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Back to the Roots Growing Food Education, Reducing Waste Thanks to Smart Design

WASTE NOT - Each week leading up to the Sustainable Brands Innovation Open (SBIO) finals on June 5th, where the runner-up will be decided via live online public vote at SB '13, we will feature an article on one of our SBIO semi-finalists. This week, we re-introduce you to local innovators Back to the Roots. There’s nothing like attractive design for turning people on to something new and unusual.

The Next Big Leap: Keys to a More Proactive, Creative and Brand-Branding Sustainability Strategy

MARKETING AND COMMS - No matter how often it happens, when a new idea or insight opens up entirely new pathways and possibilities in our minds, there’s always a sense of exhilaration.

BASF joins Habitat for Humanity for Earth Day

PRESS RELEASE - BASF joins Habitat for Humanity for Earth Day FLORHAM PARK, NJ, April 26, 2013 -- BASF employee volunteers joined Morris Habitat for Humanity today to build homes for three families in Madison, New Jersey. More than 30 BASF employees worked on various aspects of construction, installing roofs, exterior walls and exterior frames for the homes.

Rennovia Develops Process To Produce 100% Bio-Based Nylon

CHEMISTRY, MATERIALS & PACKAGING - Rennovia last week announced that it has created a process to make bio-based nylon materials that are nearly 25 percent cheaper to produce and emit half as much greenhouse gas emissions as conventional petroleum-derived substances.

Mosaic Crowdsourcing $100 Million in New Solar Projects

PRODUCT, SERVICE & DESIGN INNOVATION - Mosaic, an online marketplace that connects investors to solar energy projects, is tackling more and more ambitious projects. Recently, it started the Golden State Series, a string of solar investments that will total $100 million. The first project, seeking a investment $153,000 in a solar charity in San Diego, sold out in just six hours.

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What Chief Sustainability Officers Can Learn from Screenwriting

MARKETING AND COMMS - If all the world’s a stage, according to Bill Shakespeare, then one needs to look no further than the c-suite for some of its highest drama. A new, fairly misunderstood protagonist has entered this mercurial world where survival typically goes to the fittest Machiavellian mind.

GreenBlue Launches Guidelines for Sustainable Paper Products

SUPPLY CHAIN - Non-profit design and strategy group GreenBlue has released a set of guidelines aimed at protecting forests by taking a holistic approach to the life cycle management of paper products.

Solutions Expo at Sustainable Brands 2013 to Spotlight Industry Leading Tools and Resources

PRESS RELEASE - SAN FRANCISCO, California, April 24, 2013 – Sustainable Brands® recently revealed plans for an expanded Solutions Expo at SB’13 in San Diego, CA running June 4 – 6th.

UPS Adding 700 Natural Gas-Powered Vehicles to Global Fleet By 2014

CLEANTECH - UPS on Tuesday announced an expansion to its alternative vehicle fleet with plans to purchase some 700 liquefied natural gas (LNG) vehicles and to build four refueling stations by the end of 2014.The company says an initial investment of more than $18 million to construct fueling stations will be supported by the purchase of the 700 LNG tractors and continued expansion of the natural gas fleet in the U.S.UPS already operates 112 LNG tractor trailers from fueling stations in Las Vegas, Phoenix, Beaver and Salt Lake City and has its own LNG fueling station on its property in Ontario, California. Once completed, the company’s LNG private fleet will be one of the most extensive in the U.S.

SBIO Wants Your Help Choosing the Best New Talent Solving the World’s Biggest Problems

PRODUCT, SERVICE & DESIGN INNOVATION - The Sustainable Brands Innovation Open (SBIO) is celebrating its 5th birthday with a new crop of highly innovative, socially and environmentally conscious entrepreneurs. SBIO presented by Target, would like your help in choosing the runner-up and winner of the People’s Choice Award on June 5th via a live online public vote.Since its inception, SBIO has aimed to identify startups with the most potential to make scalable and sustainable impacts. Past SBIO alumni have continued to flourish, including 2012 finalist Mosaic and 2011’s winner, One World Futbol.

