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How a Partnership with Parley for the Oceans Is Driving Engagement at adidas

Leading up to her trip to the Parley Ocean School, adidas Group designer Jasmin Bynoe was unsure of what to expect. She was about to take to the seas for a 5-day adventure in the Maldives alongside 17 of her colleagues from adidas; they would be learning about plastic pollution and what they could do to help from Parley for the Oceans educators, and it was sure to be a unique experience. Read More...

'Peak Stuff': Why IKEA Is Shifting Towards New Business Models

Last month, IKEA’s Chief Sustainability Officer, Steve Howard, raised eyebrows at a panel debate by suggesting that in some parts of the world we have reached the point of ‘peak stuff’, a comment that was interpreted by some as a warning that consumer appetite for home furnishings had reached a crucial turning point. Read More...

Innovation Inspiration: What Bones Taught Airbus About Optimizing Strength

Airbus Group is taking innovation inspired by nature to the air by using 3D printing to help build a stronger, lighter-weight galley partition that mimics cells structure and bone growth. The design literally lightens each airplane’s load, allowing it to do things like save a projected 465,000 metric tonnes of CO2 emissions per year. Read More...

Trending: These Nordic Clothing Companies Are 'Relooping Fashion' for the Next Economy

Circular and sharing economy models are the latest trend in sustainable fashion – it seems there are new initiatives popping up all the time! Just last week, we covered startups reKindness and Hubbub, which are making clothes swapping easier in the U.S. and U.K., respectively. Read More...

Religious Fervour, 'Green Giants,' Heartfelt Communication Abound on #SB15London, Day 2

On Tuesday, BBMG co-founder Raphael Bemporad hosted the second morning’s plenaries at SB ’15 London. He began by highlighting the transitionary power of sustainable brands.“As we begin the conversation today, I’d like us to think about the privileged position we occupy as a force for societal and market transformation,” he said. “We are uniquely placed: We can harness the emotional power of brands to convey stories and to channel aspirations, but we also embody sustainability — we’re system thinkers, we’re innovators. When we bring these two things together, we have the power to shape culture and shape the market.” Read More...

Net Positive: How to Move From Ambition to Implementation

Arriving a few minutes late after taking ‘the sustainable option’ and walking to the Beaumont Estate from Egham station, Forum for the Future’s Zoe Le Grand kicked off Monday morning’s Net Positive workshop at SB'15 London. Read More...

From Talk to Action: #SB15London Opening Night Sets Stage for Moving from 'What If' to 'How Now'

The opening plenary session at SB ’15 London introduced attendees to this year’s theme, HOW NOW? Read More...

UK Chef's New TV Show Waging 'War on Waste'

The latest celebrity chef-led TV show is going beyond delicious meals to dish out hard truths about waste. Chef-turned-food-waste-activist Hugh Fearnley-Whittingstall “is on a mission to reduce the amount of waste that Britain produces,” in the new BBC One series, "Hugh’s War on Waste." Read More...

AB InBev: How a Global Brewer Is Setting the Bar for Innovation in Local Water Conservation

I came to Colorado, like millions before me, for the mountains, the active, sustainable lifestyle — and, of course, the beer. Coloradoans love their beer. So when I was invited up to Fort Collins to check out the water-saving initiatives of a local brewery I jumped at the opportunity. “Which one?” I wondered. Fort Collins is home to more than 15 breweries (roughly 1 for every 10,000 residents), amongst the highest concentrations for any city in America. New Belgium is a certified B Corp — that’d make sense. Or maybe Odell? Read More...

Local vs Global: How AB InBev Is Helping to Change the Debate

Here in Idaho, we’re the number one barley-producing US state. But how much of that barley (and the profits from it) remains in the state, or even in the region?This is the type of question advocates for sustainability ask. We want to buy local and help sustain our local businesses. We want fresh farm produce delivered to our local businesses—such as Co-ops—where we buy the produce and help these farmers grow more crops. The local business profits, the farmer profits, and hopefully, our health is bolstered by environmentally conscious growing practices the farmer employs.At first blush this might not be obvious, but the barley question is a big deal. Here’s why: Read More...

