Christian Yonkers
Christian Yonkers is tagged in 80 stories.
Page 3 of 4.
Chemistry, Materials & Packaging /
Men’s apparel startup HyperNatural is aiming to subvert the industry’s reliance on synthetic materials with its unique fabric made from a blend of recycled and organic waste streams. While it’s still ironing out circularity kinks, the brand is determined to not make perfection the enemy of progress.
- 1 year ago
New Metrics /
One of many recurring themes at SB’22 San Diego was the need for a new lexicon and new metrics for the regeneration movement, which more accurately reflect the level of work and transformation needed to not only avert climate collapse but to enable a flourishing future for all.
- 1 year ago
Marketing and Comms /
For a purpose-driven business, marketing must transform from traditional advertising to building a social-purpose ecosystem, requiring a fundamental
shift in the way marketing is integrated and delivered. In a recent webinar, BCLC, PepsiCo and CLMBR discussed how they are shifting their marketing strategies to accelerate social purpose.
- 1 year ago
Finance & Investment /
Last week at SB’22 San Diego, over 1K sustainability practitioners converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a
regenerative future for all. Here, we hear highlights from our day four keynotes, which featured glimpses into the next frontier in finance and
capitalism.
- 1 year ago
Leadership /
This week at SB’22 San Diego, over 1K sustainability practitioners have converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. On opening night, luminaries from a variety of disciplines reminded attendees the importance of taking a breath and opening your mind.
- 1 year ago
Supply Chain /
A collaborative, network approach is helping global companies meet their suppliers where they are and ensure they have the resources and know-how to rise to growing imperatives to reduce climate impacts.
- 1 year ago
Supply Chain /
By enabling raw material traceability at scale, Avery Dennison’s atma.io helps brands account for varying environmental footprints through more granular supply
chain data, and empowers consumers to hold brands accountable to their sustainability promises.
- 1 year ago
Behavior Change /
Karma Wallet is banking on a recipe of behavior change, fintech and systems change to create a critical mass of consumers able to turn intent into action and pressure brands to make the broader changes the world needs.
- 1 year ago
Organizational Change /
A gambling corporation may seem like the antithesis of ‘social good;’ but for BCLC, this is exactly why a gambling company should pivot to a social-purpose model: “People can look and say, ‘Hey, if a gambling company can bring in a social purpose; then, surely my company can do this as well.’”
- 1 year ago
Waste Not /
Great Wrap aims to be a plug-and-play replacement for film wraps for both home and business. It replaces petroleum-based films with a bio-based waste product that, unlike most other bio-based polymers, completely decomposes in within three months.
- 1 year ago
Walking the Talk /
Several global brands have now achieved B Corp certification, leading some to criticize certifier B Lab for abandoning its original mission: Making business a
force for good. But, as advocates point out, welcoming multinationals into the B Corp family is a logical step in scaling systemic change.
- 2 years ago
Collaboration /
The role of business in the health of society and the planet has never been more critical. And as stakeholder calls for companies to use their resources for social and environmental good grow louder, it’s clear that not even multinationals can effect change on their own.
- 2 years ago
Product, Service & Design Innovation /
If you see a lab-grown diamond and a mined diamond side by side, they both elicit the same scintillating awe; but lab-grown gemstones don’t carry the injustices of their mined counterparts. For Aether and Sacet, transparency, ethics and regeneration are the future of luxury.
- 2 years ago
Supply Chain /
Neuterra enables consumers to make data-driven purchasing decisions and helps brands gain valuable insights on sustainability trends, with the goal of revealing the true cost of consumption and taking an intersectional approach to addressing the climate crisis.
- 2 years ago
Behavior Change /
To kick off the final day of Brand-Led Culture
Change, attendees were treated to a broad series of examples, from a wide swath of experts, of clever strategies that lead to behavior change.
- 2 years ago
Marketing and Comms /
Marketers, this one’s for you: Just a few pearls of wisdom dropped on day two of Brand-Led Culture Change — including understanding and eliminating
microaggressions, the secret sauce of shareable content, what matters to each target demographic, and rethinking assumptions of who the ‘sustainable consumer’ could be.
- 2 years ago
Organizational Change /
Work for Impact — a talent acquisition platform that attracts and uplifts underserved jobseekers around the world yearning for greater purpose in employment — is a model for purpose-driven companies to emulate.
- 2 years ago
Behavior Change /
Creating meaningful consumer behavior change remains a ‘white whale’ for Purpose-driven brands. Here, we hear a behavior-first approach to changing culture, needed paradigm shifts for regenerative leadership, and the latest research on meaningfully connecting with dithering consumers.
- 2 years ago
The Next Economy /
A recent Innovate4Climate workshop focused on technology’s role in improving carbon accounting verification processes. SustainCERT and INFRAS explored how digitization will revolutionize emissions-reductions verification in both voluntary and compliance markets.
- 2 years ago
Supply Chain /
In a recent webinar, FSC, Procter & Gamble and Stok discussed how companies can fulfill their role in the responsible sourcing and manufacturing of products derived from forests.
- 2 years ago