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Jennifer Elks

Managing Editor

Jennifer Elks is tagged in 448 stories. Page 7 of 23.
Greenpeace: Apple, Facebook, Google Leading Shift to 'Green' Internet While Amazon Lags
Greenpeace: Apple, Facebook, Google Leading Shift to 'Green' Internet While Amazon Lags

ICT and Big Data / Apple, Facebook and Google are leading a growing number of tech companies that are working to power the Internet with 100 percent renewable energy, signaling a major shift in the sector over the past two years, according to a new report released today by Greenpeace. Those companies are leaving behind Amazon Web Services, the company that hosts the data for many of the Internet’s most popular services, which powers its infrastructure with polluting energy sources that contribute to global warming, the report found. - 10 years ago

H&M, Inditex Join Campaign to Eliminate Endangered Forests from Viscose Clothing
H&M, Inditex Join Campaign to Eliminate Endangered Forests from Viscose Clothing

Behavior Change / Today, H&M and Zara/Inditex, the world’s two largest clothing brands, announced commitments to eliminate ancient and endangered forests from all of their rayon and viscose clothing. The retail and design leaders developed these new purchasing commitments in partnership with environmental NGO Canopy as part of an initiative to address the growing impacts of the clothing industry on the world’s forests, biodiversity and climate. Organic fashion brand Loomstate also joins EILEEN FISHER, Quiksilver, Patagonia and 17 other progressive apparel brands already backing the “Fashion Loved by Forest” campaign. - 10 years ago

Desso Joins Healthy Seas Initiative
Desso Joins Healthy Seas Initiative

Waste Not / Desso, the global carpets, carpet tiles and sports pitches company, today announced its participation in 'Healthy Seas, a Journey from Waste to Wear,’ the multi-industry initiative aimed at removing marine waste, particularly fishing nets, for the purpose of creating healthier seas. Desso says it will turn the recycled marine litter into ECONYL® yarn for use in new carpets. - 10 years ago

Durex Encouraging Lovers to #TurnOffToTurnOn During Earth Hour
Durex Encouraging Lovers to #TurnOffToTurnOn During Earth Hour

Behavior Change / While people, organizations and superheroes around the world are preparing to take part in Earth Hour — an hour of darkness to raise awareness of climate change — tomorrow at 8:30pm local time, Durex condoms is taking the opportunity to encourage people to “reconnect” with each other whilst the lights are out. - 10 years ago

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adidas Weaving Pharrell's Bionic Yarn Into New Originals Collection
adidas Weaving Pharrell's Bionic Yarn Into New Originals Collection

Products and Design / On Thursday, adidas announced a long-term partnership with recording artist and producer Pharrell Williams on a new adidas Originals line of shoes and apparel. The first adidas Originals x Pharrell Williams products will debut this summer.Details of the collaboration are being kept tightly under wraps, but a teaser video released Thursday provides a glimpse:"Working with an iconic brand like adidas is such an incredible opportunity,” Williams said. “From the classic track suit, to growing up in Virginia wearing Stan Smiths, adidas has been a staple in my life. Their pieces are timeless. This is an exciting partnership for both me and for Bionic Yarn." - 10 years ago

McDonald's USA Becomes First Restaurant Chain to Join GreenBlue's How2Recycle Label Program
McDonald's USA Becomes First Restaurant Chain to Join GreenBlue's How2Recycle Label Program

Chemistry, Materials & Packaging / GreenBlue’s Sustainable Packaging Coalition (SPC) announced this week that McDonald’s USA is the newest participant in its How2Recycle Label Program. A member of the SPC since 2005, McDonald’s is the first national restaurant chain to join How2Recycle, a program dedicated to clearly and consistently communicating recyclability to the public. - 10 years ago

General Mills, Colgate-Palmolive Announce No-Deforestation Commitments; NGOs Weigh In
General Mills, Colgate-Palmolive Announce No-Deforestation Commitments; NGOs Weigh In

