Stories About Brands Taking Stands

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Humana Associates Volunteer over 26,000 Hours during National Volunteer Month
Humana Associates Volunteer over 26,000 Hours during National Volunteer Month

PRESS RELEASE - In April, National Volunteer Month, over 4,500 Humana Inc. (NYSE: HUM) associates nationwide volunteered for more than 26,000 hours. The company’s associates served over 1,700 nonprofits in that month alone, and the Humana Foundation donated $10,000 to various non-profits chosen by volunteers. "Volunteerism has always been an integral part of our mission at Humana," said Bruce D. Broussard, President and CEO of Humana Inc. "With Humana's Bold Goal of helping those we serve become 20% healthier by 2020, giving back to the community is more important than ever."

Levi Strauss Sets Industry Bar with Science-Based Targets for Global Supply Chain
Levi Strauss Sets Industry Bar with Science-Based Targets for Global Supply Chain

LEADERSHIP - Levi Strauss & Co. (LS&Co.) today announced a new climate action strategy, which sets aggressive targets for reducing carbon emissions across its owned-and-operated facilities and global supply chain by 2025; among its goals are using 100 percent renewable electricity in its company-owned facilities.

The Recycling Partnership and the PepsiCo Foundation Launch All In On Recycling Challenge
The Recycling Partnership and the PepsiCo Foundation Launch All In On Recycling Challenge

PRESS RELEASE - The PepsiCo Foundation, the philanthropic arm of one of the world's leading food and beverage companies, and national nonprofit The Recycling Partnership today announced the launch of "All In On Recycling," the largest ever industry-wide residential recycling challenge to make recycling easier for 25 million families across the country – providing them with the resources they need to recycle more and recycle better.

It’s Global Tiger Day: But Where Are All the Wild Tigers, asks Heineken
It’s Global Tiger Day: But Where Are All the Wild Tigers, asks Heineken

PRESS RELEASE - 3,890. That’s the number of wild tigers left in the world today. Compared to 100,000 wild tigers that roamed the earth just a century ago, the massive 96% decline is beyond startling. With illegal tiger trade, poaching and habitat loss threatening the majestic species’ extinction, Tiger Beer knew they had to step in. The tiger is more than a logo for Asia’s leading premium lager, it’s a symbol of strength, courage and beauty. Last year, Tiger Beer embarked on a 6-year partnership with World Wildlife Fund (WWF) to bring global awareness to the plight of the wild tiger and to support the organization’s ambitious tiger conservation efforts.

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UNICEF, LIXIL Partner to Provide 250M People Access to Basic Sanitation by 2021
UNICEF, LIXIL Partner to Provide 250M People Access to Basic Sanitation by 2021

COLLABORATION - Sanitation is one of the most pressing social and public health challenges today. 1 in 3 people worldwide do not have access to a safe toilet — and 892 million people have no choice but to defecate in the open. Every two minutes, a child dies from a preventable diarrhea-related disease — approximately 288,000 children each year. The issue also contributes to the number of girls who drop out of school, since they are especially affected by a lack of hygiene and sanitation during their period.

Disney Expands Environmental Commitment By Reducing Plastic Waste
Disney Expands Environmental Commitment By Reducing Plastic Waste

PRESS RELEASE - For more than 60 years, Disney has maintained a commitment to environmental stewardship that it has acted upon in both big and small ways around the world. Since 1995, the Disney Conservation Fund has directed more than $70 million to reverse the decline of wildlife around the world. In 2017, The Walt Disney Company reduced its net greenhouse gas emissions by 41 percent and diverted nearly 50 percent of waste from landfills and incineration, making significant progress on its long-term goal of attaining a zero state of net greenhouse gas emissions and waste, while conserving water resources.

Loop Industries Expands Into Cosmetics Sector With L’Oréal Group
Loop Industries Expands Into Cosmetics Sector With L’Oréal Group

PRESS RELEASE - Loop Industries, Inc. (Nasdaq:LOOP), a global leader in sustainable packaging innovation, announced that it has signed a Letter of Intent with L’Oréal Group, the global leader in the beauty industry setting the stage for L’Oréal to become the first major cosmetics company in the world to close the loop on their PET plastic packaging by incorporating Loop™ PET. This collaboration between L’Oréal Group and Loop will further accelerate the transition to the circular plastic economy. Thanks to Loop’s breakthrough technology, waste PET plastic and polyester fiber that once made its way to landfills, incinerators and our shared natural areas, rivers and oceans can now be diverted and converted into Loop™ PET to be endlessly upcycled.

Forbes Names The Estée Lauder Companies as a Best Employer for Women
Forbes Names The Estée Lauder Companies as a Best Employer for Women

PRESS RELEASE - The Estée Lauder Companies (ELC) has been named to Forbes Magazine’s first-ever America’s Best Employers for Women 2018.

RSPO Reinstates Nestlé’s Membership
RSPO Reinstates Nestlé’s Membership

PRESS RELEASE - The Roundtable on Sustainable Palm Oil (RSPO) today reinstated Nestlé S.A.’s membership following the submission of its time-bound action plan to achieve 100% RSPO certified sustainable palm oil by 2023. Effective Monday, July 16, 2018, Nestlé's certificates and membership status will be reinstated. RSPO and Nestlé share the vision of transforming the palm oil industry for a sustainable future. They also believe that achieving this requires the entire industry to work towards greater transparency, inclusiveness, direct supply chain engagement and capacity building throughout the supply chain.

