Unlock New Opportunities for Thought Leadership with SB Webinars

Assets About Brands Taking Stands

Found 667 assets. Page 7 of 34.

Article
5 Cultural Shifts Brands Should Adapt to in 2019

2018 marked some pretty major cultural changes, and that’s going to have effects on brand identity development. So, what cultural shifts do companies, effective brand managers and brand design agencies need to adapt to if they want to do well? ... View More

Article
Trust Barometer’s Pressure Points Reveal Huge Opportunity for Purpose-Driven Companies

The mass population is far more skeptical of institutions than the informed public, only one in five people believes the system is working for them, and large majorities express a sense of injustice and a desire for change. ... View More

Article
Top 5 Companies That Effectively Amplified Their Impact in 2018

As we wrap up work for the year and prepare for 2019, we reflected back on all that occurred this year within our niche realm of sustainability communications — and when looking back, it was apparent that 2018 was the year of brands taking stands. ... View More

Article
Spreading a Message of Moderation for the Holidays

The overall number of drunk driving deaths has decreased by about 50 percent since 1980, according to Mothers Against Drunk Drivers. But while the number of drunk driving accidents has been cut in half, over 10,000 people still die every year from dr... View More

Article
How Businesses Are Stepping Up to Reforest California

California is still reeling from the series of devastating wildfires that gutted its landscape — again — in the past few months. ... View More

Article
Trending: Fashion Giants Take Further Steps to Create Climate-Friendly Industry

The fashion industry has kicked December off with a bang, launching a number of game-changing initiatives and partnerships aimed at further improving its image by reducing its impacts. ... View More

Article
World's Largest Palm Oil Trader Gives Forest Destroyers Nowhere to Hide

After an intensive global campaign by Greenpeace, Wilmar International has published a detailed action plan to map and monitor its palm oil suppliers. This week, the world’s largest palm oil trader, Wilmar International, published a detailed actio... View More

Article
What the Black Friday Climate Report Means for Companies

The federal government hoped its Black-Friday release of a landmark report on the regional impacts of climate change might mitigate its media attention. It hasn't really worked: The report is still in the headlines over two weeks later. It’s not ju... View More

Article
Trending: Regenerative Sourcing, Circular Models Revamping Fashion

This week, two fashion giants with extensive brand portfolios announced partnerships that show promise for cleaning up “dirty fashion.” ... View More

Article
Plastic, Be Gone! Unilever, Stora Enso Developing Better Sachets, Straws

This week, more momentum on the anti-plastic front: Unilever will develop a crowdsourced, plastic-free laundry solution to combat single-use sachets; while Stora Enso and Sulapac are developing renewable drinking straws. Unilever to invest €100K in... View More

Article
The Gen Z Breakthrough Brands and Why They Love 'Em

What Gen Z want from brands is the new Holy Grail for marketers — you only have to look at the myriad surveys and reports published recently that seek to analyze their preferences and intentions. This obsession with Gen Z is understandable — afte... View More

Article
All New 3M Products to Include Sustainability Value

US-based multinational 3M launches approximately 1,000 new products each year; starting in 2019, 100 percent of them will have sustainability built in: Today, at the United Nations Climate Change Conference (COP24), 3M announced its first formal requ... View More

Article
'Value Change' Program to Help Companies Handle Tricky Scope 3 Emissions

The recent report from the Intergovernmental Panel on Climate Change (IPCC) sounds an alarm: “Limiting global warming to 1.5°C …requires rapid and far-reaching transitions in energy, land, urban infrastructure … and industrial systems.” ... View More

Article
BASF receives Honda of America’s Waste Stewardship award

HUNTSVILLE, AL, November 28, 2018 – BASF’s facility in Huntsville, Alabama received the Green Excellence Recognition in Waste Stewardship Award by Honda of America Manufacturing. The award recognizes BASF’s continuous and innovative efforts tow... View More

Article
How2Recycle Welcomes Personal Care Products Leader Johnson & Johnson Consumer Inc.

How2Recycle today announced Johnson & Johnson Consumer Inc. – one of the world's largest consumer wellness and personal care products companies – has joined the growing list of companies adopting the How2Recycle label. The company will start ... View More

Article
'Powering Down Corruption' in Cobalt Supply Chains a Business Imperative

A new report from Washington D.C.-based nonprofit the Enough Project highlights just how rampant corruption and human rights abuses are in the supply chain for cobalt, a mineral used to power battery technology. ... View More

Article
Stanley Black & Decker Commits to Combatting Plastic Pollution

Signs the New Plastics Economy Global Commitment at the Our Ocean Conference.   ... View More

Article
The New Black: How New Breed of Consumers Will Spend Money, Energy This Friday

During this season of giving, many of today’s more discerning consumers won’t be joining the masses scrambling to answer the siren call to stock up on discounted “stuff” — they’ll be remembering the values meant to be at the heart of this... View More

Article
Tesco, WWF Partner to Improve Sustainability of UK Food, Diets

UK grocery giant Tesco and WWF have announced a groundbreaking, four-year partnership aimed at reducing the environmental impact of the average UK shopping cart by 50 percent, improving the sustainability of food while ensuring it remains affordable ... View More

Article
Trending: Bison Down Jacket, Circular Undies Latest Apparel Nixing Waste

The global movement to end textile waste continues, with the release of outer- and undergarments from new and established brands alike. ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
More Information

December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
Sponsored by Amazon
More Information