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Microsoft, Tiffany & Co Lead Global Agreement on Responsible Industrial-Scale Mining

After a full decade of consultation among large numbers of stakeholders from the mining industry, organized labor, nonprofits, impacted communities and businesses — a global Standard for Responsible Mining was released today. Read More...

How a Practical Guide to Sourcing Sustainable Cotton Could Help Transform the Industry

‘I would like to source more sustainable cotton, but I’m not quite sure where to start. There seems to be an awful lot of standards out there, and I’m not quite sure what the differences are between them.’ ‘I’d like to increase the volumes of sustainable cotton I buy, but I’m worried about sourcing different types of sustainable cotton — does a portfolio approach work?’ ‘I want to source sustainable cotton. I just want this to be easy. I wonder how other brands are doing it.’ Read More...

Fashion for Good Adds PVH - Parent of Tommy Hilfiger, Calvin Klein - as Latest Partner

Fashion for Good and PVH Corp., one of the largest apparel companies in the world that owns brands such as Tommy Hilfiger and Calvin Klein, today announced their partnership to accelerate the transition towards a good fashion industry. Read More...

Employee Engagement 3.0: How Starbucks, Unilever Go the Extra Mile

Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into brand and organizational efforts to recruit, retain and support an engaged workforce — and go the extra mile for employees in need. Read More...

Philip Morris International is Quitting Smoking — But Don't Take Their Word for It

Jennifer Motles Svigilsky detests cigarettes. But she recently began focusing on the ambitious vision to help 1.1B smokers quit smoking within a generation. Which is how she found herself in front of a crowded room at SB’18 Vancouver, representing one of the world’s largest cigarette companies. Read More...

Behaviour Change: The Power of Simple Messaging

Consumers want simple solutions. They need simple messages. And yet when it comes to truly sustainable products and packaging, the reality is quite complex and often requires consumer behaviour change. Leading brands are increasingly investing significant resources to develop and implement innovative solutions that ensure a sustainable lifecycle for products and packaging. The same brands then face a communication challenge: How should they effectively tell their story of progress and innovation in a simple and compelling way that both informs and leads to behaviour change? Read More...

Sustainability Today - Summer 2018 Issue

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Can Transparency Alone Transform the Fashion Industry?

Transparency has become a bit of a buzzword in the fashion industry and judging by the number of times it was mentioned at this year’s Copenhagen Fashion Summit, it is a trend that we are not going to shake anytime soon. Quite the contrary, transparency is reshaping how brands and retailers interact with their suppliers and consumers. But can it really transform the entire fashion industry? C&A Foundation’s Leslie Johnston hosted a panel of experts to find out. Read More...

HP-Powered Girl Rising Creative Challenge Seeks Stories of Girl Power, Action for Gender Parity

Are you or someone you know helping create a gender equal world? Individuals are being invited to share stories of initiatives big and small in the form of video, audio, essays and artwork as submissions to the Girl Rising Creative Challenge, Powered by HP. Read More...

Philip Morris International Continues Shift Toward Smoke-Free Future

On Tuesday, Philip Morris International Inc. (PMI) published its Sustainability Report 2017, outlining the concrete steps being taken to fundamentally transform its business, by putting smoke-free products at the core of its sustainability efforts to address wider societal challenges, drive operational excellence, manage its social impact and reduce its environmental footprint. PMI says it is committed to replace cigarettes as soon as possible with better alternatives to smoking for the millions of men and women who would otherwise continue to smoke. Read More...

New Animated TV Show Aims to Teach Kids to Be Stewards for the Planet, SDGs

A new television series is under development to help teach children about sustainability and what they can do to help keep our planet beautiful. With a goal to inspire and guide 4- to 7-year-old children to become global citizens as they grow up, the five Alphabravos heroes will traverse the planet righting wrongs, foiling the evil Mdudu’s plans, having fun and learning. Read More...

4 Hidden Costs of Sustainable Logistics for Small Businesses

These days, there is more pressure than ever on businesses to be environmentally conscious, reduce their impact and do their part to keep the planet healthy. Logistics is a major area of focus for many, with a lot of potential for impact due to traditional transport’s huge fuel and energy requirements. Read More...

New Clif Bar Scholarship Alleviates Debt to Help College Seniors Pursue Purposeful Careers

Clif Bar wants to help college seniors pursue meaningful post-graduate experiences, instead of deciding based on the pressure of paying down their debt. Read More...

Saved Grains, Zero-Emission Trucks Edging Anheuser Busch Toward 2025 Goals

This week, global brewer AB InBev announced two major initiatives helping it advance toward its 2025 Sustainability Goals in different parts of the world. Read More...

Stronger Together: How Collaboration Is Propelling Keurig’s Sustainability Agenda

One of the greatest aspects of the corporate sustainability movement has to be the paradigm shift that has encouraged companies to collaborate to solve common issues – joining forces across industries and sectors, and even with direct competitors has allowed companies to pool resources and expertise to tackle everything from sourcing, labor, materials, communications, conservation issues and more in holistic and more effective ways. We spoke with Chief Sustainability Officer Monique Oxender to learn more about how strategic partnerships are helping propel Keurig’s sustainability agenda forward. Read More...

New REI Product Standards Raise Sustainability Bar for Outdoor, Retail Industries

Smack in the middle of the third year of its groundbreaking #OptOutside campaign, which began with a bold stand against the shopping rampage of Black Friday and has expanded into a global movement to empower its customers to embrace the great outdoors, REI Co-op today debuted a set of product standards aimed at elevating sustainability across the retail and Read More...

Startup Allows Neighbors to Generate Returns Through Investments in Their Community

“A lot of people want to participate in Detroit’s recovery, but unfortunately, they feel that because they’re not a billionaire, millionaire, celebrity or politician, they feel they can’t,” Kwaku Osei told Fast Company. Read More...

3 Approaches to Building Customer Trust Through Transparency

In February, KFC in the United Kingdom had a bit of an issue — it ran out of chicken. Read More...

As Starbucks Seeks Sustainable Cup Solutions, Shareholders Demand More Ambitious Action

Ahead of its Annual Meeting of Shareholders this week, Starbucks has announced it is committing $10M in partnership with Closed Loop Partners and its Center for the Circular Economy to develop a more sustainable coffee cup. Together, the organizations will establish a new consortium to launch the NextGen Cup Challenge, which will award accelerator grants to entrepreneurs working on potential cup solutions and encourage industry collaboration. Read More...

A ‘Unicorn’ in Business: Lessons from BrewDog on Truly Authentic Engagement

Sustainable Brands has recently reported on a range of really interesting, wide-range of initiatives coming out of the beer industry, including innovative packaging solutions, the use of renewable energy and efforts to address climate change and water scarcity. Read More...

Upcoming Events

October 13-16, 2025
SB'25 San Diego
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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Sponsored by Sustainable Brands
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
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Sponsored by Sustainable Brands
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