HowGood

HowGood is a mission-driven research company with the largest database on food and personal care product sustainability in the world.
Unlocking the Power of Climate-Labeling: Key Learnings from the SB & HowGood Partnership
Climate labeling demonstrates a clear commitment to carbon reduction. Are you ready to transform your approach to sustainability by driving transparency and awareness? If so, we invite you to join our upcoming webinar, "Unlocking the Power of Climate... View More
Foodtech Innovators Spill the Beans on Climate-Proofing Coffee
These two startups are fundamentally changing how coffee is produced — by eliminating the need for beans altogether, and repurposing food waste along the way. ... View More
Regenerative Ag Practitioners Gather to Share Notes from the Field
Thursday at SB Brand-Led Culture Change, a variety of stakeholders driving regenerative agriculture shared insights on demystifying regenerative ag for consumers, quantifying regenerative sourcing and creating resilience in cotton production. ... View More
Events Are Driving Transparency, Awareness with Climate-Labeled Food Menus
Using climate-impact labels is one way events can persuade attendees to choose more sustainable menu options. ... View More
Student Demand for Low-Impact Meals Increases After Climate-Labeled College Menus
Results from first year of Chartwells Higher Education’s exclusive partnership with HowGood show positive correlations between climate labels on menus and sustainable choices. ... View More
Regenerating Local: How Brands Can Bring Tangible Benefits to Communities in Need
At SB’23 San Diego, several discussions and events explored the potential for social impact when we rethink business as usual. ... View More
How Circularity, AI Are Mending Cracks in Our Fractured Food System
Naturally, food and its many issues has been a major topic this week at SB’23 San Diego. Here, two panels of innovators share their approaches to filling in systemic gaps in our food system. ... View More
Building Social Cohesion: How Brands Harness the Value of Authentic Engagement for Lasting Impact Initiatives
The art and science behind building authentic community engagement is a challenge that many brands face when launching hyper-local impact initiatives. Brands are being called to go beyond surface level engagements and forge genuine connections within... View More
Building Social Cohesion: How Brands Harness the Value of Authentic Engagement for Lasting Impact Initiatives
The art and science behind building authentic community engagement is a challenge that many brands face when launching hyper-local impact initiatives. Brands are being called to go beyond surface level engagements and forge genuine connections within... View More
AI Cultivators: Transforming Food and Agriculture through Innovative Technologies
AI-powered solutions tailored for the food and agriculture industry are revolutionizing farming practices, optimizing crop yields, and ensuring sustainable resource management for a thriving agricultural ecosystem. Emerging solution providers from di... View More
The Dos and Don’ts of Successfully Engaging the Masses
Day one of SB’s Brand-Led Culture Change event was loaded with insights from brand leaders and influencers on the ever-growing world of impactful brand sustainability communication. ... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Tractor Beverage Co Furthers Commitment to Transparency with Organic Impact Tracker
Tractor becomes the first beverage brand to track and disclose impact data about its ingredients — as 7 in 10 consumers express interest in how their beverage choices impact the planet. ... View More
How Retailers Can Drive Systems Change Towards a Regenerative Future
Retailers are a powerful force in the global food system. Their decisions about what products go on shelf, what sourcing standards to follow, and how to collaborate with vendors drive significant impacts from farm to fork. This session will dive into... View More
Secrets for Effective, Transformative, Authentic, Culture-Changing Brand Engagement
To kick off the final day of Brand-Led Culture Change, attendees were treated to a broad series of examples, from a wide swath of experts, of clever strategies that lead to behavior change. ... View More
Will Carbon-Labeled Products Sell More? Here’s What We Know
Even with an uptick in consumer knowledge of climate issues and food brands sharing carbon-footprint data for their products, the CPG world is still wondering if carbon-labeling is worth the effort and investment. Here are 5 key takeaways from recent... View More

