SB Brand-Led Culture Change 2024 - Last chance to save, final discount ends April 28th!
Google

Our mission is to organize the world’s information and make it universally accessible and useful.

Google

Google is tagged in 147 stories. Page 2 of 8.
JUST Capital, Forbes Name America's Most JUST Companies for 2018
JUST Capital, Forbes Name America's Most JUST Companies for 2018

5 years ago - JUST Capital and Forbes today released the 2018 list of America’s Most JUST Companies, an annual ranking of the 1,000 largest publicly traded US corporations on the issues Americans care about most, including fair pay and good benefits, customer treatment and privacy, beneficial products, environmental impact, job creation, and community support in the US and abroad, as well as ethical leadership and long-term financial growth.

Sharing Is the Key to Scaling Sustainability
Sharing Is the Key to Scaling Sustainability

5 years ago - A solid argument can be made that corporate America has made significant progress in the sustainability arena.

'Purpose Premium' Found to Create Reputational Gains for Companies
'Purpose Premium' Found to Create Reputational Gains for Companies

5 years ago - “Purpose” is one of three critical dimensions of overall reputation, according to the 2018 Porter Novelli/Cone Purpose Premium Index: How Companies Can Unlock Reputational Gains by Leading with Purpose, released today.

Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters
Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters

5 years ago - Arriving on the heels of Hurricane Florence, Hurricane Michael proved again that companies are making significant commitments to relief and recovery efforts in the wake of natural disasters. Our round-up of Hurricane Florence corporate response efforts covered some innovative ways that companies are reacting to disasters. Unfortunately, we’re already revisiting the topic with a snapshot of how companies reacted to Michael, and why it’s increasingly critical for any company to have a disaster response strategy in place.

Advertisement
New Tool Helps Companies Determine If, How to Engage on Divisive Issues
New Tool Helps Companies Determine If, How to Engage on Divisive Issues

5 years ago - In the past year, we’ve seen more and more bold and potentially risky moves from brands, taking stands on pertinent societal and environmental issues: Airbnb, Google and other tech giants against the US’ immigration ban; Target supporting individuals’ right to use bathrooms corresponding to their gender identity; Heineken’s and other brands’ vocal support of

Making National Parks 'Smart' Could Be Key to Their Sustainability
Making National Parks 'Smart' Could Be Key to Their Sustainability

5 years ago - More and more studies suggest that time spent outdoors can help foster our mental and physical development and wellbeing. Unfortunately, maintaining green spaces such as urban and national parks is not always an easy task. Maintenance can be particularly challenging for national park authorities, who often need to keep watch over hundreds of miles of wild terrain.

Global Practitioners Gather to Compare Notes on Redesigning the #GoodLife
Global Practitioners Gather to Compare Notes on Redesigning the #GoodLife

5 years ago - Last year, the Sustainable Brands community gathered around the world throughout the year to share insights on how they – and their customers – were “redefining the good life.” This year, the conversation has progressed from the ‘what’ to the ‘how’ of designing the sustainable future in which we all want to live.

Breakthroughs Converging to Completely Derail Fossil Fuels
Breakthroughs Converging to Completely Derail Fossil Fuels

5 years ago - What will ultimately push fossil fuels back the way of the dinosaur? Purely and simply, is it our ethics and our resolve as consumers and brands that will end our dependence on dirty energy. The response to Trump’s decision to withdraw from the Paris Climate Agreement — in which business and civic leaders vowed to continue working towards clean energy, anyway — is easily part of the mix. The response demonstrated a deep level of commitment.

Corporates Are Making Activism Great Again
Corporates Are Making Activism Great Again

5 years ago - Corporations are people, my friend — and not just for tax purposes anymore. In the age of ubiquitous social media pressure, businesses are rebranding as social justice warriors — and that’s a shrewd marketing move on their part, new research reveals.

Advertisement
Dove, Nike, Hershey’s Among Millennials’, Gen Z’s Most Trusted Brands
Dove, Nike, Hershey’s Among Millennials’, Gen Z’s Most Trusted Brands

5 years ago - The erosion of trust among consumers – and especially young consumers bucketed as Millennials or Gen Z – is top-of-mind for brands fighting for brand loyalty in a world with the highest youth population in history.

