Assets About Sports/Gaming/Entertainment
Found 146 assets. Page 2 of 8.
As 2022 Season Closes, World Surf League Reports Progress of ‘We Are One Ocean’ Initiative
In 2021, WSL launched WAOO to protect and conserve surf ecosystems around the world. Over the 2022 tour season, it collaborated with community organizations, indigenous groups, surfers and others on activations including replanting native coastal ve... View More
Vail Resorts Meets 100% Renewable Energy Goal, on Track to Achieve Net-Zero Operating Footprint By 2030
The company reports progress in its climate goals, as well as its work to support local communities and increase equitable access to snow sports and recreation. ... View More
Consortium of Venue Groups Launches Sustainability Platform for Large Arenas, Halls, Convention Centers
The GOAL platform aims to standardize sustainability reporting and processes across some of the US’s largest public gathering spaces — and entice the rest to come aboard. ... View More
BCLC: How a Gambling Corporation Transformed into a Social Purpose Company
A gambling corporation may seem like the antithesis of ‘social good;’ but for BCLC, this is exactly why a gambling company should pivot to a social-purpose model: “People can look and say, ‘Hey, if a gambling company can bring in a social pur... View More
Green Sports Alliance Launches Playbook to Help Sports Venues Divert Food Waste from Landfills
Venues with proper composting infrastructure can utilize the playbook to prevent plastic and organic waste from accumulating in landfills. Future editions will further explore how to expand venue logistics to implement comprehensive zero-waste progra... View More
Clif Bar’s Clif Corps Partners with Venus Williams to Advance Equity and Access to Nature and Sport
The initiative kicks off with an event series from longtime partner Outdoor Afro, furthering its mission to inspire Black connections and leadership in nature. ... View More
A New Era of Sports Sponsorship: Connecting Branded Merchandise with Circular Innovation
Despite more leagues and arenas introducing initiatives to curb waste from concessions and encourage recycling, the science and innovation necessary to create lasting impact across the board (or the court or field) are still missing. That's where Dow... View More
Groupe Rossignol CEO Offers Measured Hope About the Future of Winter Sports
The leading ski and snowboard maker is a case study in outdoor economy resilience amid several unknowns — including climate change. CEO Vincent Wauters is committed to working with competitors for the greater good. ... View More
After Going Public, On Rightly Has Its Head in the Cloud
The Swiss company now has the funds to take its sustainability ethos to the next level — with the launch of a potentially game-changing, truly circular shoe and long-awaited subscription service. ... View More
Super Bowl 2022: Glimmers of Purpose Messaging Brighten Push for Consumption as Usual
Except for a clutch of ads for EVs, it seems the climate crisis is not yet a force driving brand messaging at the Super Bowl. But a few brands seized the opportunity to drive adoption of sustainable behaviors at scale. ... View More
Why There Won’t Be Quite So Much Waste from the Big Game This Year
From cups and straws to the over 300 million gallons of beer expected to be drunk in the US this weekend, companies are stepping up with innovative solutions to rein in the fallout from one of our most wasteful celebration days of the year. ... View More
Super Bowl Ads Cost $6.5M This Year – What If Brands Used That Money for Good?
Advertising is a critical element for business success; and successful businesses are better positioned to give back to society. But we believe the societal impact of $6.5M can do far more to authentically connect stakeholders with brands than a half... View More
Mayo x Mayo: Hellmann’s, Jerod Mayo Team Up During the Big Game to Tackle Food Waste
In Hellman’s newest Super Bowl spot, former football player and current coach, Jerod Mayo, shows would-be home food-wasters how they can ‘make taste, not waste.’ ... View More
WSL: Riding the Wave to Sports Industry Leadership in Sustainability
The World Surf League has chosen to focus on the specific threats to its “playing field.” This risk-turned-opportunity approach to building a sustainability strategy is the best way for other leagues and teams to ‘find their wave,’ addressing... View More
NYC’s New Battery Playscape Combines Education with Climate-Resilient Design
A global exemplar for playgrounds located in flood-zone communities, Playscape features five distinct ecology zones, each fostering cultural and environmental awareness through sustainable, biodiverse and water-conscious design. ... View More
SC Johnson, Liverpool FC Team Up to Repurpose Fan Plastic Waste
In its latest partnership with a professional sports team, SCJ will collect empty plastic bottles from each game for recycling into new Mr Muscle® bottles; as well as promote sustainability, health and hygiene. ... View More
Tide, NFL Partner to Inspire Football Fans to #TurnToCold
The partnership aims to encourage more than 80 million households of NFL fans to switch to energy-saving cold-water washing in an effort to dramatically reduce consumer greenhouse gas emissions. ... View More
How Brands Can Help Reshape Post-COVID Public Life to Maximize People, Planet Health
In a recent webinar, representatives from PepsiCo, Vail Resorts and William & Mary shared lessons learned from preparing for our 'next normal.' ... View More
How the Washington Nationals Will Avoid Using 5M Ketchup Packets This Season
A smart, win-win, local partnership will enable the team to provide a combination of sustainable tech and healthier condiment options for a sustainable and COVID-safe solution. ... View More
New Initiative Sees Professional Sports Teams ‘Sidelining Carbon’
Sidelining Carbon is helping professional sports teams and their fans get clarity around how to take definitive climate action, connecting them to resources to drive it forward, and growing the conversation in the sports world. ... View More
