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Organizational Change

The latest creative strategies and tools helping organizations to engage their teams in building market-leading, purpose-driven brands.

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The Purpose Conflict: Confessions of a Purpose-Driven Agency Founder

A few weeks ago, I had the opportunity to attend Imperative’s Purpose Leadership training. While there, I took the time to reflect – not only on my own journey as the leader of a purpose-driven agency, but on a common challenge that our clients often face when it comes to "purpose," which is:

Stop Engaging – Start Fulfilling: A New Era of Employee Engagement

Employee engagement is fading fast. For decades, employee engagement has been the cornerstone of “doing good” as a company, but it’s in decline for the first time since 2012, according to a study by Aon Hewitt. Considering that a company’s human capital is arguably its most valuable asset, this is a disturbing trend.

Report: Employees Want CEOs to Take Public Stand on Environmental Issues

New research by global research consultancy Povaddo LLC has revealed that 65 percent of employees want their CEO to publicly take a stand on environmental and social issues.

New Bloomberg Site Highlights Climate Change’s Effects on Financial Markets

Media giant Bloomberg has officially hopped aboard the sustainability wagon, adding a new section to its site dedicated to climate science and the future of energy. ClimateChanged.com will focus on the ways in which climate change affects financial markets. “Climate change is fundamentally an economic story, it’s an economic problem,” Bloomberg’s sustainability editor Eric Roston told The Huffington Post. “It’s naturally a business story and it’s naturally a concern to rationally minded executives in any sized enterprise.”

In Search of Sustainable Leadership: Creating Inspiration

This is the fourth in a series of articles examining the many facets of ‘sustainable leadership.’ Find links to the entire series below. Our search for sustainable leadership has shown us how to create organizations that use change to become stronger by using values and purpose to facilitate the transitions that arise during change.

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CVS Health Redesigns Stores to Further Improve Health of Its Offerings

CVS Health announced this week it is harnessing the power of design to activate its purpose. The national drugstore chain is rolling out a new store renovation project that builds on its mission to help people on their path to better health.

After HQ Scores LBC Certification, Etsy Shares Software to Monitor Building Waste Streams

When Etsy began the process of creating a new global headquarters in Brooklyn, NY, it saw an opportunity to drive change, to set a new standard for sustainable construction and design and to create a space that reflected its values, especially those related to community, craft, and sustainability.

In Search of Sustainable Leadership: Managing Transitions

This is the third in a series of articles examining the many facets of ‘sustainable leadership.’ Find links to the entire series below. The first step in our search for sustainable leadership has shown how purpose and values can make us more able to handle change. Managed correctly, this generates a form of competitive advantage that grows stronger with each challenge we face, making other leadership models “obsolete.” This article looks in more detail at how we can achieve this.

In Search of Sustainable Leadership: Building Antifragile Competitive Advantage

This is the second in a series of articles examining ‘sustainable leadership’ and what it entails. Find links to the full series below. We start our search for sustainable leadership with a quote from Buckminster Fuller: “You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” This rule has applied to all successful innovations, from the bronze age that replaced the stone age, to the iron age, the industrial revolution, electricity and smartphones; these innovations succeeded because they made what existed before obsolete.

21st-Century Corporate Citizenship, Ch. 4: Connecting Corporate Citizenship to Business Strategy

This is an excerpt of a chapter from the newly released book, 21st-Century Corporate Citizenship (Emerald Insight, 2017), by Dave Stangis, Chief Sustainability Officer and VP of Corporate Responsibility at Campbell Soup Company; and Katherine Valvoda Smith, executive director of the Center for Corporate Citizenship Carroll School of Management at Boston College.

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The Right Way – and Wrong Way – to Embrace Purpose as the New Way to Do Business

Today’s employees want more from their employer than a paycheque. They crave a sense of pride and fulfillment and want to work for a company whose values match their own. A recent UK report found that companies with a social mission have a significant competitive advantage when attracting and retaining employees.

Trending: Tesco, Quebec Target Food Waste with New Hotline, Recovery Program

Tackling food waste continues to be a top priority for the food industry and local governments, and two new initiatives in the UK and Canada present important opportunities to reduce environmental impacts while improving public health.

How Health Care Is Pushing Sustainability Ahead of Consumer Demand

Over the last few years, we’ve seen consumer demand accelerate the push for corporate responsibility in business. Consumers today aren’t just paying lip service to good causes; more are choosing to ‘vote with their dollars,’ seeking out and purchasing products from companies that align with their values.

Deloitte Seeking to Increase Board Diversity by Highlighting the Lack of It

Can new information incite change? Deloitte is hoping so. The firm is focusing on diversity in corporate boardrooms, with the intent of helping executives understand just how important it is to include women and minorities in the boardroom picture. As part of the Alliance for Board Diversity, one of Deloitte’s aims is to increase board diversity to 40 percent representation from women and minorities, combined, by 2020. At the current rate, it looks like that won’t happen until 2026.

Heathrow Moves Towards Carbon Neutrality with New Sustainability Strategy

London’s Heathrow Airport has unveiled a new sustainability leadership strategy designed to make Heathrow a center of excellence in the aviation industry. The strategy announces ambitious goals to reduce the airport’s and the industry’s environmental impacts while maximizing economic opportunities throughout the UK. Plans include a new R&D incubator, an ambition for growth from a new runway to be carbon neutral and at least halving the number of late-running departures to reduce noise for local communities.

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New Report Reveals How Heineken Is Brewing a Better World

Today, Heineken N.V. released its 2016 Annual Report, marking the first time the company has combined its annual and sustainability report into one document.

Twinings Puts Communities First with New SDG-Aligned Framework

Just days after WWF and ISEAL released a new report highlighting the importance of aligning sustainability standards with the UN’s Sustainable Development Goals (SDGs), tea brand Twinings announced a new framework designed to improve the lives of tea workers in its supply chain.

Beverage Industry Environmental Roundtable Releases Toolkit for Sustainability Planning

The Beverage Industry Environmental Roundtable (BIER) has launched a new Future Scenarios Toolkit in an effort to provide informed future planning guidance. The toolkit offers companies a clear and robust framework to analyze potential future scenarios regarding impacts (social, environmental, governmental, etc.) to their business, their supply chain, and their production, as well as successfully prepare to tackle those scenarios.

Governance and Sustainability: The New Normal

Wild fires, flooding, distracted driving and emotional wellness concerns cost Canadians billions of dollars in 2016.

Policy Wonking Could Be Relevant, Maybe Fun? A Review of the Social Costs of Carbon

The third of a three-part proposal for using sustainability to recharge America's problem-solving. Read parts one and two.

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