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eBay Launches Standard for Measuring Costs, Impacts of Online Transactions

eBay has released a new Digital Service Efficiency (DSE) dashboard to monitor and analyze the cost, performance and environmental impact of customer buy and sell transactions in an effort to balance and tune its technical infrastructure, according to a recent announcement.

Nike Partners With Bluesign Technologies To Scale Access to Sustainable Textiles

Nike today announced a partnership with Swiss company bluesign technologies to broaden the supply of sustainable materials and chemistries for use in Nike products.

Tom’s of Maine Shares Sustainability Goals, Progress in New ‘Goodness Report’

Tom’s of Maine has launched a new website that makes it easier for people to learn about the way it does business, its goals and its progress against those goals.The Tom’s of Maine Goodness Report breaks the company’s efforts into six categories — energy, ingredients, waste, water, packaging and community. The Report features 2011 benchmarks, updates on recent projects and a goals tracker for 2015 and beyond. Highlighted goals include:

Dow Chemical Named Official Carbon Partner for 2014 Winter Olympics

The Dow Chemical Company has been selected to help the Olympic Organizing Committee reduce the carbon footprint of the 2014 Olympic Winter Games in Sochi, Russia, according to a recent announcement.The company says it will work with local companies and partners to mitigate the direct carbon footprint associated with Sochi 2014 through energy-efficient technologies and improved greenhouse gas (GHG) emissions performance in three key areas; upgrading building infrastructure, optimizing farming practices and enhancing industrial processes.

UK Researchers Make Eggshells into Bioplastic

Researchers at the University of Leicester in the United Kingdom say they have discovered a way to make a new kind of decomposable and recyclable bioplastic from the thin wrappers found in eggshells.

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Intel Awards High School Senior Grand Prize for Work with Algae Fuel Viability

This week, the Intel Corporation and Society for Science & the Public (SSP) honored high school seniors with exceptional promise in math and science in the Intel Science Talent Search.

Holistic, Brand-Led EPR Initiatives Key for Achieving Benefits of Circular Economy

With three billion new middle-class consumers projected to enter the global marketplace in the coming decades[1], it is now widely acknowledged that the global economy of tomorrow will face material scarcity and supply chain insecurity at an unprecedented scale — an inevitable consequence of an industrial era based on a make/use/dispose model. These new realities have galvanized an international community of academia, NGOs, governments and corporate interests to promote new principles to guide future economic decision-making.

Caesars Entertainment Shines Global Spotlight on Sustainability by Turning off Lights for Earth Hour 2013

Fifth year the company’s U.S., Uruguay and China resort casinos are participating

Global Sustainable Brands Community Leaders to Gather in San Diego for Purpose-Driven Brand Innovation Conference

SAN FRANCISCO, California, March 14, 2013 – Members of Sustainable Brands®, a global community of business, sustainability and brand innovators from over 50 countries focused on how brands can succeed by shaping a better future, are set to convene for their largest annual community gathering at Sustainable Brands ’13 (SB’13) June 3-6 this year.

Wilsonart Partners with TXU Energy for Cleaner Air for Texans

Local company decreases emissions, adopts changes for a better environment

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NGOs Collaborate on Practitioner's Guide for Sustainable Sourcing of Agricultural Raw Materials

Seven global organizations are jointly launching today the world’s first practitioner’s guide to sustainable sourcing of agricultural raw materials. The guide is an open-source innovation tool that captures best practices and experiences from global corporations within a strategic, business logic-focused framework; the goal is to empower managers by providing a user-friendly, step-by-step roadmap to building and rolling out sustainable agriculture sourcing strategies effectively.

New Research Suggests Marketers Underestimate Consumer Interest in CSR

New research released last week by the World Federation of Advertisers (WFA) and Edelman shows global marketers overwhelmingly agree that "purpose" will be increasingly important to building brands in the future.

Ecover Developing New Type of Recycled Plastic from Recovered Marine Waste

Last week marked the official launch of an innovative initiative supported by Ecover, maker of non-toxic cleaning products, and Closed Loop Recycling (CLR), a UK operation that takes discarded soda and water bottles made from polyethylene terephthalate (PET) and milk bottles made from high-density polyethylene (HDPE) and recycles them back into food-grade plastic for use in new packaging (rHDPE). The collaboration will use waste plastic collected from the seas around the UK by EU fishermen and recycled at Closed Loop’s Dagenham facility for reuse in new packaging.

Co-op, Nestlé, Sainsbury’s Using New Research to Inform Reduction in Supply Chain Footprints

The Co-operative Group, Nestlé and Sainsbury’s say they will improve the sustainability performance of some of their products in response to research from the Product Sustainability Forum.The study, published by the Waste and Resources Action Program (WRAP), analyzed 50 grocery products with the biggest environmental impact and found that together they contribute between 21 and 33 percent of household greenhouse gas (GHG) emissions. Some of the products include such staples as bread, potatoes, bananas and milk.

First FTC “Green Guides” Settlement Reinforces Need for Transparency, Truth in Marketing

On Wednesday, the Federal Trade Commission (FTC) approved a final order settling charges that The Sherwin-Williams Co. and PPG Architectural Finishes, LLC made false and unsubstantiated claims that some of their paints contained zero volatile organic compounds (“VOCs”) after tinting.

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The "Follower-Ship Challenge": Pavan Sukhdev on the Circular Economy

In this recent interview, guest editor Adam Werbach and Pavan Sukhdev — leader of The Economics of Ecosystems and Biodiversity (TEEB) project and author of Corporation 2020 — discuss the shift in thinking, habits and values necessary for the widespread adoption and success of the circular economy, and the "follower-ship challenge" presented by early adopters.

Phoenix contracts Earth911 & Citizen Group to Power Up 40% Landfill Diversion Initiative

Scottsdale, Ariz., March 11, 2013 -- The city of Phoenix could be known as the greenest city in the Southwest by 2020, as it undertakes an overhaul of its current solid waste management programs to increase efficiency, lower costs, boost convenience and motivate the public to take an active role in landfill diversion.

Philips' Sustainovation Process Reveals Insights on Closing Loops

In 2008 Philips Consumer Lifestyle started a program for sustainable innovation with a series of workshops to investigate possibilities around closing the loop of its products. People from different functions and departments brainstormed around business model possibilities, alternative materials and value chain management.

Host of Innovative Recycling Initiatives Helping Walmart Push Toward Zero-Waste Goal

How many times have you finished a meal at a restaurant and felt guilty about the amount of food left on the table? So, in order to ease your mind about the waste of food, you take your leftovers home with honest intentions of eating it later. Fast-forward to cleaning out your fridge.

The Circular Economy: Reinventing Business Models for Broad Economic Change

Let’s start with where we are today. The state of the "economy," like the bible or the U.S. constitution, is granted semi-magical powers by most businesses, as if it were carved out of granite, solid and unmoving, never in flux. Yet we all know that the economy — which we'll define here as the system of production and consumption of goods and services within a given region — is ruled by no one, experiences massive upheavals as industries rise and fall, and serves to enrich some people and impoverish others. The economy requires the functioning of natural systems, from the hydrologic cycle to photosynthesis, to function.

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