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PepsiCo Reports Significant Strides in Pursuit of Performance With Purpose 2025 Agenda
PepsiCo Reports Significant Strides in Pursuit of Performance With Purpose 2025 Agenda

PRESS RELEASE - In its latest Sustainability Report, released today, PepsiCo reported important progress in 2017 against each of the company's three focus areas – Products, Planet, and People – while also returning $6.5 billion in cash to shareholders during the same period. This progress advances PepsiCo's ongoing sustainability efforts across its operations, value chain, and the food and beverage industry at-large, as part of the company's Performance with Purpose 2025 Agenda.

World Cup Sponsors Missing Out on Purpose
World Cup Sponsors Missing Out on Purpose

WALKING THE TALK - With the 2018 FIFA World Cup taking place against the backdrop of a rapidly changing world, a world where people increasingly expect corporations to stand for something more than just profits, it seems like an appropriate time to take a look at which World Cup sponsors are leaning into this cultural tension and activating their sponsorships in a purposeful way.

Cities, Countries, Companies to Automakers: You Have the Keys to a Zero-Emissions Future
Cities, Countries, Companies to Automakers: You Have the Keys to a Zero-Emissions Future

COLLABORATION - States, regions, cities and international business are uniting to use their purchasing and policy influence to accelerate the adoption of electric vehicles (EVs) around the world through a new Zero Emission Vehicle (ZEV) Challenge, launched today.

Target, CVS, Tesco Among Orgs with Over $3.3T Spend Scaling Up Supply Chain Sustainability
Target, CVS, Tesco Among Orgs with Over $3.3T Spend Scaling Up Supply Chain Sustainability

WALKING THE TALK - 115 organizations, representing over US$3.3 trillion of combined annual spend, are working to improve supply chain sustainability by requesting environmental data from more than 11,500 global suppliers.

The Last Straws? Starbucks Eliminating Them Globally, More Regional Bans
The Last Straws? Starbucks Eliminating Them Globally, More Regional Bans

WASTE NOT - Following Vancouver’s approval of a strategic plan to achieve zero waste and phase out plastic straws and other select packaging, its neighbor to the south is also taking action. Seattle recently became the first major U.S.

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Keurig Moves Toward a Sustainable Future
Keurig Moves Toward a Sustainable Future

WALKING THE TALK - In the business world, we frequently hear executives asking what value a program brings to an organization, placing emphasis on immediate profit rather than long-term impact. At Keurig Green Mountain, we have designed our business on a model that creates value for all that are touched by our work, including employees, manufacturers, coffee farmers and our local communities. Our business model reflects our roots as a socially minded coffee roaster, and it’s our belief that we can best grow our business and make progress toward our commitment to Brew A Better World™ by authentically aligning our company goals with our values.

Microsoft, Tiffany & Co Lead Global Agreement on Responsible Industrial-Scale Mining
Microsoft, Tiffany & Co Lead Global Agreement on Responsible Industrial-Scale Mining

SUPPLY CHAIN - Led by leading companies Anglo American, ArcelorMittal, Microsoft and Tiffany & Co — and after a full decade of consultation among large numbers of stakeholders from the mining industry, organized labor, nonprofits, impacted communities and businesses — a global Standard for Responsible Mining was released today.

400 Companies Poised to Advance SDGs, Generate Returns Make Up New Swell Investing Portfolio
400 Companies Poised to Advance SDGs, Generate Returns Make Up New Swell Investing Portfolio

FINANCE & INVESTMENT - Highlighting the importance of transparency in investing, impact investing platform Swell Investing has invited the public to vote on the final security in the Impact 400, a portfolio with the goal of offering investors 400 companies poised for impact and returns. Both Apple and Starbucks meet Swell's selective rules-based criteria, and the community will decide which will be included.

Unilever Calls for Reform in Influencer Marketing; Brings #Unstereotype Vision to Life Through Dance
Unilever Calls for Reform in Influencer Marketing; Brings #Unstereotype Vision to Life Through Dance

WALKING THE TALK - At the 2018 Cannes Lions Festival of Creativity this week, Unilever announced commitments to improve transparency in its influencer marketing and called on industry to similarly help improve authenticity, build consumer trust and improve brands’ ability to measure impact.

One Size Does Not Fit All: Brands Creating Bespoke ‘Purpose’ Strategies
One Size Does Not Fit All: Brands Creating Bespoke ‘Purpose’ Strategies

MARKETING AND COMMS - At SB’18 Vancouver, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into how brands are finding unique ways to embed social and environmental purpose into all touchpoints. Brands taking a stand! By Lorraine Schuchart

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P&G Takes Pledge to #FreeTheBid, Promote Gender Equality in Media, Advertising
P&G Takes Pledge to #FreeTheBid, Promote Gender Equality in Media, Advertising

MARKETING AND COMMS - Procter & Gamble (P&G), the world’s largest advertiser, advanced its commitment to gender equality through a series of new actions and partnerships announced at the 2018 Cannes Lions Festival of Creativity.

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