Jennifer Elks
Managing Editor
Jennifer Elks is tagged in 448 stories.
Page 9 of 23.
Consumer Behavior Change /
Last week, the US Environmental Protection Agency (EPA) announced the launch of the WaterSense H2Otel Challenge to encourage hotels to use best management practices that will save water and money, while reducing greenhouse gas (GHG) emissions that contribute to climate change.
- 10 years ago
Innovation & Technology /
Yerdle, the online marketplace where shoppers in the greater San Francisco and New York City areas can give and get things for free, today becomes available across the country by providing low-cost, flat rate shipping for $2-4 nationwide. Yerdle has also updated its iPhone app to offer enhanced discovery browsing, a re-designed home screen, a new social “activity feed,” and a simplified shopping cart.
- 10 years ago
Circular Economy /
Music producer and entrepreneur Pharrell Williams announced last weekend at New York Fashion Week a new partnership with denim label G-Star Raw to create a line of jeans made with plastic collected from the oceans.
"The oceans need us now," Williams said as he announced the collaboration between G-Star and his textile company, Bionic Yarn, which Williams co-founded in 2010 to produce fabric from recycled plastic. The new collection, "Raw for the Oceans," which will be the first denim collection to incorporate marine plastic, will debut in stores and online on August 15.
- 10 years ago
Supply Chain /
Irish retail giant Primark, which operates across the UK and across Western Europe, today joined the growing number of brands committing to eliminate all hazardous chemicals from its supply chain as part of Greenpeace’s global Detox campaign.
- 10 years ago
Consumer Behavior Change /
Subway announced late last week that it is removing a curious ingredient from its bread — a compound known as azodicarbonamide (or E927), whose other common uses include increasing the elasticity of items such as shoe soles and yoga mats, according to CNN. Though Subway insists the compound is safe and it is commonly added to all types of breads, the company’s decision to remove it comes after pressure from blogger Vani Hari, otherwise known as “Food Babe,” who started a petition to have Subway eliminate the chemical.
- 10 years ago
Marketing & Communications /
IKEA is launching a new marketing campaign in the UK this weekend called “The Wonderful Everyday,” which will explain the brand’s values and sustainability ethos to consumers, according to Marketing Week.The first ads, which launch tomorrow (February 8), mark the Swedish retailer’s first sustainability-focused campaign. Created by Mother, the UK’s largest independent ad agency, the first TV and radio spots will focus on touting energy-saving LEDs as an alternative to incandescent lightbulbs, which IKEA has committed to phasing out by 2016.
- 10 years ago
Innovation & Technology /
Interface announced this week it has reached a series of major sustainability milestones at its European manufacturing facility in Scherpenzeel, The Netherlands. As of January 2014 the plant has been operating with 100 percent renewable energy, using virtually zero water in its manufacturing processes and has attained zero waste to landfill. This is a key achievement for the facility and a significant step forward for the company as it strives towards Mission Zero — Interface’s pledge to eliminate any negative impact it has on the environment by 2020 and by doing so, become a restorative enterprise.
- 10 years ago
Stakeholder Trends and Insights /
In the context of the huge market for fast, disposable fashion, H&M’s brand promise to offer quality fashion at the best price might seem like an oxymoron. But the brand is determined to make good on its goal to “provide fashion for conscious consumers” by making quality clothing more widely accessible."We want to make sustainable fashion more democratic," Helena Helmersson, H&M's head of sustainability, told Reuters last week. "We don't aim for sustainability to be a luxury thing.”But are consumers buying it (so to speak)? Not according to several reports that rank brands according to customer perceptions of their ethical practices.
- 10 years ago
Supply Chain /
This week, Canadian forest-conservation NGO Canopy commended the world’s largest tissue manufacturer, Kimberly-Clark Corporation — global producer of Kleenex, Huggies, Kotex and dozens of other paper towel, diaper and family-care brands sold worldwide — on the release of a cutting-edge study of the existing and potential raw materials for its products. The comprehensive lifecycle analysis (LCA) was authored by the Georgia Institute of Technology, with Canopy bringing independent expertise to the advisory board.
