Assets About Corporate Communications
Found 1276 assets. Page 6 of 64.
Why Your Sustainable Brand’s Name Is More Important Than You Think
The names that resonate with consumers and shop optimism in an industry hoping to fix a host of complicated, global problems will help form a foundation for many years of success. ... View More
Silencing Sustainability: Why to Avoid Greenhushing and Who to Trust
As sustainability claims are more widely scrutinized, companies may be tempted to stop talking about their efforts altogether. But the risk of avoiding the topic to protect your brand has much farther-reaching implications than you may think. ... View More
Apparel Brands Urged to Understand, Disclose Water Risks
A new report from Planet Tracker analyzed nearly 4K filings from 29 major apparel brands and found them worryingly dry. ... View More
Logitech Boosts Product Circularity, Shares Design Principles with Industry
To drive industry-wide carbon reduction, Logitech is sharing its design principles and tools with any organizations in the consumer-tech industry looking to boost their sustainability efforts. ... View More
Report Highlights Sustainability Language Barrier Between Business, Consumers
“This puts the onus firmly on brands to properly educate consumers so that awareness and understanding of major climate-related terms are increased across the board.” — Paul Flatters, founder/CEO, Trajectory ... View More
Analysis of US Utilities Reveals Inconsistent Climate-Policy Advocacy
A new benchmark analysis of 12 of the largest US electric utility companies finds significant inconsistencies between utilities’ public climate commitments and their direct and indirect climate lobbying practices. ... View More
How Stonyfield Organic and Regrow Are Building a Resilient Dairy Industry
The two have partnered to help Stonyfield build out a program aligned with its science-based climate targets that empowers its farmers with actionable insights to bolster emission-reduction and carbon-sequestration efforts. ... View More
New LEGO Initiatives Fostering Empathic Learning, Brick Circularity
In the US, LEGO’s ‘Community Builders Challenge’ builds on Comic Relief US’s Red Nose Day in School program; while it brings its LEGO Replay brick take-back program to the UK. ... View More
Driving Sustainable Growth Through Brand-Led Culture Change
Building a culture of sustainable living can only be achieved when brands and consumers align their efforts and take action together on the most impactful behaviors. ... View More
Latin Americans Are Embracing Plant-Based Foods — a Growing Opportunity for Investment
Food investors and entrepreneurs would do well to mark the major focus on plant-based protein innovation happening for our neighbors to the South. ... View More
In the Pursuit of Sustainability, Silence Is Not Golden
We caught up with TrusTrace co-founder and CEO Shameek Ghosh to discuss companies’ tendency to ‘greenhush’ to avoid scrutiny around sustainability and his advice for overwhelmed retailers. ... View More
Will the Fashion Industry Come Clean on the Data Point That Matters Most for Circularity?
With 'Speak Volumes,' we aim to draw awareness to overproduction and create a more just distribution of responsibility for fashion waste clean-up — which builds on our overall goal of promoting a shift towards a justice-led, circular fashion econom... View More
Coachtopia Docuseries Explores Challenges, Opportunities of Circular Fashion
'The Road to Circularity' takes a frank look at the problems facing the fashion industry and the mindset shifts required to pioneer circular solutions for the future. ... View More
Brandable Solar Panels Bring New Meaning to ‘Marketing Sustainability’
As sustainability and branding become more intermingled for forward-thinking brands, being able to turn unattractive solar arrays into marketing assets exemplifies resource efficiency. ... View More
Can Advertising Ever Really Be Good for The Planet?
Ad-tech platform Good-Loop is helping advertisers connect with the public and overcome people’s desire to block ads by combining consumer engagement with charitable brand donations. ... View More
A Radical Approach to Sustainability in B2B Tech: Honesty
The ostrich approach to inconvenient problems is a reason why the climate crisis exists. It’s refreshing to see a brand stand up and say, ‘This is what we’re doing. It’s tough. We can’t be perfect. But we’re working hard and this is what ... View More
How Internal Communications Can Unleash Employee Ingenuity on Sustainability Challenges
People everywhere are feeling the effects of climate change and want to be part of the solution. Business leaders who engage their employees in sustainability initiatives will help them feel more connected and create new opportunities to shape the fu... View More
WWF Report Reveals Progress on Some of the World’s Biggest Brands' Plastic Footprints
While ReSource: Plastic members are demonstrating that plastic reporting is possible, voluntary corporate action is not sufficient to address the scale and urgency of the plastic waste crisis. ... View More
The Evolution of Insurers’ Climate-Related Reporting in the US
Though these disclosures are meant to provide an overview of an insurer’s climate-management practices and are not judged by length, the limited content analysis in some findings highlights the need for more substance on the part of insurers. ... View More
Building Trust Through Your Sustainability Narrative
We ranked 1K companies on transparency, leadership and connectivity in conveying their sustainability narrative. Here are 4 insights into how global companies are successfully communicating their ESG efforts. ... View More
