published on January 26, 2022

About a 4 minute read

An intentional purpose will be unique to every company — based on your history, culture and the role you play in your customers’ lives. But, based on our interviews with leading purpose-led companies, here are five common themes that can inspire ... View More

Article

Marketing & Communications

Brand Storytelling: A Mechanism for Building a Regenerative Future

Published on October 27, 2021

About a 8 minute read

On the final day of SB’21 San Diego, a diverse array of keynote speakers explored some of the many ways in which storytelling can be a powerful tool for manifesting the future we need. ... View More

Article

Finance & Investment Organizational Governance

Chipotle, Chobani, Verizon Among Companies Committing to Financial Health of US Workforce

Published on July 21, 2021

About a 4 minute read

Member companies will assess the financial security and health of their employees as part of a new effort to address the economic hardships of workers. ... View More

Article

Organizational Governance Circular Economy

Chipotle Now Offering Employees Free Degrees in Agriculture, Culinary, Hospitality

Published on April 12, 2021

About a 4 minute read

As part of Chipotle’s mission to ‘cultivate a better world,’ it has expanded its debt-free degree program to include nearly 100 degree options in these fields at 10 US universities. ... View More

Article

Organizational Governance Organizational Governance

Trending: Nike, Chipotle Tie Exec Compensation to Diversity, Sustainability Metrics

Published on March 12, 2021

About a 5 minute read

In the past week, both Nike and Chipotle announced new sets of environmental and social goals — and systems with which their executives’ compensation will be tied to achieving them. ... View More

Article

Marketing & Communications

Chipotle’s Real Foodprint Tracks Sustainability Impact of Menu Items

Published on October 29, 2020

About a 3 minute read

Guests ordering on the Chipotle app and Chipotle.com now get a first-of-its-kind look into the brand’s sourcing efforts, down to the ingredient — and can track how Chipotle reduces its environmental impacts. ... View More

Article

Innovation & Technology

Chipotle, FoodBytes! Unveil Newest Classes of Food, Ag Innovators

Published on February 1, 2019

About a 10 minute read

Two startup accelerators highlight the latest startup solutions poised to disrupt our food system for good. ... View More

Article

Supply Chain Marketing & Communications

Global Investors Challenge Fast Food Companies on Climate, Water Risks

Published on January 29, 2019

About a 4 minute read

Over 80 investors warn that “animal agriculture is the world’s highest-emitting sector without a low-carbon plan.” ... View More

Article

Marketing & Communications Marketing & Communications

While McDonald's Burgers Get More Real, Chipotle Reminds Us It's Been 'Real' All Along

Published on October 2, 2018

About a 4 minute read

McDonald’s USA has announced that its seven classic burgers are now free from artificial preservatives, artificial flavors and added colors from artificial sources. The ingredient changes affect all 14,000 U.S. restaurants, marking this the next ma... View More

Article

Innovation & Technology Innovation & Technology

Chipotle Seeking Startups That Can Help 'Cultivate a Better World'

Published on August 24, 2018

About a 3 minute read

Chipotle Mexican Grill announced this week that the Chipotle Cultivate Foundation will sponsor the first Chipotle Aluminaries Project, a seven-month-long accelerator program designed to help growth-stage ventures with a shared vision to cultivate a b... View More

Article

Organizational Governance Organizational Governance

People Aren’t Saving the Planet. Corporations Are.

Published on May 7, 2018

About a 3 minute read

It’s official. Sustainability is mainstream. You probably already knew that. What you may not know is that Americans aren’t really changing their personal behaviors. They’re changing their buying behaviors. And that gives brands a new way to wi... View More

Article

Consumer Behavior Change

Why You Should Care About the NRDC's Antibiotics Scorecard

Published on December 6, 2017

About a 4 minute read

Since 2015, the Natural Resources Defense Council (NRDC) has been publishing its Chain Reaction report, produced in collaboration with Friends of the Earth, Consumers Union, Food Animal Concerns Trust and Center for Food Safety. Chain Reaction is bas... View More

Article

Marketing & Communications Marketing & Communications

Chipotle Spotlights Commitment to Real Ingredients with 'As Real as It Gets' Campaign

Published on April 17, 2017

About a 3 minute read

Following its announcement that it is the only national restaurant brand that doesn’t use added colors, flavors or preservatives — artificial or natural — in any of the ingredients it uses to prepare its food, Chipotle Mexican Grill has launche... View More

Article

Marketing & Communications Marketing & Communications

Chipotle’s New Videos Highlight Food Safety, Quality Ingredients

Published on October 5, 2016

About a 3 minute read

On Tuesday, Chipotle celebrated National Taco Day by launching new chorizo tacos, but some have speculated that the promotional release might just be one more way the Tex-Mex chain is trying to regain customers following multiple food-safety scares l... View More

Article

Marketing & Communications Marketing & Communications

Chipotle Hopes to Reassure Customers with ‘A Love Story’

Published on July 8, 2016

About a 4 minute read

Will the power of love help Chipotle recover from its food safety woes, defecting customers and still-struggling stock price? The fast casual restaurant chain has once again produced an original animated short film in an attempt to advocate for fresh... View More

Article

A Tale of Two Crises

Published on May 27, 2016

About a 4 minute read

We had a very interesting finding from our Eco Pulse 2015 study that took us by surprise: the percentage of people who said they had stopped buying a product based on the environmental reputation of a manufacturer increased dramatically from 11% to 3... View More

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