Behavior Change / Not long after Mars jumped on board earlier this month, this week the deforestation-free consumer products bandwagon got even fuller with new commitments from General Mills and Colgate-Palmolive. - 10 years ago

PURE Energies Infographic Highlights Water Usage by Power Plants
PURE Energies Infographic Highlights Water Usage by Power Plants

Cleantech / Water is the word of the month — as California suffers through one of the worst droughts in its history, Silicon Valley-based tech companies are innovating to reduce their water consumption and brands from Coke to Levi’s raising consumer awareness of water usage and conservation leading up to - 10 years ago

Fairmont Hotels & Resorts Across Western US Going Dark for Earth Hour 2014
Fairmont Hotels & Resorts Across Western US Going Dark for Earth Hour 2014

Marketing and Comms / For the seventh consecutive year, Fairmont Hotels & Resorts throughout the Western U.S. and Hawaii will participate in Earth Hour, a global event organized by the World Wildlife Fund (WWF) to raise awareness about climate change. On Saturday, March 29, at 8:30 p.m. (local time) these Fairmont hotels and resorts will participate by turning off their lights for one hour.“Earth Hour is a unique opportunity for Fairmont colleagues and guests to participate in the world’s largest global climate change initiative,” shares Thomas Klein, Regional Vice President and General Manager for Fairmont San Francisco. “It furthers our ongoing support of environmental awareness and demonstrates the hotels’ ongoing energy conservation stewardship.” - 10 years ago

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Earth-Friendly Diet Campaign Urges Americans: 'Take Extinction Off Your Plate'
Earth-Friendly Diet Campaign Urges Americans: 'Take Extinction Off Your Plate'

Behavior Change / As global meat consumption continues to drive accelerating deforestation, drought and other threats to endangered species, the Center for Biological Diversity (CBD) launched a new campaign this week urging Americans to “take extinction off your plate.” The campaign says eating less meat is one of the best ways people can reduce their environmental footprint.“Many people don’t realize the devastating toll meat production has on wildlife and the planet,” said Stephanie Feldstein, population and sustainability director at the CBD. “The livestock industry has nearly driven animals like wolves extinct, and it’s responsible for more greenhouse gas emissions than cars, trains and airplanes combined.” - 10 years ago

Levi's Water<Less Jeans Have Saved 770 Million Liters So Far
Levi's Water<Less Jeans Have Saved 770 Million Liters So Far

Waste Not / In celebration of World Water Day (March 22), Levi Strauss has released new stats about how much water can be saved by changing the way it makes its products: A new infographic illustrates the amount of water the company has saved through the production of its Water&lt;Less jeans collection — designed to reduce the water used in the finishing process by up to 96 percent — and its 100% recycled water standard, a first for the apparel industry. - 10 years ago

SC Johnson Celebrates St. Paddy's Day with Launch of '30 Green Days' Challenge
SC Johnson Celebrates St. Paddy's Day with Launch of '30 Green Days' Challenge

Stakeholder Trends and Insights / To coincide with St. Patrick’s Day, America’s favorite “green” holiday, SC Johnson (SCJ) today kicked off its 30 Green Days Challenge, designed to inspire families across the US to take simple steps each day with the goal of developing habits for more sustainable living. - 10 years ago

Rivals ConAgra, P&G Join Forces to Help End Child Hunger in America
Rivals ConAgra, P&G Join Forces to Help End Child Hunger in America

Collaboration / Longtime rivals ConAgra Foods and Procter &amp; Gamble have teamed up to help Feeding America tackle the ongoing issue of childhood hunger in the US with the 2014 Child Hunger Ends Here campaign, through which the companies hope to help donate up to 7 million meals to the more than 20 percent of children across the country that are food insecure. - 10 years ago

LAUNCH Nordic Enlists IKEA, Novozymes in Quest for Sustainable Materials
LAUNCH Nordic Enlists IKEA, Novozymes in Quest for Sustainable Materials

