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2018 Millennial Manifesto Poses Provocative Challenge to Sustainable Brands

To bring companies closer to young people and to enable this proximity to drive enhanced brand innovation capacity — in essence, this is the ambition of the Millennials Lab, created in the Rio 2015 edition of Sustainable Brands, and which is now preparing to scale up, reaching other states in Brazil in 2019. Read More...

Give More This Season: The 2018 SB Holiday Gift Guide

What better way to commemorate the season of giving than with gifts that really give more? Read More...

How Businesses Are Stepping Up to Reforest California

California is still reeling from the series of devastating wildfires that gutted its landscape — again — in the past few months. Read More...

Trending: Fashion Giants Take Further Steps to Create Climate-Friendly Industry

The fashion industry has kicked December off with a bang, launching a number of game-changing initiatives and partnerships aimed at further improving its image by reducing its impacts. Read More...

Trending: Kellogg, UK Gov Waste No Time Repurposing 'Throw Away' Food

New initiatives from both the private and public sector aim to further chip away at the UK’s food waste issue, as the nation attempts to rebound from being designated Europe’s biggest food waster in 2015. Kellogg's Cornflakes adding sweet touch to Throw Away IPA Read More...

Utopies: Localizing the Sustainable Economy

This is one of a series of interviews by students and alumni from the Minneapolis College of Art and Design (MCAD) with practitioners from the Sustainable Brands community, on a variety of ways organizations can, and are, Redesigning the Good Life. Read More...

Lack of US Climate Policy Putting Companies at Risk; Investors Demand Action

As a record number of global investors calls on governments to accelerate action on climate change, a new CDP analysis shows that some of the largest U.S.-based corporations view climate change as an increasing risk to their bottom line and reputation among consumers and investors. Read More...

Future Shock: Is Higher Education Ready for the Impact?

The McConnell Foundation and the Canadian Association of University Business Officers are piloting measures to accelerate and scale the role of universities in putting society on a sustainable path. Read More...

China Lags on Sustainable Viscose, Australia Unveils Tree-Free Alternative

Report: Chinese viscose sector’s sustainability roadmap fails to deliver Read More...

Trending: Closer Looks into Reporting on, Business Benefits of the SDGs

Nearly three-quarters of organisations surveyed (72 percent) mention the UN Sustainable Development Goals (SDGs) in their annual corporate or sustainability reports — an increase of 10 percent on last year, according to a new study by PwC. But concrete measures and integration remain elusive for many as organisations struggle to identify actions beyond business-as-usual targets. Read More...

'Value Change' Program to Help Companies Handle Tricky Scope 3 Emissions

The recent report from the Intergovernmental Panel on Climate Change (IPCC) sounds an alarm: “Limiting global warming to 1.5°C …requires rapid and far-reaching transitions in energy, land, urban infrastructure … and industrial systems.” Read More...

The Art of Failure: Lessons for Brands from the Bottom of the Pyramid

Let me tell you a few things about failure — a subject on which I’m something of an expert. Read More...

Sharing Is the Key to Scaling Sustainability

A solid argument can be made that corporate America has made significant progress in the sustainability arena. Read More...

2 Tools That Can Help Set Your Business Up for True Future-Fitness

Following the analysis of over 6,000 studies, the world’s leading climate scientists at the International Panel on Climate Change (IPCC) last month released a Special Report on Global Warming of 1.5°C. The main conclusion from the report was that global warming is likely to reach 1.5°C in just 12 years if current rates of greenhouse gas (GHG) emissions continue. To halt warming at 1.5°C and thus avoid the most disastrous impacts of climate change, the IPCC states that anthropogenic GHG emissions must reach net zero by 2050. This is a monumental task and one that will require what the IPCC calls “rapid and far-reaching transitions.” Read More...

Celebrities as Social Entrepreneurs: What the Trend Means for You

A growing roster of celebrities are no longer satisfied with endorsing corporate products, instead creating (or at least investing in) their own. Think George Clooney, Dr. Read More...

Corporate Reporting Dialogue Launches 2-Year Project to Drive Better Alignment

Today, the Corporate Reporting Dialogue — a coalition of major international corporate reporting standard setters and framework providers — announced a groundbreaking, two-year project focused on driving better alignment in the corporate reporting landscape, to make it easier for companies to prepare effective and coherent disclosures that meet the evolving information needs of capital markets and society. Read More...

Future Value, Submerged Value, 'ROP' & Other Facets of the ROI of Sustainability

Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share the newest credible tools and solutions for assessing the ROI of Sustainable Business. Read More...

How MOD Pizza's People-First Culture Drives Growth and Impact

Corporate culture sets the groundwork for how your team interacts with each other and your customers. Read More...

Mimicking Nature, But Not as Nature Intended: An Introduction to Geomimicry

This is the first in a series of posts by Dr. Gregory Unruh about geomimicry and its implications for sustainability. Read More...

Q&A: MSC on Its Plan to Put Fishing on a 'Pathway to Sustainability'

With the Our Ocean conference taking place in Bali, Indonesia, this week, ocean sustainability has been a hot topic: The event burst with sweeping commitments from the public and private sector alike aimed at cleaning up and protecting this precious resource. One such commitment came from the Marine Stewardship Council (MSC), which launched a £1 million Ocean Stewardship Fund. Read More...

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