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MARKETING AND COMMS - As salmon demand has grown, so too have large-scale, environmentally destructive aquaculture projects. The community of Frenchman Bay, Maine is fighting a plan to build North America’s largest industrialized, open-net fish farms in their backyard.
WALKING THE TALK - Fair carbon-reduction targets and the assessment of a company’s performance relative to targets are an incredibly powerful way to assess how well a company is performing. It also sends a clear risk message: The greater the difference between a company’s fair target and its actual performance, the greater its value at risk.
MARKETING AND COMMS - The new H&M Loooptopia Experience on Roblox allows users to experiment with their digital identity and learn about fashion and circularity in a fun, creative and playful environment.
PRODUCT, SERVICE & DESIGN INNOVATION - The collaboration, using Steakholder’s proprietary 3D bio-printing technology, is a significant step forward in both companies’ mission to cultivate and scale sustainable alternatives to conventionally farmed and fished foods.
WASTE NOT - While recycling and lightweighting packaging strategies are helpful, they still align more with a linear rather than circular economy. Here, Upstream CEO Matt Prindiville lays out his organization’s vision for a truly plastic waste-free future.
FINANCE & INVESTMENT - With a fresh spotlight on the critical role of biodiversity in the health of the planet, climate and economy, two ambitious new funds aim to mobilize millions in resources to scale on-the-ground, nature-preservation and -regeneration projects and nature-based climate solutions around the world.
MARKETING AND COMMS - We can’t keep communicating about climate change in ways that feed our evolutionary prejudices and continue kicking the can down the road. We must outsmart our biases using strategic communication tactics so we can take action when it matters — which is now. Here are 3 ways to hack our brains for climate action.
FROM PURPOSE TO ACTION: BUILDING A SUSTAINABLE FUTURE TOGETHER - To create a truly circular ecosystem for plastics, we need scalable innovations to close the gap between what consumers can recycle now and which plastics might become a regular part of a future recycling system.
PRODUCT, SERVICE & DESIGN INNOVATION - Due to the urgency of solving our most formidable climate- and health-related challenges, we regard decision-makers’ behavior vis-à-vis cellular agriculture — and cultivated food products, in particular — to be of some consequence when considering what lies in store for 2023.
FINANCE & INVESTMENT - COP15 again highlighted the importance of ensuring money moves in the right direction to bring about lasting environmental protection. One example is The Nature Conservancy’s recent purchase of a coral reef insurance policy to protect Hawai‘i’s marine environment from damage by hurricanes or tropical storms.
CHEMISTRY, MATERIALS & PACKAGING - Protein Evolution’s technology can turn unused polyester and nylon fabrics from Stella McCartney’s previous collections into good-as-new, infinitely recyclable fibers — and could present a new circular solution for the fashion industry.
PRODUCT, SERVICE & DESIGN INNOVATION - Oakland-based startup MeliBio has created the world's first vegan honey — molecularly identical to the bee-made version, but a delicious and sustainable alternative that supports bee biodiversity.
THE NEXT ECONOMY - The mine’s operator and UK government pledge to offset nearly 500,000 annual tons of emissions through carbon credits; but the clear greenwashing has been lambasted by critics the world over.
PRODUCT, SERVICE & DESIGN INNOVATION - As always, the goal of our gift guide is to encourage a more conscious approach to gift-giving by highlighting products, services and experiences that create value and benefits beyond short-term gratification for the recipient. Here’s this year’s list of some of the many companies, platforms and products that we’d be happy to support anytime.
FINANCE & INVESTMENT - Meat and dairy companies need to go further and faster to protect our natural world — before politicians, regulators and investors make the decision for them. The latest FAIRR Index shows what’s possible and shines a spotlight on the investment risks of maintaining the status quo.
SUPPLY CHAIN - Tesco Exchange, aka ‘Tesco Tinder,’ matches suppliers who have too much of a product — for example, crops, byproducts, ingredients or packaging — with other Tesco suppliers that can put it to use.
CHEMISTRY, MATERIALS & PACKAGING - Orange Fiber and Keel Labs are platforms for exploration and innovation that can reverberate across the fashion industry and prove that sustainable feedstocks and production processes can can create both financial and planetary prosperity.
CLEANTECH - Inspired by nature, SolarBotanic’s solar trees use leaf-shaped, thin-film, photovoltaic nanotechnology to harness both sun and eventually wind energy to power houses, charge EVs or be stored for future use.
MARKETING AND COMMS - New survey finds 83% of US consumers value brand product transparency, but only 47% feel they have the information to make sustainability-based purchasing decisions. Impact labeling will begin with Garnier products and roll out progressively across L'Oréal's brand portfolio.
SUPPLY CHAIN - Offsetting initiatives are becoming increasingly popular among businesses looking to be seen as leaders in sustainability. However — while the approach can be an interim solution for operations that can’t be fully decarbonized — companies must focus first on working with their supply chain to identify where immediate changes can be made.