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Why Your Company Needs a Magazine Mentality
5 years ago - There was a time when the only way a company could hope to talk directly with real people was through the medium of advertising or public relations. Companies felt distanced from consumers and they worried that people wouldn't take them seriously unless they could broadcast a big campaign or get their PR agency to persuade a journalist to write about them.
Measure Twice, Cut Once: 5 Key Takeaways from the Closing Plenaries at #NewMetrics '15
5 years ago - Sustainability has long been seen as a soft issue — or at least too complex an issue to apply metrics. That is yesterday’s thinking as reaffirmed by all the speakers this week at New Metrics ’15. On the final day, in the second round of plenaries, Biogen, Johnson & Johnson, SASB and TruValue Labs shared their experience and learnings from establishing metrics and setting standards within their respective industries and a few common themes came to the fore.
Closed Loop Fund Reveals First Three Investments That Aim to Transform U.S. Recycling
5 years ago - Today, the Closed Loop Fund, an impact investment fund that makes below-market loans to recycling companies and municipalities for recycling infrastructure, announced its first three investments to bolster said infrastructure and reduce the over $5 billion dollars spent by cities annually on landfills.
5 Evolving Reasons Every Business Should Care About #NewMetrics
5 years ago - If you are a regular or even semi-regular reader of Sustainable Brands, you are likely familiar with our New Metrics (#NewMetrics) events and publications.
Report: Sustainability Innovation Powering Business Growth
5 years ago - Revenues from company-defined portfolios of sustainable products and services grew by 91 percent between 2010 and 2013, according to a new report by The Conference Board, a public interest research association.For S&P Global 100 companies that break out revenue for sustainable products or services separately, that revenue stream grew at six times the rate of overall company results.
Investments in Life Systems Boosting Green Transition
5 years ago - Earth Day 2015 marked $6.22 trillion invested in the global green transition since 2007, on track to meet the Green Transition Scoreboard® (GTS) goal of $10 trillion privately invested in the green economy by 2020 to effectively scale innovations and reduce costs in green technologies. The report, Breakdowns Driving Breakthroughs, focuses on Life Systems, a new category capturing system-wide interconnections, equaling 14 percent of the overall $6.22 trillion total.
UPSTREAM Hands State Officials Model Legislation for Optimizing Packaging Recycling
5 years ago - Today, environmental advocacy organization UPSTREAM announced the release of model legislation that state legislatures can adopt to optimize recycling, address litter and create jobs through shared responsibility for packaging. The model legislation was developed by UPSTREAM in consultation with local government officials and recycling experts throughout the country.
Hasbro Ranks #2 in 2015 “100 Best Corporate Citizens List”
5 years ago - Pawtucket, R.I., April 20, 2015 -- Hasbro, Inc. (NASDAQ: HAS) announced today that it has been named as the second most transparent and responsible company in the U.S., according to the 100 Best Corporate Citizens List for 2015.This is the second time that Hasbro has ranked in the Top 10 and the fourth consecutive year that the Company has ranked in the Top 25.The Company ranked #2 this year, rising 20 spots, in recognition of its stellar performance in seven key areas: environment, climate change, employee relations, human rights, governance, finance, and philanthropy.
How Healthcare Pros Can Build the Business Case for More Sustainable Hospitals
5 years ago - The link between a healthy environment and public health outcomes has become increasingly evident. President Obama recently used his proclamation of Public Health Week to highlight the relationship between a changing climate and public health, citing increased cases of asthma and injuries from severe weather as examples. The President called out doctors, nurses and public health officials as key drivers in accelerating this understanding and mitigating future impact.
Bevy of Brands Partnering With NGOs to Fund Conservation During Earth Month
5 years ago - April is Earth Month, and brands are announcing programs to inspire participation in environmental activities and funding campaigns.
Brands: Why Should It Be Up to Walmart to Tell Us If You Are Sustainable?
5 years ago - Walmart recently launched its Sustainability Leaders online shop. While I commend the company’s efforts over the past six years to elevate sustainability as an important attribute of products and their manufacturers, I feel that this launch is a bit misplaced. I am sure that it will be successful in terms of awareness and conversions, and I hope that the intent is genuine, but should Walmart even be the creator of the index? How about an independent organization such as the B Lab? How about the brands themselves?
