At P&G, sustainability means making every day better for people and the planet through how we innovate and how we act.
Today Procter & Gamble (P&G) announced presentations given on new research into sustainability innovations for its Tide® laundry detergent. The presentations discussed the potential for improved cleaning performance in cold water conditions ... View More
Yesterday at SB'18 Vancouver, Kevin Hagen — VP of Environment, Social and Governance Strategy at Iron Mountain — and Dimitar Vlahov, Director of Content Development at Sustainable Brands (SB), offered a sneak peek at the SB Brand Transformation R... View More
The Road to Responsible Consumption: Embedding Social and Environmental Purpose in the Heart of an Iconic Brand SB'18 Vancouver Tuesday 5 June ----- Marc Pritchard, Chief Brand Officer of Procter & Gamble, will share insight into how P&G... View More
The SB Brand Transformation RoadmapSM launches today at SB’18 Vancouver as a pioneering self-assessment tool that provides a comprehensive process plan for continuous improvement in sustainability. A first of its kind, it is specifically designed f... View More
Sustainable Brands kicks off its largest community gathering today with Sustainable Brands '18 Vancouver at the Vancouver Convention Centre West in Vancouver, British Columbia. Over 2,000 business executives along with their teams from 33+ countries... View More
Today, the Sustainable Brands® team has convened, along with 2,000 members of its global community, for the kick-off of SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. More than 300 influential... View More
Sustainable Brands recently announced final program details for SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. Programming this year will take place on the mainstage, through breakout sessions ... View More
In recent conversation with Marc Pritchard, Chief Brand Officer at P&G, we spent our time talking about shifting out from old paradigms and models, to create new frameworks for building brands and advancing sustainability. Here are Pritchard’s ... View More
SAN FRANCISCO, May 30, 2018 - Sustainable Brands® recently announced that Darren Beck has been promoted to Vice President of the SB Corporate Member Network. Beck joined the company’s leadership team as Senior Director of Corporate Membership 18 m... View More
Sustainable Brands brings P&G, Braskem, PwC, Clif Bar, LG Electronics & others to collaborate on innovative products and services for The Good Life SAN FRANCISCO, May 23, 2018 – Sustainable Brands® recently unveiled the full programming an... View More
Collaborative efforts are advancing sustainability in the beauty industry. FIrst, supported by contributions from major brands and retailers, Forum for the Future and The Sustainability Consortium (TSC) have produced a draft assessment tool for evalu... View More
An announcement today from Procter & Gamble’s laundry brands, Ariel and Lenor (the European sister brands of Tide and Downy, here in the States), revealed that their ‘Long Live Fashion Formula’ could extend the life of clothes by four times... View More
Building on their individual efforts and those under the Ellen MacArthur Foundation (EMF)’s New Plastics Economy initiative, dozens of businesses have made their commitment to the new UK Plastics Pact. ... View More
P&G, Salesforce.org, Starbucks, Nestlé among companies showcasing initiatives in the Activation Hub at SB’18 Vancouver, June 4-7 SAN FRANCISCO, April 18, 2018 – Sustainable Brands® is evolving the concept of the traditional conference expo ... View More
The Green Chemistry & Commerce Council (GC3), a multi-stakeholder collaborative that drives the commercial adoption of sustainable chemistry, has selected the 10 startups that have won the opportunity to pitch their sustainable chemicals, materia... View More
The Procter & Gamble Company today announced it has achieved many of its 2020 environmental sustainability goals, has plans in place to meet the rest and has established new, broad-reaching goals for 2030. ... View More
Target, P&G, REI, Danone and Google among companies confirmed to showcase how brands are redesigning products and services for The Good Life SAN FRANCISCO, March 29, 2018 – Sustainable Brands® recently announced full program details for SB’1... View More
We’re increasingly living in a world of purpose-led brands, as growing numbers of consumers are more interested than ever in the “big world” issues related to the products they buy, and how they use them. And yet, when it comes to the sustainab... View More
The Connecticut Department of Energy and Environmental Protection (DEEP) and the Closed Loop Fund (CLF) today unveiled an historic statewide, public-private partnership targeting a $5 million investment in recycling infrastructure in Connecticut in 2... View More
One in 10 people around the world lacks access to clean drinking water, yet the majority of US consumers are unaware of the extent of the global water crisis, new research from Procter & Gamble (P&G) shows. ... View More