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Bumble Bee Foods Announces New MSC-Certified 'Wild Selections®' Line To Benefit WWF

COLLABORATION - Bumble Bee Foods today announced the introduction of Wild Selections® – a new line of products certified by the Marine Stewardship Council (MSC). A portion of the proceeds from the sale of Wild Selections® will support World Wildlife Fund’s (WWF) efforts to protect marine life, expand sustainable fishing practices globally and help build continued awareness of the MSC-certified seafood program. Announcing the promotion with WWF and MSC and the arrival of the new product line at the European Seafood Exposition in Brussels, Bumble Bee President and CEO Chris Lischewski said that the company is committing thirteen cents per can, for a minimum of $1 million, to WWF from the sale of Wild Selections® products over the next five years.

BASF sponsors second season of Sustainable Saturdays

PRESS RELEASE - BASF sponsors second season of Sustainable Saturdays with the Seattle Mariners All-Star pitcher Felix Hernandez challenges fans to Strike Out the Landfill. LIVE BASF Trivia Challenge rewards winners with Samsung GALAXY Tab 2 including a year of unlimited data from T-Mobile

BASF and University of Michigan Athletics announce BASF Team Chemistry Challenge winners

PRESS RELEASE - BASF and University of Michigan Athletics announce BASF Team Chemistry Challenge winners Wyandotte, MI, April 18, 2013 -- BASF and the University of Michigan Athletic Department (U-M) are proud to announce the winners of the BASF Team Chemistry Challenge.

Hershey Says It Will Meet or Exceed All 2015 Sustainability Targets

MARKETING AND COMMS - Hershey on Monday released its most recent CSR Scorecard, which reflects substantial progress on a range of sustainability programs and new initiatives over the past year.The company says it is on track to meet or exceed all of its 2015 sustainability targets set forth in its last full CSR Report. The latest scorecard is organized around programs and initiatives in four key areas of social responsibility: Marketplace, Environment, Workplace and Community.Some notable achievements Hershey has highlighted include:

The Future of Sustainability Is Design, Not Communication

MARKETING AND COMMS - When it comes to building brands and driving change, effective communication is a prerequisite. Unsurprisingly then, communications are often the first port of call when it comes to the unique challenges and opportunities that sustainability represents for today’s brands.However, emerging cultural, economic and technological trends related to sustainability are forcing brands to think differently about the role of communications in their wider brand ecosystem. As is so often the case, when the game is changing this quickly, a more effective solution requires a redefinition of the problem.

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Report: Environmental Externalities Cost Global Economy $4.7 Trillion Annually

MARKETING AND COMMS - Agriculture, coal power, steel manufacturing and several other high-impact business sectors face an economic loss when accounting for damages to natural capital, according to a study released by the TEEB for Business Coalition during the recent Business for the Environment Summit in New Delhi.

United To Launch Sustainable Supply Chain Initiative

SUPPLY CHAIN - Hot on the heels of its announcement earlier this week of a goal to save 85 million gallons of fuel in 2013, United Airlines is launching a Sustainable Supply Chain (SSC) initiative in an effort to better understand the environmental performance of and deepen relationships with its suppliers.

Polluting Paradise: Gap, Inc Among Companies Exposed in Indonesian Toxic Water Scandal

SUPPLY CHAIN - In its latest investigation into the polluting effects of the textile industry, Greenpeace International has uncovered the dumping of industrial wastewater containing a cocktail of toxic and hazardous chemicals, and caustic water, directly into the Citarum River in West Java, Indonesia.

SBIO Semi-Finalist PrintEco Wants to Help You Save Time and Paper

WASTE NOT - Each week leading up to the Sustainable Brands Innovation Open (SBIO) finals on June 5th, where the runner-up will be decided via live online public vote at SB '13, we will feature an article on one of our SBIO semi-finalists. This week, meet the SBIO Public Vote Semi-finalist winner, PrintEco.

Sky Rainforest Rescue: Engaging Consumers to Purpose While Creating Clear Business Benefits

MARKETING AND COMMS - The trick to communicating sustainability is to start with the right ingredients. Sounds so simple, doesn’t it? Of course, we all know that it’s not so straightforward in practice.There is a raft of urgent economic, social and environmental needs out there that must be addressed. It can be tough to decide what your organisation is going to focus on. Where to begin?

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