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Consumer Behavior Change

The latest ways brands are supporting a shift toward sustainable consumption, and best practices for brands aiming to encourage more conscious consumer behavior and lifestyles

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Ford's Worldwide Driving Skills For Life Program Now Helping Make India's Roads Safer

In 2003 Ford Motor Co. launched Driving Skills for Life (DSFL), a program the automaker created to teach newly licensed teenagers the necessary driving skills beyond the offerings of most drivers' education courses. ... View More

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Greenpeace Weighs In on Yum!'s Commitment to Rainforest-Free Paper Packaging

Last week, Yum! Brands – parent company of KFC, Pizza Hut and Taco Bell – announced the release of its online Corporate Social Responsibility Report, “Serving the World.” ... View More

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Toyota, Wyland Foundation Rallying U.S. Cities Around Water Conservation

As Earth month begins to take shape, Toyota has partnered up with the Wyland Foundation, the water conservation non-profit founded by renowned marine life artist Wyland, to launch the second annual National Mayor’s Challenge for Water Conservation.... View More

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Nestlé Commits To Fighting Obesity and Climate Change with New Goals

Nestlé has published a set of 30 social and environmental goals focused on countering the global nutrition crisis and environmental decline, to be achieved by or before 2020. ... View More

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Walmart Meets 20% Emissions Reduction Goal a Year Early

Walmart announced it has achieved its objective of reducing greenhouse gas (GHG) emissions in all facilities built before 2005 a year earlier than expected. ... View More

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Global Poll Shows Consumer Environmental Concerns at an All-Time Low

Environmental concerns among citizens around the world have been falling since 2009 and have now reached twenty-year lows, according to a multi-country GlobeScan poll. ... View More

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Paper Supplier Suspends Forest Clearance After Losing Disney, Levi’s

In response to its recent abandonment by nearly 100 international corporate customers, Asia Pulp & Paper (APP) has announced an immediate end to the clearing of natural forest across its entire supply chain in Indonesia. Disney, Levi’s and Matt... View More

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Guerrilla Fashion Week Campaign Calls for an End to Mass Consumption

Byronesque, an online vintage retailer, has created a provocative campaign aimed at making New York Fashion Week attendees think twice about purchasing next season’s ‘it’ designs. ... View More

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Driving Behavior Change

Shifting to a sustainable economy requires a new kind of brand-consumer partnership. As consumers begin to vote with their dollars for more innovative products and services that both delight the purchaser and support the long-term health of society, ... View More

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Evolving Mobile Apps May Replace Eco-Labels

Advances in mobile technology could do away with some eco-labels as an increasing number of consumer products are given smart barcodes, says consultant group Organic Monitor. ... View More

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