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H&M’s 'Loooptopia' Metaverse Experience Rewards Players for Creating Circular Fashion

The new H&M Loooptopia Experience on Roblox allows users to experiment with their digital identity and learn about fashion and circularity in a fun, creative and playful environment. Read More...

Two Years On, Amazon Lead Reflects on Success, Opportunities Within Climate Pledge Friendly Program

The retailer’s marketplace for more sustainable products now includes 300,000 products and 20,000 brands vetted through a range of well-known certifications. Read More...

Panasonic, Samsung Unveil Latest Sustainability Innovations at CES 2023

The electronics giants announced a series of innovations including personal-care device recycling, smart home energy-efficiency improvements, and a new laundry cycle and filter designed to eliminate microplastic pollution from synthetic materials. Read More...

2022 Lessons: How to Improve Employee Engagement Through Responsive Company Culture

Many employees are re-evaluating what they want and expect from their employers. This is a pivotal moment for companies to recalibrate program offerings and better support employees in applying their unique talents to purposeful projects in the communities where they live, work and raise their families. Read More...

The New Reuse Economy: What’s Working (and Not Working) on the Quest for a Packaging Waste-Free Future

While recycling and lightweighting packaging strategies are helpful, they still align more with a linear rather than circular economy. Here, Upstream CEO Matt Prindiville lays out his organization’s vision for a truly plastic waste-free future. Read More...

2 New Funds Show Companies, Investors Putting Money Where Their Mouths Are on Biodiversity Commitments

With a fresh spotlight on the critical role of biodiversity in the health of the planet, climate and economy, two ambitious new funds aim to mobilize millions in resources to scale on-the-ground, nature-preservation and -regeneration projects and nature-based climate solutions around the world. Read More...

Cocoa Will Never Be Sustainable Without Living Wages for Farmers; New Action Guide Helps Companies Get There

The VOICE Network’s Cocoa Barometer links the range of challenges facing cocoa-farming communities to pervasive poverty. The IDH’s new, free Living Wage Action Guide helps companies find the path to the best interventions for their situation. Read More...

Our Innate Psychology Is Fueling the Climate Crisis — Here’s How to Combat It

We can’t keep communicating about climate change in ways that feed our evolutionary prejudices and continue kicking the can down the road. We must outsmart our biases using strategic communication tactics so we can take action when it matters — which is now. Here are 3 ways to hack our brains for climate action. Read More...

Putting Recycling to Work for People, Communities and the Planet

To create a truly circular ecosystem for plastics, we need scalable innovations to close the gap between what consumers can recycle now and which plastics might become a regular part of a future recycling system. Read More...

2022 Trends in Purpose and What They Mean for the Year Ahead

This year, we saw companies double-down on purpose amidst a rise in consumer skepticism and politically motivated attacks on ESG. Below are six notable trends and what they might mean for 2023. Read More...

3 Predictions for Cellular Agriculture in 2023

Due to the urgency of solving our most formidable climate- and health-related challenges, we regard decision-makers’ behavior vis-à-vis cellular agriculture — and cultivated food products, in particular — to be of some consequence when considering what lies in store for 2023. Read More...

Politics and Purpose: The US Consumer Response to Purpose-Driven Marketing Across the Political Spectrum

How does identifying with a certain political party, generation or minority group influence whether consumers think more highly or more disapprovingly of a brand taking on a cause? Here is what we learned. Read More...

Can Insuring Nature Encourage the Necessary Action to Protect It from Climate Risks?

COP15 again highlighted the importance of ensuring money moves in the right direction to bring about lasting environmental protection. One example is The Nature Conservancy’s recent purchase of a coral reef insurance policy to protect Hawai‘i’s marine environment from damage by hurricanes or tropical storms. Read More...

Stella McCartney to Pilot Mixed-Textile Recycling Venture

Protein Evolution’s technology can turn unused polyester and nylon fabrics from Stella McCartney’s previous collections into good-as-new, infinitely recyclable fibers — and could present a new circular solution for the fashion industry. Read More...

Meet the World's First Vegan Honey — A Sustainable Solution to a Sticky Problem?

Oakland-based startup MeliBio has created the world's first vegan honey — molecularly identical to the bee-made version, but a delicious and sustainable alternative that supports bee biodiversity. Read More...

Climate Policymakers Denounce UK Approval of New ‘Net-Zero’ Coal Mine

The mine’s operator and UK government pledge to offset nearly 500,000 annual tons of emissions through carbon credits; but the clear greenwashing has been lambasted by critics the world over. Read More...

Great Expectations: Evaluating ESG Initiatives to Reach Target Consumers

When it comes to ESG initiatives and their relationship to consumer behavior, there’s no one-size-fits-all approach; but leveraging ongoing research into consumer attitudes can help align corporate ESG initiatives that can help steer your brand through uncharted waters and changing sentiments. Read More...

Give Greater: The 2022 SB Holiday Gift Guide

As always, the goal of our gift guide is to encourage a more conscious approach to gift-giving by highlighting products, services and experiences that create value and benefits beyond short-term gratification for the recipient. Here’s this year’s list of some of the many companies, platforms and products that we’d be happy to support anytime. Read More...

Opinion: Why Some Big Brands ‘Aren’t Convinced’ by Plastic Credits

80M tons of plastic waste will end up in the environment just in the next 10 years. Without voluntary, global producer responsibility programs to unlock capital towards infrastructure and bridge the policy vacuum, how else do polluters suggest for us to tackle this massive financing gap in the meantime? Read More...

COP15 Must Mark a Turning Point for Meat and Dairy Investors

Meat and dairy companies need to go further and faster to protect our natural world — before politicians, regulators and investors make the decision for them. The latest FAIRR Index shows what’s possible and shines a spotlight on the investment risks of maintaining the status quo. Read More...

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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Sponsored by Sustainable Brands
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
Webinar
Sponsored by Sustainable Brands
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