Walmart.com Launches New Shop to Help Shoppers Find and Support Sustainability Leaders
6 years ago - On Tuesday, Sustainable Brands joined a couple hundred Walmart team members and industry influencers at Walmart’s eCommerce headquarters in San Bruno, CA to learn about an important milestone on the journey shared by those attending. What drew these players together was a shared interest in helping shift the world toward a sustainable economy — and an awareness of the key role Walmart has, and is playing, in spurring this shift along.
Danone, Unilever Among 6 Major Companies With Comprehensive Deforestation Policies
6 years ago - Only six major companies and one investor — Danone, Unilever, Nestlé, Procter & Gamble, Kao Corp., Reckitt Benckiser Group, and financial services giant HSBC — have comprehensive policies in place to protect tropical forests, according to a new ranking by Global Canopy Programme (GCP).
Closing the Loop on Recycling: Unilever, P&G Aim to Give Communities Greater Access to Recycling Programs
6 years ago - Regardless of where we live, we’re neighbors — sharing this grand global space, and thus all of its sustainability challenges and opportunities.Therefore, we believe we also share in the responsibility to develop solutions, and to work together when our combined resources can have a positive impact that none of us could achieve on our own.
Walmart, Target Advance Joint Supply Chain Initiative
6 years ago - Walmart, Target and Forum for the Future (FFTF) have established three working groups to take forward actions agreed at last year’s beauty and personal care (BPC) product sustainability summit, according to ChemicalWatch. The groups will focus on aspects of chemicals in products.Working Group 1 — Supply Chain Information Sharing
#SB14London: Why Brands Should Be Talking Sustainability
6 years ago - What if 15 of the biggest Fast Moving Consumer Goods (FMCG) companies decided they really wanted to change the world? How would they go about communicating their sustainability commitments to the millions of consumers they need to persuade to live more sustainably?At present, even though FMCG companies are starting to understand the need to explain sustainability directly to consumers, they continue to put most of their communication efforts into their Sustainability and CSR corporate sites — an obvious destination for NGOs, shareholders and academics but not the first place the general public go to get information.
Closed Loop Fund Offering Zero-Interest Loans to Help Cities Develop Recycling Infrastructures
6 years ago - The Closed Loop Fund plans to invest $100 million over the next five years to support the development of recycling infrastructure and services in cities across the country.Municipalities across the country can now apply for zero-interest loans to build recycling infrastructure for their communities. The zero-interest loans are repaid from either landfill-diversion savings or revenue generated from the sale of recyclable material. Companies that service municipalities may also apply, and interest rates will be below market rates.
J&J, HP, Kaiser Discuss Effective Metrics, Messaging in Push for Sustainability in Healthcare
6 years ago - On Wednesday, I had the pleasure to attend Metrics that Matter, Messages that Motivate — Making the Right Case for Sustainability in Healthcare, an event hosted by The Wharton Initiative for Global Environmental Leadership (Wharton IGEL) and Johnson & Johnson at Wharton’s West coast campus in San Francisco. Geoffrey Garrett, recently named dean of the Wharton School at the University of Pennsylvania, kicked things off by emphasizing the importance of sustainability in every area of our daily lives.
Major US Companies Band Together to Assert Market Demand for Renewables
6 years ago - Looking to increase availability of cost-competitive renewable energy to run their businesses, this week 12 leading US companies signed the Renewable Energy Buyers’ Principles, created by the World Wildlife Fund (WWF) and the World Resources Institute (WRI), to better communicate their purchasing needs and expectations to the marketplace.
Groups call on Walmart, P&G, Coke to Back Proven Recycling Approaches, Not Closed Loop Fund
6 years ago - Today, a group of public interest organizations called on Walmart and the eight other companies involved in the recently launched $100M “Closed Loop Recycling” loan fund, to instead support proven policies to boost recycling, such as extended producer responsibility (EPR), which holds consumer goods companies financially responsible for the collection of their packaging post-use (rather than having taxpayers and local governments foot the bill) and meeting recycling targets.