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Materials & Packaging
How Can Businesses Rethink Packaging to Support Circularity?
How Can Businesses Rethink Packaging to Support Circularity?
Published on November 11, 2024
Written by Sustana
About a 6 minute read

Prioritizing packaging made from recycled materials that can be recycled again simplifies sustainable choices for consumers. The easier the process, the more likely consumers are to participate — reducing the chances that packaging ends up as waste. Read More...

Artificial Intelligence for SustainabilityInnovation & Technology
AI: The Good, the Bad, the Sketchy and the Lifesaving
AI: The Good, the Bad, the Sketchy and the Lifesaving
Published on November 8, 2024
Written by Tom Idle and Hannah Zimmerman
About a 13 minute read

You take the good, you take the bad, you take them both and there you have AI. The game-changing technology and its many applications and implications were examined throughout the week at SB’24 San Diego. Read More...

Marketing & Communications
Book’s 3rd Edition Digs Deeper into the Making, Marketing of ‘Greener Products’
Book’s 3rd Edition Digs Deeper into the Making, Marketing of ‘Greener Products’
Published on November 8, 2024
Written by Mark Wolf
About a 2 minute read

‘Greener Products,’ from sustainability marketing veteran Al Iannuzzi, provides valuable insights for everyone from sustainability students and academics to corporate sustainability leaders. Read More...

Collaboration & Co-Creation
This Is No Time for a 'Sustainability Recession'
This Is No Time for a 'Sustainability Recession'
Published on November 7, 2024
Written by Michael Stausholm
About a 4 minute read

Even with the headwinds to come, there will likely be a renewed focus by companies invested in curbing their climate impacts to ensure their long-term competitiveness and resilience. Perhaps now is the time for your company to move a step ahead of competitors that have chosen to hit the pause button. Read More...

Marketing & Communications
Why Shades of Grey Matter in Sustainability, and How to Get Customers to Care
Why Shades of Grey Matter in Sustainability, and How to Get Customers to Care
Published on November 6, 2024
Written by Alex Paine
About a 5 minute read

Corporate fears around promoting transition are valid in an era that demonizes over-claims and disregards under-claims. Here are two strategies that can help companies share how they’re accelerating their sustainability ambitions and be rewarded for it. Read More...

Organizational Governance
REI’s New Approach to Sizing, Design Raises Bar for Outdoor Industry Inclusion
REI’s New Approach to Sizing, Design Raises Bar for Outdoor Industry Inclusion
Published on November 5, 2024
Written by Geoff Nudelman
About a 4 minute read

The Seattle-based outdoor outfitter has adopted one of the industry’s widest sizing ranges, which has knock-on benefits as it works towards its own set of environmental and social goals. Read More...

Collaboration & Co-Creation
Sustainability in the Divided States: Depolarization Is the First Order of Business
Sustainability in the Divided States: Depolarization Is the First Order of Business
Published on November 4, 2024
Written by Sandra Seru
About a 9 minute read

For a field built around the long-term view, it’s up to us to do the uncomfortable work and reach across party lines. If we don’t make addressing polarization a priority, will the rest of our work be worth it? Read More...

Organizational Governance
Kindergarten Lunch Program Improves Child Nutrition in Vietnam
Kindergarten Lunch Program Improves Child Nutrition in Vietnam
Published on November 1, 2024
Written by SUSCOM
About a 5 minute read

The success of Morinaga Milk’s Smiles & Health for Children kindergarten lunch project in Vietnam provides a blueprint for the global company to expand its social impact to numerous other communities. Read More...

Regeneration & Resilience
The Future Is Now: Adaptation, Planning Are Crucial for Business Resilience
The Future Is Now: Adaptation, Planning Are Crucial for Business Resilience
Published on October 31, 2024
Written by Tom Idle
About a 9 minute read

Sustainable Brands’ first-ever Resilience Summit underscored the idea that building resilience is not just about reacting to environmental risks — it’s about thriving by building systems, businesses and communities that are prepared for the future. Read More...

Marketing & Communications
6 Big Sustainability Storytelling Myths — and How to Flip Them
6 Big Sustainability Storytelling Myths — and How to Flip Them
Published on October 30, 2024
Written by JK Design
About a 6 minute read

As brands work to tell an accurate and authentic sustainability story, marketers need to be mindful of the narrative they're creating … and careful to avoid the common misconceptions that can undermine it. Read More...

