At P&G, sustainability means making every day better for people and the planet through how we innovate and how we act.
In earlier articles, I asked whether consumers will back up brands that makes decisions “because it’s the right thing to do” over pure profit motives.My bet is that these decisions will be rewarded by consumers as it become more normal for comp... View More
After a recent rash of new commitments from a number of its fellow consumer goods giants and a number of not-so-subtle hints from Greenpeace (including a high-profile protest at the company’s Cincinnati headquarters last month), Procter and Gamble ... View More
In 1988, my antenna tweaked toward an emerging trend soon to be called ‘green consumerism.’ A hole in the ozone layer was discovered over Antarctica, nightly newscasts tracked the daily wanderings of the Mobro garbage barge, and air pollution cl... View More
We all know that Corporate Social Responsibility (CSR) has become an essential piece of the puzzle for any successful organization, no matter its size. We also know that many companies go to great lengths to do meaningful charitable work that actuall... View More
When wrestling with the attitude-behaviour gap and grappling with the emotional and often-irrational nature of the human animal (aka any of your business's stakeholders), you’ll need all the help you can get. Whether you’re crafting a communicati... View More
Longtime rivals ConAgra Foods and Procter & Gamble have teamed up to help Feeding America tackle the ongoing issue of childhood hunger in the US with the 2014 Child Hunger Ends Here campaign, through which the companies hope to help donate up to ... View More
Palm oil certainly is a hot topic right now: NGOs including Greenpeace and WWF have continued to raise awareness of the destructive nature of the palm oil industry and the devastating effects it has had on wildlife and their rainforest habitats, most... View More
Greenpeace launched another massive campaign this week, this time demanding Procter & Gamble end its role in rainforest destruction through its careless sourcing of palm oil. ... View More
Recent commitments from L'Oréal, Unilever, Johnson & Johnson and P&G to phase microbeads out of their products by (or before) 2017 is laudable and a good step forward. This news responds to scientific research linking the tiny, polystyrene b... View More
Procter & Gamble announced this week that it will eliminate phosphates from all of its laundry detergents — which include brands such as Tide, Ariel, Cheer, Gain, Ace and Bold — by the end of 2015. The company says the goal of the change is t... View More
One of the key messages in the upcoming book The Big Pivot: Radically Practical Strategies for a Hotter, Scarcer, More Open World is the “need to set goals in companies based on science, not on what we think we can do, not bottom-up,” says author... View More
The Grocery Manufacturers Association (GMA) — which represents food-industry giants including Coca-Cola, MARS, Kellogg, P&G, McDonald’s, Mondelez International, Starbucks, Hershey, General Mills and roughly 300 others — announced this week ... View More
2013 was a banner year for companies using their muscle to drive transformative change, both internally and globally. Without further ado, here is just a taste of some of the progress we found most inspiring. ... View More
Somehow it’s already year-end, a time to look back and try to make sense of what’s happened. Creating any “top” list of stories from 12 months is nearly impossible. But as I’ve done for the last 4 years, I’ll attempt to summarize some of ... View More
The United States Agency for International Development (USAID) announced today it has signed Memoranda of Understanding (MOU) with Procter & Gamble (P&G) and Coca-Cola to support the revival of economic activity and livelihoods in Leyte, the ... View More
A 60-second ad released by Pantene last month in the Philippines called "Be Strong and Shine," which tackles the dichotomy of gender labels, has gone viral far beyond the island country, with more than 5.9 million views and thousands of com... View More
The Plastic Disclosure Project sees an influential need for companies to start disclosing their plastic footprint in order to create a benchmark for reduction by increasing recycling and adding value back into plastic use. ... View More
Wilmar International, the world's largest palm oil trader, today announced a No Deforestation Policy in response to pressure from Greenpeace, NGOs and consumers around the world. ... View More
Coca-Cola, Danone, Ford, Heinz, Nestlé, Nike, P&G, Unilever and World Wildlife Fund (WWF) have formed a new organization to support the responsible development of plastics made from plant material and promote a more sustainable future for the bi... View More
Over the past fiscal year, more than 99.35 percent of all materials entering Procter & Gamble’s (P&G) plants were used in products and through recycling, reuse, and conversion of waste to energy, according to the company’s 2013 Sustainabi... View More