CLEANTECH -
The unique partnership aims to advance offshore wind
deployment that enhances ocean biodiversity, and drive a global shift towards addressing both climate and biodiversity goals.
NEW METRICS -
The Sustainable Development Performance Indicators help close the ‘Sustainability Context Gap’ — in which less than 1% of sustainability reports produced from 2000-2013 measured corporate performance in the context of ecological sustainability thresholds.
MARKETING AND COMMS -
Through collaborations with Roblox and the first NFT-themed restaurant, Bored & Hungry, McCain is providing a fun way to help younger audiences understand the problems with conventional farming and the benefits of regenerative practices.
ORGANIZATIONAL CHANGE -
The GOAL platform aims to standardize sustainability reporting and processes across some of the US’s largest public gathering spaces — and entice the rest to come aboard.
PRODUCT, SERVICE & DESIGN INNOVATION -
RanMarine has created the world’s first autonomous marine robot. Utilizing drone technology, it can collect up to 500 kg of plastic waste and destructive biomass each day, harmoniously clearing up and monitoring our waters.
WALKING THE TALK -
As world leaders prepare to gather for COP27, sharp focus is once again on how governments can tackle the ongoing climate crisis. But there is a danger that retailers and brands will take a ‘wait-and-see’ approach about any resulting policy change, rather than tackling the challenges head on.
MARKETING AND COMMS -
For a purpose-driven business, marketing must transform from traditional advertising to building a social-purpose ecosystem, requiring a fundamental
shift in the way marketing is integrated and delivered. In a recent webinar, BCLC, PepsiCo and CLMBR discussed how they are shifting their marketing strategies to accelerate social purpose.
WASTE NOT -
Key recommendations failed to understand plastic pollution from a holistic perspective — placing too much blame on the five most impacted Asian countries and suggesting carbon-heavy options for disposal.
FINANCE & INVESTMENT -
Last week at SB’22 San Diego, over 1K sustainability practitioners converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a
regenerative future for all. Here, we hear highlights from our day four keynotes, which featured glimpses into the next frontier in finance and
capitalism.
WALKING THE TALK -
Naumi Hotels is raising the bar for eco-tourism with its holistic, conscious model — which includes repurposing existing buildings, incorporating living elements and providing employment for low-income women in India.
LEADERSHIP -
This week at SB’22 San Diego, over 1K sustainability practitioners have converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. On opening night, luminaries from a variety of disciplines reminded attendees the importance of taking a breath and opening your mind.
MARKETING AND COMMS -
Climate action is increasingly important to incorporate into a brand’s value proposition to customers and consumers. These four steps will enable brand managers to take clear and meaningful actions — which, in turn, can connect with consumers and differentiate products in the market.
MARKETING AND COMMS -
The success of tourism pledges lies with destinations, not travelers; and for any pledge to be effective, it must be used as part of a destination’s wider sustainable tourism strategy, rather than an isolated destination-management intervention.
WALKING THE TALK -
Rather than undoing years’ worth of progress, brands must double down on ESG strategies that can (and will) continue to bear fruit.
CHEMISTRY, MATERIALS & PACKAGING -
Biotech startups Bolt Threads, Ecovative and Zvnder have discovered how to make the most of mycelium — creating high-quality, sustainable versions of ubiquitous materials such as leather.
FROM PURPOSE TO ACTION: BUILDING A SUSTAINABLE FUTURE TOGETHER -
In Latin America, where recycling rates remain below 10%, grassroots circular solutions are slowly beginning to scale — thanks to growing legitimacy, education, organization and protections for informal waste workers, who remain the backbone of the region’s collection and recycling infrastructure.
PRODUCT, SERVICE & DESIGN INNOVATION -
By creating supply chains around nutritionally dense, easy-to-grow but mostly overlooked ingredients that help restore soil health, WhatIF Foods envisions a more just, beneficial food system tailored to meet the needs of various regions.
MARKETING AND COMMS -
We must not only create products that address environmental impact without compromising consumer experience, but also help consumers understand that they
don’t compromise when they embrace more sustainable products. How? By influencing our industry’s influencers.
MARKETING AND COMMS -
By celebrating the growers behind popular chocolate and tea brands, the murals remind the public to ‘Choose the world you want’ by supporting products and brands that help give farmers a sustainable livelihood.