Turn purpose into profit — join SB'25 San Diego to scale sustainable innovation and unlock brand growth.

Latest News

Local vs Global: How AB InBev Is Helping to Change the Debate

Here in Idaho, we’re the number one barley-producing US state. But how much of that barley (and the profits from it) remains in the state, or even in the region?This is the type of question advocates for sustainability ask. We want to buy local and help sustain our local businesses. We want fresh farm produce delivered to our local businesses—such as Co-ops—where we buy the produce and help these farmers grow more crops. The local business profits, the farmer profits, and hopefully, our health is bolstered by environmentally conscious growing practices the farmer employs.At first blush this might not be obvious, but the barley question is a big deal. Here’s why: Read More...

Attention, Shoppers: REI Is Paying Its Employees to Take Black Friday, Thanksgiving Off

To celebrate Thanksgiving this year, outdoor gear and apparel retailer REI is taking a bold stand against the chaotic caricature of capitalism that is Black Friday by closing its doors and paying its employees to live the company ethos — by spending the day enjoying the great outdoors with their loved ones.In an email sent to customers on Monday, the co-op announced that it’s closing all 143 of its stores on Black Friday. Read More...

#BusinessCase: Dow, TNC Study Highlights Power of Green Infrastructure in Natural Disaster Protection

The Dow Chemical Company and The Nature Conservancy (TNC) have released a new study focusing on how nature can help protect business assets from natural disasters. Based on research completed as part of the ongoing Dow-TNC collaboration, the study demonstrates that asset protection strategies can include green infrastructure — such as marshes, mangroves, coral and oyster reefs — along with more conventional infrastructure — such as dikes and levees — to protect business assets from hurricanes and flooding. Read More...

Ford, P&G Looking to Gecko for Adhesive Innovations

Researchers from both companies are looking to biomimicry in hopes of improving adhesives and increasing the recyclability of auto parts. Read More...

Measure Twice, Cut Once: 5 Key Takeaways from the Closing Plenaries at #NewMetrics '15

Sustainability has long been seen as a soft issue — or at least too complex an issue to apply metrics. That is yesterday’s thinking as reaffirmed by all the speakers this week at New Metrics ’15. On the final day, in the second round of plenaries, Biogen, Johnson & Johnson, SASB and TruValue Labs shared their experience and learnings from establishing metrics and setting standards within their respective industries and a few common themes came to the fore. Read More...

#NewMetrics '15: Willard, Gowdy Present the Holy Grail of Managing Non-Financial Performance

“As a business community we are making progress, but not enough, and not fast enough. Read More...

Cropdots Cultivating Local Food Movement by Connecting Growers to Eaters

On a blazing hot Saturday in Los Angeles last month, the Venice High School Garden, also known as The Learning Garden, hosted the latest in a years-long string of community events – this time, a “Tomato Late Harvest Summer Tasting,” hosted by local startup Cropdots. Read More...

Kuli Kuli's Moringa Green Energy Shots Create Jobs, Fight Deforestation in Haiti

Energy shots such as 5 Hour Energy have proliferated in recent years as they have taken up an increasingly large portion of the multibillion-dollar energy drink market. The smaller, sugar-free energy shots often position themselves as a healthier alternative to full-sized energy drinks such as Red Bull and Monster.But can energy shots truly be healthy?They sure can, according to Lisa Curtis, CEO of mission-driven food startup Kuli Kuli. Read More...

What Can the Ethical Fashion Movement Teach Us About Tackling Sustainability In Challenging Industries?

The sustainability challenges facing the clothing industry today are immense. In 2013 the Danish fashion institute estimated it to be the second-most damaging industry in the world, with 25 percent of the world’s pesticides used to grow cotton alone, and one-fifth of industrial water pollution stemming from the dyeing and treatment of fabric. The U.S. Read More...

Keurig’s K-Cups Inch Closer to Being 100% Recyclable

Keurig Green Mountain Inc. is making progress towards its goal of making all K-Cups recyclable by 2020. Following successful recycling research trials, the company has unveiled plans to transition the entire product line to polypropylene, according to Plastics News. Read More...

