Have Sustainable Brands delivered right to your inbox.

Behavior Change

The latest developments supporting a shift toward sustainable consumption, as well as specific ways brands are encouraging less wasteful behaviors.

Advertisement
When Changing Our Behavior Becomes a Public Health Imperative

According to Krukow Behavioral Design, a combination of the right colors, behavioral transmitters and social norms can help fuel the mass behavior change necessary from stemming the spread of COVID-19.

The Lizard, the Lion and the Lamb: The Tension Between Fear, Action and Just Being Present

As individuals, we’re experiencing multiple concurrent responses to the crisis, which confuse and further un-nerve us. We are oscillating between fear and uncertainty, the urgent prompt to act; the rise of compassion and love, and also a need to cocoon and wait it out. These responses are reflections of how we function as human beings.

With More CEOs at Home with Their Children, Could This Pandemic Be the Catalyst Sustainability Needs?

Cross-Posted from Walking the Talk. As CEOs spend time reconnecting with their children at home, investors open laptops at kitchen tables and policymakers have more time than ever to consider our future; is now the time when long-term, sustainable decision-making will finally trump all else?

Forest for the Trees: Is the New Normal a Great Mistake?

I suggest we take a deep breath, pause and assess what our reactions to the Coronavirus will do for the climate crisis and sustainability movement. We may be doing more harm than good in taking these drastic actions to cancel events and meetings aimed to solve much bigger, long-term issues. 

New App Aims to Reconnect Youth with Wonders of the Natural World

Mammalz is a mobile- and web-based, community-driven content platform giving youth around the globe a highly engaging and interactive way to connect with nature.

Advertisement
New Tool Shows Billions at Stake in Meat Sector Due to Climate Concerns

Cross-Posted from Finance & Investment. $20T investor network releases first-of-its-kind tool to model the financial impacts of climate change on five leading meat firms and the animal protein sector at large.

Trending: Fresh Approaches to Managing Fashion’s Footprint

While Burberry delivers another carbon-neutral runway show and works to “inset” its emissions, a new report quantifies the staggering amount of travel emissions generated during a season’s worth of major fashion weeks.

Will We Get Closer to Circularity in 2020?

Cross-Posted from The Next Economy. While the concept of a circular economy has made its way into the public consciousness; unfortunately, as of 2018, circularity globally is only at 9%. In order for circularity to deliver on its potential in this decade, we’ll need to see more of the following …

#ItsInOurHands: How Cleansing Wipes Can Be Both Convenient and Sustainable

Cross-Posted from Chemistry, Materials & Packaging. Fact: Most personal-care wipes contain plastic and therefore can become a burden on the environment. Lenzing‘s biodegradable VEOCEL™ fibers offer an alternative solution. We talked to Jürgen Eizinger, VP of Global Business Management, Nonwovens at Lenzing, about the future of wet wipes.

Growing Coalition of Companies Reignites Efforts to Get US Voters to the Polls in November

Time to Vote is reigniting its 2018 efforts, building on its past results and working to engage even more employers in the lead-up to the all-too-critical 2020 election — and it’s looking for more businesses to join the cause.

Advertisement
Here’s How to Encourage People to Dine Out More Sustainably

Created in collaboration with food-service experts, WRI’s new playbook is designed to enable the already-rich-in-expertise industry — so adept at marketing and selling foods — to help diners choose healthier and more sustainable, plant-rich options.

Sustainability Drove Us to Buy Less This Holiday Season

As retail sales reportedly fell for the first time in 25 years, with particularly weak holiday sales, new research reveals that a new conscientiousness may be a central cause — with sustainability-concerned consumers buying less.

Meet the Team Reconnecting Communities to Oceans, While Cleaning Them Up

The Ocean Legacy Foundation's new EPIC Program gives communities a four-step program for dealing with plastic pollution — education, policy interventions, improved infrastructure and ongoing clean-up efforts.

Air, Water and Earth: Reducing Environmental Impacts Across the Three Elements

Cross-Posted from Organizational Change. With goals to achieve carbon-neutral factories by 2030, to reduce CO2 emissions in its supply chain, combat deforestation and step up its efforts to tackle littering, PMI is working to reduce its environmental impacts, end to end.

Global Consumers Say ‘Save the Planet’; Some Economic Growth Can Wait

60% of consumers surveyed agree protecting the environment should be given priority, even if it slows economic growth. But as we’ve seen for years, while consumers widely agree on the need for sustainability, behavior is slow to change.

Advertisement
New Tool to Help Companies Zero in on Sources of Palm Oil Deforestation

Cross-Posted from Supply Chain. WRI’s RADD (Radar Alerts for Detecting Deforestation) will be deployed initially in Malaysia and Indonesia, which together make up about 90% of palm oil production globally. According to WRI, it will detect deforestation weeks faster than existing optical-based systems.

Trending: CDP, LA, NYC Call for Radical Shift in Companies’ Treatment of Forests

Cross-Posted from Walking the Talk. New CDP research says industry 2020 zero-deforestation commitments are now impossible; and Councilmembers and Indigenous activists in New York and LA call for a boycott of Brazilian meat companies and a shift toward plant-based diets.

Combating Child Labor on India’s Tobacco Farms

Child labor and other labor abuses are recurring problems characteristic to tobacco-growing and other agricultural communities in countries such as India. But Philip Morris International’s Agricultural Labor Practices is creating a step change.

How Better Storytelling Can Get People to Vote: Lessons from the European Elections

Cross-Posted from Marketing and Comms. I strongly believe in the power of emotional storytelling that cuts through. We need to make people *feel* something. More than ever, we have to stand up for the values that we believe in — and to do that well, we need to take more risks. 

As REI Prepares to #OptOutside for 5th Year, CEO Says It’s Not Enough

Cross-Posted from Organizational Change. Outdoor retailer unveils aggressive, new sustainability commitments around waste and eliminating unnecessary packaging; urges employees, business leaders and consumers to “opt to act” on waste.

Advertisement

Featured Brand Voices

Have Sustainable Brands delivered right to your inbox.
We offer free, twice weekly newsletters designed to help you create and maintain your company's competitive edge by adopting smarter, more sustainable business strategies and practices.
Copyright ©2007-2020 Sustainable Life Media, Inc. All Rights Reserved.
Sustainable Brands® is a registered trademark of Sustainable Life Media, Inc.