Marketing & Communications
Tony’s Chocolonely, Washington Post Give Chocolate Lovers ‘Food for Thought’
Tony’s Chocolonely, Washington Post Give Chocolate Lovers ‘Food for Thought’
Published on October 29, 2024
About a 4 minute read

The chocolate maker’s first partnership with a media company is the latest in its ongoing mission to increase awareness around forced labor in cocoa supply chains and how collective action can address them. Read More...

Regulation & Public Policy
Finding Value in ESG Reporting Is Critical in Today’s Legislative Landscape
Finding Value in ESG Reporting Is Critical in Today’s Legislative Landscape
Published on October 28, 2024
Written by Tom Idle
About a 8 minute read

Experience design agency SiaXperience is helping brands navigate their reporting journey in this ever-shifting landscape. Managing Director of ESG Communications Judy Sandford shares insights into how companies can enhance their reporting practices to keep the edge. Read More...

Marketing & Communications
Climate Uneducation in the US, Part 4: Educating the Educators
Climate Uneducation in the US, Part 4: Educating the Educators
Published on October 25, 2024
Written by Roberto Guerra
About a 5 minute read

Thankfully, a growing number of programs and resources have emerged to help arm US teachers with the resources and knowledge they need to teach students on climate-related topics. Read More...

Regeneration & Resilience
Protecting Water, Nature Is Critical for Effective Climate Action
Protecting Water, Nature Is Critical for Effective Climate Action
Published on October 24, 2024
Written by Garrett Kephart William Sarni and Kat Hunt
About a 5 minute read

Water and nature must be elevated to the same level of importance as carbon — corporate strategies that fail to account for these interdependencies will not have the necessary impacts. Read More...

Regeneration & ResilienceSupply ChainInnovation & Technology
Redesigning the Food System for Resilience: Lessons from the Field
Redesigning the Food System for Resilience: Lessons from the Field
Published on October 23, 2024
Written by Hannah Zimmerman
About a 8 minute read

Another central thread throughout SB’24 San Diego highlighted the efforts underway by startup innovators, multinational brands and NGOs to redesign our food system for resilience. Read More...

Regeneration & Resilience
Report: Massive Challenges, Opportunities in Adapting Cities to Climate Change
Report: Massive Challenges, Opportunities in Adapting Cities to Climate Change
Published on October 23, 2024
About a 5 minute read

Study reveals climate-related concerns of residents of 10 major cities, and provides case studies and actionable strategies for increasing urban climate resilience. Read More...

Collaboration & Co-Creation
Startups, Consumers Helping Brands Make Business ‘Future Positive’
Startups, Consumers Helping Brands Make Business ‘Future Positive’
Published on October 22, 2024
Written by Hannah Zimmerman
About a 5 minute read

In keynotes on day 3 of SB’24 San Diego, major players in electronics, beauty, retail and recycling extolled the virtues of partnering with stakeholders to drive sustainability and circularity initiatives both inside and outside their companies. Read More...

Supply Chain
Ensuring Food Safety, Traceability Through Quality Certifications
Ensuring Food Safety, Traceability Through Quality Certifications
Published on October 22, 2024
Written by Lucia Mazzi
About a 4 minute read

Third-party certifications help food companies such as ours meet and exceed our clients' expectations and allow us to continually expand our knowledge, positioning our teams as experts and leaders in the agri-food sector. Read More...

Organizational Governance
DEI, Sustainability Teams Are Linchpins of Future-Proof Organizations
DEI, Sustainability Teams Are Linchpins of Future-Proof Organizations
Published on October 21, 2024
About a 8 minute read

Two rich discussions at SB’24 San Diego highlighted the importance of giving sustainability and DEI their rightful attention, resources and integration within successful corporate strategies. Read More...

Marketing & Communications
Zillow to Offer Climate-Risk Data on For-Sale Listings Across the US
Zillow to Offer Climate-Risk Data on For-Sale Listings Across the US
Published on October 21, 2024
About a 4 minute read

For-sale listings on Zillow will now feature detailed climate-risk information for five key categories — flood, wildfire, wind, heat and air quality — along with insurance recommendations. Read More...

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