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New Earth Launches Online Tool to Analyze Supply Chain Social Conditions

SUPPLY CHAIN - Non-profit New Earth has released a new online portal to help supply chain stakeholders to better manage social responsibility issues and create incentives to collaborate and drive progress.

Bacardi Cuts Water Use in Half, Energy Consumption and GHGs by a Third

MARKETING AND COMMS - Bacardi Limited has achieved a nearly 50 percent drop in water usage and roughly 33 percent reductions in both energy use and greenhouse gas emissions in the last six years, according to its latest corporate responsibility report, released online Wednesday. Reductions were achieved through a combination of conservation measures that included more efficient equipment and greater use of renewable energy sources.The digital report, “Our Spirit is Clear,” embodies Bacardi’s commitment to reduce both its carbon footprint and impact on the earth’s natural resources. The company says the water saved is equivalent to providing a glass of water to every person on the planet.

An Argument for New Ideas in Storytelling, Not Just Better Stories

MARKETING AND COMMS - “The world is not made of atoms, it’s made of stories.” — Muriel Rukeyser

Clariant Introduces Score Cards To Promote Water, Energy Conservation in Textile Manufacturing

CHEMISTRY, MATERIALS & PACKAGING - Swiss chemical company Clariant has released a series of score cards to demonstrate the percentage savings in water and energy consumption, chemical usage, time, GHG emissions and Biological/Chemical Oxygen Demand (BOD/COD) ratio attainable with its technology compared to conventional methods.The company says its One Way sustainability toolbox offers textile mills, manufacturers, brands and retailers facts and measurements to help them select products and processes with both ecology and economy in mind.

Rainforest Foundation Promotes Sustainable Palm Oil with UK Easter Chocolate Rankings

SUPPLY CHAIN - With Easter just around the corner, The Rainforest Foundation has teamed up with Ethical Consumer magazine to release a ranking of more than 70 UK chocolate brands to encourage companies to use more sustainably sourced palm oil.

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Biofuel Waste Could Offer Concrete Gains for Greener Cement

WASTE NOT - This article first appeared on edie.net on March 26, 2013.

Crossing Thresholds: From Fossil Fuel Divestment to Sustainable Investment

NEW METRICS - Three cheers to Bill McKibben and 350.org for raising much-needed awareness through their campaign urging university endowments and pension funds to divest from fossil fuel-producing companies.

ERCF Honours Outstanding Conservation Commitment

PRESS RELEASE - Conservation Foundation Awards presented at Annual General Meeting Windsor – The Essex Region Conservation Foundation (ERCF) honoured two recipients with a Conservation Foundation award at their Annual General Meeting on March 20. The awards recognized outstanding philanthropic commitment from an individual or family, and from corporations.

Eurostar, GlaxoSmithKline Join Ecodesk Campaign To Improve Supply Chain Efficiency

SUPPLY CHAIN - Ecodesk recently announced that 25 companies representing one million suppliers have joined its VIP Enterprise Innovator Program aimed at developing a clear and unambiguous business case for supply chain efficiency.

H&M Disclosing Supplier List Along with Sustainability Progress

MARKETING AND COMMS - H&M for the first time has made its supplier factory list public alongside its annual sustainability report, released last week.

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Bombay Sapphire Turns Derelict Mill into Sustainable Distillery

CLEANTECH - The Bombay Sapphire gin distillery in Hampshire, England has become the first to achieve an “Outstanding” design-stage Building Research Establishment’s Environmental Assessment Method (BREEAM) accreditation, according to a recent announcement.

Kellogg Is Latest Company To Adopt GreenBlue's How2Recycle Label

MARKETING AND COMMS - This week, GreenBlue announced the successful completion of the soft launch phase of its How2Recycle labeling system, and the addition of The Kellogg Company to the 11 other brands already using the label.

Resource Revolution White Paper Examines Risks and Rewards of Circular Economy

WASTE NOT - This article first appeared on edie.net on March 20, 2013.Environmental Data Interactive Exchange (Edie), an online sustainability resource based in the UK, has published an exclusive white paper highlighting the opportunities and challenges of circular economy realization, for both businesses and the waste management industry.The report, published in association with sponsor FCC Environment and sister title Local Authority Waste & Recycling magazine, investigates the implications of closed-loop thinking as businesses start to take back waste-derived materials and energy into their supply chains.

Chevron, Shell Join Environmentalists To Regulate Fracking Standards

THE NEXT ECONOMY - A group of energy companies, philanthropic foundations and environmental groups have formed a new organization providing shale gas producers with performance standards certification for shale development.

Veteran Recycling Executive Joins Earth911, Inc. Advisory Board

PRESS RELEASE - SCOTTSDALE, AZ — March 21, 2013 — Earth911, Inc., an Infinity Resources Holdings company (OTCQB: IRHC) (OTCBB: IRHC), welcomed another key industry advisor to its strategic consulting team with the addition of Ed Skernolis, a 40-year veteran of the recycling industry whose legacy includes the Environmental Protection Agency (EPA), Waste Management, Inc., National Recycling Coalition (NRC), and Kee

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Unreal Helps Unjunk Sweets with Easter Bunny Apology Tour

MARKETING AND COMMS - Candy company Unreal is sponsoring the 2013 Easter Bunny Apology Tour, a social media and publicity campaign aimed at “unjunking” popular candy products, according to a recent announcement.

Changing Consumers to Users Key To Success of Circular Economy

PRODUCT, SERVICE & DESIGN INNOVATION - In January, the Ellen MacArthur Foundation released a new animation, focusing on the role of new business models in the transition to a regenerative circular economy."The Circular Economy: From Consumer to User" (below) is a follow-up to 2011’s "Re-Thinking Progress: The Circular Economy," a short film that offered an introduction to the circular concept and stimulated discussion around what our future economy may look like. The new video looks in more detail at one aspect of this — what if we didn’t buy the goods we use but instead favoured access and performance over ownership?

Brands More Trusted Than Millionaires When Espousing Sustainable Consumption

MARKETING AND COMMS - The old cliche “money doesn’t buy happiness” still rings true; yet in this economy, apparently it can buy sustainable consumption.

Becker Underwood "Opening Doors" in South Africa

PRESS RELEASE - Becker Underwood signs Research Grant and Intellectual Property Agreement with South Africa’s University of Pretoria and Department of Agriculture, Forestry and Fisheries

"The Interests of the Commons": Eric Lowitt on the Collaboration Economy

PRODUCT, SERVICE & DESIGN INNOVATION - In this recent interview, guest editor Adam Werbach talks with Eric Lowitt, author of the forthcoming book, The Collaboration Economy (Wiley, April 2013). As Lowitt explains, the collaboration economy describes a situation in which “the interest of the commons now affects the common interest.”To illustrate the concepts explored in the book, an excerpt from a chapter of The Collaboration Economy appears below the video.

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