- 10 years ago
Products and Design /
adidas has announced new advances in how it develops key apparel ranges to reduce waste while maintaining performance and style. Both the Running and adidas by Stella McCartney teams have worked to change the way they make patterns to increase the efficiency of their new product ranges by reducing fabric waste.The company created a short animation, in collaboration with Big Animal Productions, to highlight this conscientious new design and production process:
- 10 years ago
Materials & Packaging /
The Beer Store, a privately owned chain of retail outlets selling beer and other malt beverages across Ontario, Canada has announced that it has saved the province $40 million in the last year, thanks to its bottle recycling system and the cooperation of many Ontarians.
- 10 years ago
Innovation & Technology /
This week, the National Council of Chain Restaurants (NCCR), which represents just about every US quick-service and table-service chain you can think of, submitted comments to the EPA on its proposal to reduce the levels of corn ethanol mandated under the embattled Renewable Fuel Standard.
- 10 years ago
Circular Economy /
Pulp Green Tech Holding (PGT), an R&D-focused company that owns Thai Gorilla Pulp Ltd., announced this week that it has successfully achieved a high-grade paper pulp made from empty palm fruit bunches, which are most often treated as waste material from the palm oil extraction process.The company estimates that roughly 95 percent, or 300 million tons, of this raw material is currently discarded per year.PGT says the process is highly cost-efficient and will enable investors, palm oil producers and paper pulp mills to achieve ROI of over 100% in the first year of operation, assuming the pulp is sold at a price of comparable non-wood materials.
- 10 years ago
Supply Chain /
… Or, as Greenpeace refers to its apparent victory: “How to Detox a fashion brand in 14 days, 6 cities and 10,000 tweets.”British luxury fashion brand Burberry has responded to recent allegations by Greenpeace that some of its clothing contains hazardous chemicals by committing to remove all such substances from its operations by 2020.
- 10 years ago
Consumer Behavior Change /
WWF says it is cautiously welcoming a first attempt at a Sustainable Forest Management Policy (SFMP) by Indonesian pulp and paper giant Asia Pacific Resources International Ltd (APRIL), released Tuesday. WWF notes that a commitment to support forest conservation areas equal in size to its plantations sets a new standard for the pulp and paper industry in Indonesia, but is concerned about certain loopholes in the policy, which Greenpeace says is ‘essentially a license to continue forest clearance.’
- 10 years ago
Consumer Behavior Change /
In the latest in a string of recent efforts to engage children in the joys of healthy eating, First Lady Michelle Obama announced last week that Subway® restaurants has joined the Partnership for a Healthier America (PHA) and Mrs. Obama’s Let’s Move! initiative in a three-year commitment to promote healthier food choices to kids. As part of its commitment, Subway will launch a series of fun, engaging campaigns aimed at increasing fruit and vegetable consumption in children; set and implement new marketing standards to kids; and strengthen its children’s menu offerings, which the chain says are already nutritious.
- 10 years ago
Marketing & Communications /
This week, Chipotle announced the upcoming premiere of “Farmed and Dangerous,” a new original comedy series that satirically explores the world of industrial agriculture in America. Produced by Chipotle and Piro, a New York-based studio known for its unique work in film and television, the initial four-episode season will air Monday nights on Hulu and Hulu Plus beginning Monday, Feb. 17, 2014. The comedy integrates Chipotle’s values and commitment to serving “Food with Integrity” without any explicit Chipotle branding.
- 10 years ago
Products and Design /
The International Council of Societies of Industrial Design (ICSID) announced today that the following projects have been chosen as the three finalists for the World Design Impact Prize 2013-2014: A Behaviour Changing (ABC) Syringe, BioLite HomeStove and the Refugee Housing Unit.
- 10 years ago
ICT and Big Data /
A group of global food and beverage companies are using the launch of a new carbon-management web app to call for greater industry collaboration on agricultural sustainability.Members of The Cool Farm Institute (CFI) — including PepsiCo, Unilever, Heineken, Marks & Spencer, Tesco, Yara and Fertilizers Europe — have spearheaded the development of an online tool to help farmers assess and improve the environmental and economic performance of their businesses.
- 10 years ago
Circular Economy /
The Ellen MacArthur Foundation (EMF) announced today from the World Economic Forum in Davos that Unilever has joined Cisco, Kingfisher, Philips and Renault as the EMF’s latest Global Partner. The partnership will find the Foundation supporting Unilever as a pathfinder in unlocking the value of the circular economy within the FMCG industry. Unilever CEO Paul Polman has long viewed the circular economy model as a key opportunity for business development. In his foreword for the Foundation's second economic report, he stated:
- 10 years ago