To Develop Long-Term Sustainability Plans, Look to Oil Companies

Sustainability conversations are changing. Just look at the National Association for Environmental Management’s (NAEM’s) thorough “Planning for a Sustainable Future” report released this week: EHS and sustainability leaders are quickly solving operational questions of compliance, measurement & metrics, and target-setting. Now, they’re being called to convene organizational leaders in the face of changing climate, consumers, supply chains, and competitors — three forces that challenge the traditional near-term planning processes endemic to businesses. They’re even grappling with reframing corporate business models for people and environmental stewardship. Read More...

Study: Choice Architecture, Not More Info, Key to Healthier Purchasing Habits

Recent studies suggest consumers are increasingly motivated to buy sustainable products, especially the rising generation of socially motivated millennials — that’s the headline in the sustainable business community. But we also know that it’s difficult to motivate consumers to act upon their best intentions. They may state their preference to buy organic, ethically produced products in the abstract, but their actual choice may be different at the point of purchase. Read More...

Trending: Compostable Jeans, Single-Stitch Ts, H&M Recycling Contest the Latest in Sustainable Apparel

From startup designers to major retailers, the fashion world continues to battle our culture of fast fashion and wasteful wardrobes with innovative designs and recycling efforts. Read More...

MSC Pilots Seafood Traceability Tool, Asks for Industry Feedback

The Marine Stewardship Council (MSC) is soliciting feedback on a new traceability tool that verifies seafood supply chain transactions on a global scale. A public consultation period is taking place from August 16th to September 18th, during which industry members are encouraged to offer their expertise and comments to shape the tool. Read More...

Clinton Foundation, Kuli Kuli Looking to Moringa to Tackle Poverty in Haiti

Superfood social enterprise Kuli Kuli has announced a partnership with the Clinton Foundation and a Haitian nonprofit, the Smallholder Farmers Alliance (SFA), to develop a new moringa supply chain in Haiti. Earlier this month, Chelsea Clinton met with Haitian women moringa farmers. Read More...

Employee Engagement for Purpose-Driven Business 101 (or 5 Reasons Clif Bar Employees Are So Damn Happy)

While more and more companies are becoming focused on a triple bottom line — in which they prioritize the health of people and planet in addition to profit — Clif Bar founder Gary Erickson took the sentiment further back in 2000, when he decided to not take a $120 million payout and instead focus on sustaining the health of five bottom lines: Business, Brand, Community, Planet and People. As CEO Kevin Cleary said during a recent “Feed Your Adventure” tour of Clif’s Emeryville headquarters: “In any given year, we incent ourselves and say we have to deliver on all of them — if you deliver on Business, but you don’t deliver on the rest, that isn’t delivering shareholder value.” Read More...

Greenpeace Continues Month of Shell Protests with 'Titanic'-Themed Performance

Greenpeace has begun its latest campaign against Shell, with a month of protests over the oil giant’s plans to drill in the Arctic. Read More...

Report: Fossil Fuel Industry Long Deceiving the Public on Climate Change

"The Climate Deception Dossiers" documents deception tactics used by fossil fuel companies in spreading misinformation about climate change — revealing 85 internal memos showing a variety of efforts to manufacture uncertainty about climate science. Read More...

How to Use Internal Competition to Drive Sustainability Engagement, Innovation Across a Company

As part of L’Oréal’s global sustainability program called Sharing Beauty With All, the company has pledged that by the year 2020, 100 percent of its products will have an environmental or social benefit. To help make that commitment a reality, L’Oréal is calling on its employees, at every level and across every function, to contribute their own innovative solutions. The L’Oréal Beauty Shaker Awards is the company’s annual internal innovation competition, and in 2014 — the program’s fifth year — sustainability was the name of the game. Read More...

Lego Group Investing $150M in R&D for Sustainable Materials

This week, LEGO Group announced an investment of 1 billion Danish Kroner (~US$152 million) in the research, development and implementation of sustainable raw materials to manufacture LEGO® toys and packaging materials. Read More...

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

Thursday, May 8, 2025
The ROI of Sustainability Part 1: What's Changed, What Hasn't and How to Move Forward with Confidence
Webinar
More Information

May 13-14, 2025
SB'25 Aotearoa New Zealand
International Event
More Information