BASF, IKEA, P&G Among Companies Showcasing How Brands Are Redesigning the Good Life
BASF, IKEA, P&G Among Companies Showcasing How Brands Are Redesigning the Good Life

5 years ago - Today, the Sustainable Brands® team has convened, along with 2,000 members of its global community, for the kick-off of SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. More than 300 influential brand leaders and practitioners of environmental and social innovation will share new tools and frameworks, cutting-edge business solutions and case studies related to design and innovation for The Good Life.

Sustainable Brands Reveals Final Program Details for SB’18 Vancouver
Sustainable Brands Reveals Final Program Details for SB’18 Vancouver

5 years ago - Sustainable Brands recently announced final program details for SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. Programming this year will take place on the mainstage, through breakout sessions and workshops, and in the Activation Hub, the central networking and collaboration hub of the conference.

Lord Aeck Sargent Marks a Decade of Action on Carbon Emissions
Lord Aeck Sargent Marks a Decade of Action on Carbon Emissions

5 years ago - Published during the first industrial revolution, Adam Smith’s The Wealth of Nations used the metaphor of “the invisible hand of the market” to describe how the decisions of self-interested individuals in a free market economy could promote the general betterment of the society as a whole. To this day, free market proponents use Smith’s metaphor to argue for elimination of regulations for a more efficient economy. But the “invisible hand” only makes societally beneficial decisions to the extent that it has good information.

WAP: Helping Companies Navigate Hot Spots in Quest for Supply Chain Transparency
WAP: Helping Companies Navigate Hot Spots in Quest for Supply Chain Transparency

5 years ago - WAP Sustainability Consulting works with manufacturers and brands to help them meet customers’ expectations on sustainability – specifically around life cycle assessment (LCA), carbon management and product ingredient transparency, particularly in regards to chemicals management. We spoke with founder William Paddock to learn more about these current hot spots in the ongoing quest for supply chain transparency. What are some of the key issues or buzzwords of concern for companies right now? William Paddock: I tend to see organizations struggling with three things:

Advertisement
Execs Agree: Emerging Technologies Key to Business, Environmental Success
Execs Agree: Emerging Technologies Key to Business, Environmental Success

5 years ago - Business strategy, technological innovation and corporate sustainability are increasingly linked in the minds of executives.

Why Business Needs to Collaborate for a Clean Energy Future
Why Business Needs to Collaborate for a Clean Energy Future

5 years ago - Many people assume that tech companies are always competing. But as we celebrate Earth Day this year, we’re feeling grateful for our tech peers. When it comes to the environment, working together allows us to make bigger strides toward our shared sustainability goals — and collaboration is the only way forward.

Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy
Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy

6 years ago - Companies including Apple, Google and IKEA earned top spots in a new ranking of the top 20 business leaders calling for more ambitious climate policy across the globe. To make the A-List of Climate Policy Engagement, companies must showcase sectoral leadership, be vocal in calling for ambitious policies and align these calls with their own strategic activities.

Middle School Students Are Saving Rainforests Using Old Smartphones
Middle School Students Are Saving Rainforests Using Old Smartphones

6 years ago - Hundreds of students from Los Angeles STEM programs will participate in one of the largest student-driven programs ever launched to protect the world’s rainforests. Rainforest Connection’s “Planet Guardians” program will guide middle schoolers in building solar-powered listening devices using old smartphones. These “Guardian” devices will be installed high in the trees of fragile rainforests to capture sounds of illegal logging and alerting forest rangers in real time.

$94B Needed to Realize RE100 Renewable Energy Targets by 2030
$94B Needed to Realize RE100 Renewable Energy Targets by 2030

6 years ago - Bloomberg New Energy Finance has released a new report that reveals that signatories of the RE100 initiative have a long way to go to achieve their 100 percent renewable energy targets by 2030. For the initiative’s 128 members to meet their goal, they will need to spend an estimated $94 billion. According to Bloomberg, this is enough to procure 172 TWh of renewable power and add 87 gigawatts of new wind and solar power capacity.

Advertisement
Unilever Threatens to Pull Ads if Tech Platforms Don’t Clean Up ‘Toxic Content’
Unilever Threatens to Pull Ads if Tech Platforms Don’t Clean Up ‘Toxic Content’

6 years ago - In a bid to build trust into our systems and society, Unilever has announced a new commitment to cut investment in platforms that breed division in society — and is challenging the rest of the industry to do the same. In his keynote speech at the IAB Annual Leadership Meeting in Palm Desert, Calif., Keith Weed, Unilever’s CMO, demanded the industry work together to improve transparency and rebuild consumer trust in an era of fake news and toxic online content.