Attention, Shoppers: REI Is Paying Its Employees to Take Black Friday, Thanksgiving Off

To celebrate Thanksgiving this year, outdoor gear and apparel retailer REI is taking a bold stand against the chaotic caricature of capitalism that is Black Friday by closing its doors and paying its employees to live the company ethos — by spending the day enjoying the great outdoors with their loved ones.In an email sent to customers on Monday, the co-op announced that it’s closing all 143 of its stores on Black Friday. Read More...

#BusinessCase: Dow, TNC Study Highlights Power of Green Infrastructure in Natural Disaster Protection

The Dow Chemical Company and The Nature Conservancy (TNC) have released a new study focusing on how nature can help protect business assets from natural disasters. Based on research completed as part of the ongoing Dow-TNC collaboration, the study demonstrates that asset protection strategies can include green infrastructure — such as marshes, mangroves, coral and oyster reefs — along with more conventional infrastructure — such as dikes and levees — to protect business assets from hurricanes and flooding. Read More...

The Power of Positive: New eBook Explores Concept, Practice of Net Positive Movement

A new eBook encapsulates the key learnings of a recent week-long digital ThinkTank (virtual dialogue) conducted on the Convetit online engagement platform, which grappled with many of the thorny questions emerging from early practice of Net Positive business. Read More...

Ford, P&G Looking to Gecko for Adhesive Innovations

Researchers from both companies are looking to biomimicry in hopes of improving adhesives and increasing the recyclability of auto parts. Read More...

Measure Twice, Cut Once: 5 Key Takeaways from the Closing Plenaries at #NewMetrics '15

Sustainability has long been seen as a soft issue — or at least too complex an issue to apply metrics. That is yesterday’s thinking as reaffirmed by all the speakers this week at New Metrics ’15. On the final day, in the second round of plenaries, Biogen, Johnson & Johnson, SASB and TruValue Labs shared their experience and learnings from establishing metrics and setting standards within their respective industries and a few common themes came to the fore. Read More...

#NewMetrics '15: Willard, Gowdy Present the Holy Grail of Managing Non-Financial Performance

“As a business community we are making progress, but not enough, and not fast enough. Read More...

Cropdots Cultivating Local Food Movement by Connecting Growers to Eaters

On a blazing hot Saturday in Los Angeles last month, the Venice High School Garden, also known as The Learning Garden, hosted the latest in a years-long string of community events – this time, a “Tomato Late Harvest Summer Tasting,” hosted by local startup Cropdots. Read More...

Kuli Kuli's Moringa Green Energy Shots Create Jobs, Fight Deforestation in Haiti

Energy shots such as 5 Hour Energy have proliferated in recent years as they have taken up an increasingly large portion of the multibillion-dollar energy drink market. The smaller, sugar-free energy shots often position themselves as a healthier alternative to full-sized energy drinks such as Red Bull and Monster.But can energy shots truly be healthy?They sure can, according to Lisa Curtis, CEO of mission-driven food startup Kuli Kuli. Read More...

What Can the Ethical Fashion Movement Teach Us About Tackling Sustainability In Challenging Industries?

The sustainability challenges facing the clothing industry today are immense. In 2013 the Danish fashion institute estimated it to be the second-most damaging industry in the world, with 25 percent of the world’s pesticides used to grow cotton alone, and one-fifth of industrial water pollution stemming from the dyeing and treatment of fabric. The U.S. Read More...

Why a Circular Economy Is Key to Sustainable Development (and Why Business Must Lead the Way)

This post is part of a series produced by The Huffington Post, "What's Working: Sustainable Development Goals," in conjunction with the United Nations' Sustainable Development Goals (SDGs). The proposed set of goals will be the subject of discussion at the UN General Assembly meeting on Sept. 25-27, 2015 in New York; they cover 17 key areas of development — including poverty, hunger, health, education, and gender equality, among many others. Read More...

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June 8-11, 2026
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SB Member Network: Scaling Future-Fit Innovation April Member Meeting
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