Chemistry, Materials & Packaging / LAUNCH — the strategic collaboration between NASA, NIKE, Inc., the US Department of State and the US Agency for International Development (USAID) — announced Friday it has added the expertise of a host of Scandinavian innovators in its continued search for sustainable materials. LAUNCH teamed up with Nordic-based companies IKEA, Novozymes, Kvadrat, Arla and a number of government institutions to announce LAUNCH Nordic, an initial step in taking the LAUNCH process to innovators around the world. - 10 years ago

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Rainforest Alliance Reinstates IKEA's FSC Certification
Rainforest Alliance Reinstates IKEA's FSC Certification

Supply Chain / The Rainforest Alliance (RA) announced this week it has lifted the suspension of the Forest Stewardship Council (FSC) certificate of Swedwood Karelia LLC, a subsidiary of IKEA, following an independent appeals committee evaluation of the company’s 2013 annual audit. - 10 years ago

myActions Platform Turning Engagement with Waste, Wildlife Initiatives Into Action
myActions Platform Turning Engagement with Waste, Wildlife Initiatives Into Action

Product, Service & Design Innovation / Engaging people in sustainability remains one of the cause’s biggest challenges – ensuring their behavior reflects their engagement is another. A number of studies have been devoted to bridging the gap between people’s attitudes and their actions, and it remains a conundrum for many organizations on a mission to promote positive behavior.Luckily, tools such as myActions are helping companies not only engage certain groups on the merit of more conscious behaviors but motivate them to follow through. - 10 years ago

TOMS' New Roasting Company Providing 'Coffee for You, Water for All'
TOMS' New Roasting Company Providing 'Coffee for You, Water for All'

Product, Service & Design Innovation / On Tuesday at SXSW Interactive in Austin, TOMS founder Blake Mycoskie announced the launch of TOMS Roasting Company, and the grand opening of its first location, in Austin.“We’re super excited about it. It allows us to enter a totally new industry and allows us to really work on economic development impact, as well as being able to give water to people around the world — something I’ve been passionate about for a long time,” Mycoskie told USA Today. - 10 years ago

Michelin Asking Brits to Be More Mindful of Their Tire Pressure
Michelin Asking Brits to Be More Mindful of Their Tire Pressure

Behavior Change / According to global tire manufacturer Michelin, British motorists could be spending over £1B a year and needlessly emitting more than 2B tons of CO2 per year due to under-inflated tires.Michelin’s research suggests that three-quarters of Britain’s 31.5 million cars could have under-inflated tires, leading to unnecessary fuel consumption and excess greenhouse gas emissions.As an averagely under-inflated tire results in roughly 3 percent less fuel efficiency, the company says an average driver could be wasting in the region of £65 a year solely due to the increased rolling resistance. Potentially, more than one billion liters of fuel could also be wasted every year because drivers are not checking tire pressures regularly enough. - 10 years ago

New Food and Beverage Industry Group Aims to Boost Packaging Recycling in Scotland
New Food and Beverage Industry Group Aims to Boost Packaging Recycling in Scotland

Chemistry, Materials & Packaging / A group of food, beverage and packaging giants has come together to collaborate with the Scottish government to help boost packaging recycling and provide partnership support for waste reduction and anti-littering programs. The Packaging Recycling Group Scotland (PRGS) aims to assist Scotland in raising recycling awareness while increasing recycling rates and quality. Supporters include Coca-Cola Enterprises, TetraPak, Britvic, Red Bull and the British Plastics Foundation. - 10 years ago

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On Top of Everything Else, Palm Oil Production Creating Methane-Rich Wastewater
On Top of Everything Else, Palm Oil Production Creating Methane-Rich Wastewater

Waste Not / The fact that palm oil production — as the biggest driver of deforestation in Southeast Asia and parts of Africa and South America — is responsible for the rampant release of carbon emissions and the destruction of vital habitats for endangered species such as orangutans and the Sumatran tiger is more than enough cause to drive NGOs into action against the culprits. But now researchers at the University of Colorado Boulder (CUB) have discovered yet another reason to be concerned about palm oil’s environmental impact. - 10 years ago