Assets About Brand Strategy
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Humana Highlights Commitment to UN SDGs in New Corporate Social Responsibility Report
Humana Inc., one of the nation’s leading health and well-being companies, today released its 2016-2017 corporate social responsibility (CSR) report. In the comprehensive report, Humana, for the first time, announces the company’s alignment with t... View More
UPS To Test New Electric Vehicle
Atlanta, GA - UPS (NYSE:UPS) today announced a collaboration with Thor Trucks, Inc. to develop and test a fully-electric class 6 delivery truck in Los Angeles, Calif. The truck is expected to be ready for deployment later this year. UPS continues to ... View More
The Estée Lauder Companies Becomes the First Beauty Company to Partner with LinkedIn Learning
As the world of work is changing faster than ever, employees and potential talent are seeking out learning and development opportunities to not only keep up, but to stay ahead and be challenged. A recent study by Gartner shows that companies that off... View More
Addressing Corporate Scope 3 Value Chain GHG Emissions: Part 2
To keep the global temperature increase to well below 2⁰C and meet the goals laid out in the Paris Agreement, everyone must take bold action to reduce their share of emissions as soon as possible. Companies are responsible for the majority of globa... View More
GRI, UNGC Release 'Practical Guide' for Companies to Report Their Impact on the SDGs
The Global Reporting Initiative (GRI) and the United Nations Global Compact (UNGC) have released “A Practical Guide” to enable companies to better measure and report on their impact on the Sustainable Development Goals (SDGs). The new publication... View More
L'Oréal acquires German natural beauty company Logocos Naturkosmetik AG
L'Oréal announces the signing of an agreement to acquire Logocos Naturkosmetik AG, the German beauty company which pioneered natural cosmetics with the brand Logona and other brands such as Sante. All the company's brands are vegan and bio certified... View More
Levi Strauss Sets Industry Bar with Science-Based Targets for Global Supply Chain
Levi Strauss & Co. (LS&Co.) today announced a new climate action strategy, which sets aggressive targets for reducing carbon emissions across its owned-and-operated facilities and global supply chain by 2025; among its goals are using 100 per... View More
Sustainable Brands Releases Program Details for New Metrics ‘18 Conference
Speakers from Danone, Seventh Generation, and B Lab among those confirmed to share advances in the metrics around social and environmental value SAN FRANCISCO, July 26, 2018 – Sustainable Brands® recently unveiled program details for New Metrics '... View More
Forbes Names The Estée Lauder Companies as a Best Employer for Women
The Estée Lauder Companies (ELC) has been named to Forbes Magazine’s first-ever America’s Best Employers for Women 2018. ... View More
Maven Platform Lets GM Owners Share Cars, Earn Money
Maven expands its car-sharing platform to include a peer-to-peer offering that enables owners and eligible lessees to earn money by renting their personal Chevrolet, Buick, GMC or Cadillac car or truck model year 2015 and newer to driving members. Th... View More
Trending: Liquor Giants Serve Waste Reduction with a Twist in New Product, Campaign
“In 2016, Bacardi led the drinks industry with the first #NoStraws campaign focusing on eliminating single-use plastic straws from its cocktails,” explained Dune Ives, executive director of Lonely Whale, a non-profit dedicated to positively impac... View More
World Cup Sponsors Missing Out on Purpose
With the 2018 FIFA World Cup taking place against the backdrop of a rapidly changing world, a world where people increasingly expect corporations to stand for something more than just profits, it seems like an appropriate time to take a look at which... View More
Latest UPS Sustainability Report Shares Stories of Innovation and Progress
UPS’s 16th annual Sustainability Report highlights the company’s sustainability challenges and accomplishments during 2017, including progress toward its 2020 and 2025 goals in support of the environment, global workforce, and communities around ... View More
JUST Capital’s New Tool Helps Citizens See, Compare US Companies’ Environmental Impact
A new interactive data visualization tool allows the general to see how the largest U.S. companies stack up when comparing their environmental impact. The Environmental Explorer, which is freely available, lets users explore rankings of the 1,000 lar... View More
Keurig Moves Toward a Sustainable Future
In the business world, we frequently hear executives asking what value a program brings to an organization, placing emphasis on immediate profit rather than long-term impact. At Keurig Green Mountain, we have designed our business on a model that cre... View More
Best Buy Reports On Sustainability Progress, Goals For 2020
Best Buy today released our latest Corporate Responsibility & Sustainability Report, including two new sustainability goals as part of our Best Buy 2020 growth strategy. This report is where we annually share our commitments and progress in the a... View More
Consumers Ready to Reward Brands That Take Stands
When Dick’s Sporting Goods bans the sale of assault rifles, or McDonald’s makes a commitment to get 100 percent of its packaging from renewable, recycled or certified sources by 2025, how does their position in the marketplace change? ... View More
400 Companies Poised to Advance SDGs, Generate Returns Make Up New Swell Investing Portfolio
Highlighting the importance of transparency in investing, impact investing platform Swell Investing has invited the public to vote on the final security in the Impact 400, a portfolio with the goal of offering investors 400 companies poised for impac... View More
Addressing Corporate Scope 3 Value Chain GHG Emissions: Part 1
To keep the global temperature increase to well below 2⁰C and meet the goals laid out in the Paris Agreement, everyone must take bold action to reduce their share of emissions as soon as possible. Companies are responsible for the majority of globa... View More
