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Jones Lang LaSalle Illustrates Commitment to Responsible Business in Latest Sustainability Report

Jones Lang LaSalle last week released its 2012 Sustainability Report, “Moving toward a more sustainable enterprise,” which details the company’s services, operations and client-focused strategies to achieve long-term sustainable solutions across five sustainability categories: energy and resources; client service excellence; green buildings; community and supply chain; and workplace, well-being and diversity. Read More...

Two-Thirds of Scholastic Books Now Sourced From FSC-Certified Paper

Scholastic, Inc., leading publisher of books for children and young adults, announced on Monday that it now purchases 68.2 percent of its paper from Forest Stewardship Council (FSC)-certified sources, surpassing its original goal of increasing the amount of FSC-certified paper purchased for its publications to 30 percent by 2012.The global children's publishing, education and media company says that after making significant gains toward the FSC goal between 2008 and 2011, it increased its goal for 2012 from 30 percent to 35 percent of all paper purchased to be FSC-certified. Scholastic also pledged to by the same date increase its use of recycled paper to 25 percent, of which 75 percent would be post-consumer waste. Read More...

Chipotle Launches Assault on Big Food with Short Film, and There's More to Come

Chipotle keeps sticking its neck out for "sustainable," locally produced food — now with an animated short-film attack on "Big Food" and with the promise of more expansive and aggressive efforts to come."The Scarecrow" is a 3-1/2-minute film that Chipotle Mexican Grill released online last week that depicts what the brand calls "a dystopian fantasy world" in which "all food production is controlled by fictional industrial giant Crow Foods. Scarecrows have been displaced from their traditional role of protecting food, and are now servants to the crows and their evil plans to dominate the food system." Read More...

10 Finalists in Cradle to Cradle Product Innovation Challenge Show What’s Next in Green Building

Products from ten companies have been selected as finalists for the Cradle to Cradle (C2C) Product Innovation Challenge, sponsored by the Schmidt Family Foundation and the Dutch Postcode Lottery. Three winners will be selected from this group and will share a cash prize of $250,000.The Cradle to Cradle Products Innovation Institute, in partnership with Make It Right, launched its first-ever Product Innovation Challenge in November 2012. By June, over 100 products had been entered for consideration. Read More...

IKEA and Kingfisher Pledge Ambitious 'Net Positive' Agendas, But Can They Work?

In a world in which natural resources have become scarcer, can these companies truly contribute to the planet more than what they can, and will, take from it? Read More...

What Internet Citizens Should Know About the Personal Data Economy

John C. Havens is founder of the H(app)athon Project, a contributing writer for Mashable, and author of the upcoming book, Hacking Happiness. At Sustainable Brands ’13 last month, he spoke on the main stage about “Unleashing the Personal Data Economy,” and we later dove further into the subject.What exactly is the personal data economy? Read More...

Listen Up: How One Brand Learned That Greenwashing Is Never an 'Ethical Choice'

Dole has both made a U-turn and reached out to critics in an apparent desire to understand where they went wrong in this market and how they might set things right. Read More...

Ecovative Foraging Fungi to Displace Plastic Packaging, Setting Sights on Net Positivity

In a global economy infamous for consumer consumption of “things,” Ecovative delivers environmentally responsible solutions with “win-win-win” materials. These materials are a win for our planet, for people and for Ecovative's profit. To achieve these universal benefits, instead of accepting the first, the fastest or the easiest option for production, our approach is to start from scratch and ask how nature accomplishes a task. Read More...

Cone Communications Launches Tool to Measure CSR And Social Leadership

Cone Communications has launched a social media and CSR product called the CSR SocialScore, which serves as a real-time snapshot of how a brand uses social media to inform and engage stakeholders.The Boston-based public relations and marketing agency says the product helps companies equally measure their ability to “inform” and “engage” stakeholders:Inform: This portion of the score looks at a company’s online CSR reporting and baseline CSR social media presence. Quantitative data is garnered through a variety of social media monitoring, research and analytics tools. Read More...

What I Learned About Sustainability at REI, Part 4: Innovation Over Trade-Offs

This is the fourth in a series of posts on things Kevin Hagen learned while leading Corporate Social Responsibility at REI for the past seven years (read parts one, Read More...

What I Learned About Sustainability At REI, Part 3: Incremental vs. Breakthrough Changes

This is the third in a series of posts on things I learned while leading Corporate Social Responsibility at REI for the past seven years (read parts one and two).I’m often asked if incremental improvements can really lead to sustainable business outcomes. In my experience leading sustainability and corporate social responsibility efforts at REI the answer is: yes and no. It all depends on what happens next. Read More...

Report: CSR No Longer Optional, Now a Reputational Imperative

Consumers now expect companies to be an active participant — if not a driving force — in solving the most pressing social and environmental issues, according to the 2013 Cone Communications/Echo Global CSR Study. Read More...

What I Learned About Sustainability At REI, Part 2: Metrics Over Intuition

This is the second in a series of posts on things I learned while leading Corporate Social Responsibility at REI for the past seven years (read part one). Read More...

Bridgestone Americas and Yulex Develop Renewable Alternative to Rubber

A little-known perennial shrub called guayule (pronounced why-u-lee), native to the Southwestern United States, has been tapped as a potential alternative natural source for rubber by Bridgestone Americas and agricultural-based biomaterials company, Yulex. Read More...

BASF Licenses Genomatica Process for Creating BDO from Renewable Feedstock

Chemical technology company Genomatica has announced a new partnership with BASF. The chemical giant has licensed Genomatica’s patented new manufacturing process for a renewable form of the organic compound 1,4-butanediol, more commonly known as BDO.BDO and its many derivatives are used for the production of plastics, solvents, electronic chemicals and elastic fibers. Read More...

Dell's Cube, Content, Curb Approach to Packaging

If you’re a long-time Dell customer, you’ve probably noticed that our packaging looks far different than it did just a few years ago. It’s smaller, easier to recycle, and may even contain some materials you’re more likely to associate with your garden than your computer. Read More...

Startup Crowdfunding to Sell Superfood Bars in US to Aid West African Farmers

Oakland-based social enterprise Kuli Kuli is launching an Indiegogo campaign to leverage its “superfood” nutrition bar to help alleviate poverty in West Africa.Kuli Kuli Bars are gluten-free, raw and made with just a few simple all-natural ingredients, the company says. The bars also are low in calories but contain high amounts of fiber, protein and vitamins. The bars are made from moringa oleifera, a tree that has been widely documented for its vast nutritional properties and ability to grow in poor soil with little water. Read More...

Global Fresh Foods Technology Enables International Salmon Shipment by Sea

Global Fresh Foods, which specializes in extending the shelf life of fresh food, recently announced it has begun using its technology to ship fresh salmon from Chile by sea to the west coast of the U.S. without using ice, environmentally harmful polystyrene foam packaging or expensive carbon emissions-heavy air freight. Read More...

Report: Employee Engagement Key to Successful Sustainability Program

A recent report released by financial services firm Jones Lang LaSalle claims companies that implement successful sustainability initiatives solicit employee participation and recommends organizing the engagement process into three phas Read More...

Chevron, Shell Join Environmentalists To Regulate Fracking Standards

A group of energy companies, philanthropic foundations and environmental groups have formed a new organization providing shale gas producers with performance standards certification for shale development. Read More...

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