Latest News

Supply Chain

Toxnot: A Passport to Healthier Materials, Products, Supply Chains

Published on June 30, 2022

Written by Shaw Industries

About a 6 minute read

Toxnot’s cloud-based software helps advance companies’ focus on material health and supply chain engagement. Shaw's Kellie Ballew spoke with Toxnot CEO and co-founder Pete Girard about the greatest challenges to supply chain engagement. Read More...

Consumer Behavior Change Marketing & Communications

The Role of Brands in Supporting Consumers to Make More Sustainable Choices

Published on June 30, 2022

Written by Procter & Gamble

About a 6 minute read

Lowering the washing temperature of a laundry load or dish cycle can greatly reduce carbon emissions. But for people to turn down the temperature or select eco-cycles, they must trust that products will still clean with brilliant results — this is where brands can play a crucial role in decarbonization. Read More...

Collaboration & Co-Creation Circular Economy Innovation & Technology

A Sustainable Moo-vement: How the Dairy Industry Is Fighting Climate Change

Published on June 29, 2022

Written by David Darr

About a 9 minute read

Dairy farming has quickly evolved for sustainability. Here are just a few examples of how innovative dairy organizations and farmers are working to fight climate change by reducing their impacts, improving soil health and using regenerative agriculture. Read More...

Innovation & Technology

This Startup Is Determined to Provide ‘Plenty’ of Jobs and Leafy Greens All Year Round

Published on June 28, 2022

Written by Scarlett Buckley

About a 5 minute read

By teaming up with retail leader Walmart, San Francisco-based Plenty is set to supply California (for starters) with healthy, sustainable food at an affordable price, using only 1% of the land needed for traditional farming. Read More...

Marketing & Communications

The Doomsday Clock Is Ticking on the World’s Biggest Advertising Festival

Published on June 27, 2022

Written by Thomas Kolster

About a 7 minute read

The heat is on — from Greenpeace protesting Cannes to concerned citizens and legislative pressure — for advertisers to make their work count for more than selling more products to the Western world. Here are six key takeaways from this year’s Cannes Lions, and how your campaigns can be and do better. Read More...

Supply Chain Circular Economy

Protecting the Collectors: A Case Study in Ensuring Safe, Sustainable Livelihoods for Workers in the ‘First Mile’

Published on June 27, 2022

Written by Maxine Perella

About a 5 minute read

Many companies still shy away from responsibility for what’s happening in the first mile of their supply chains; but First Mile, along with its nonprofit and brand partners, is actively engaging with these issues — and creating positive impacts for thousands of waste collectors around the world. Read More...

Innovation & Technology Circular Economy Collaboration & Co-Creation Global Partners

‘Changing Our DNA’: Brands Large and Small Illustrate New Models for Sustainability in Asia

Published on June 24, 2022

Written by Nithin Coca

About a 4 minute read

On day two of SB’22 Kuala Lumpur, leaders in construction, eco-tourism, artisanal goods, marketing and more highlighted successes and challenges behind next-generation sustainability strategies — and the need for Malaysian brands to embrace collaboration for greater impact. Read More...

Why, for Bumble Bee, Certification Matters for the Future of Sustainable Seafood

Published on June 23, 2022

Written by Nithin Coca

About a 5 minute read

As anyone who works on sustainable supply chains knows, getting transparency and/or certification on the final pieces can often be the most difficult. Bumble Bee’s goals will require ensuring better practices around catch reporting and verification of data, and working with and training consultants and vessel operators. Read More...

Finance & Investment Circular Economy

Ando Launching World's First 100% Fossil-Free Insurance Program

Published on June 23, 2022

About a 2 minute read

Through partnerships with leading providers including Allstate, Nationwide and Travelers, Ando aims to expand the scope of financial independence from fossil fuels available to sustainability-conscious consumers. Read More...

Circular Economy Innovation & Technology Organizational Governance

To Build Back Better Post-Pandemic, We Must Re-Examine Lessons Learned from the Past

Published on June 23, 2022

Written by Nithin Coca

About a 5 minute read

The pandemic has laid bare not only the many flaws in our global systems but also our capacity for resilience and ingenuity in the face of complex, immediate challenges — if we apply that thinking to those that lay ahead, we may yet save ourselves from ‘business as usual.’ Read More...

Organizational Governance

Talk Is Cheap: How Brands Can Move from Table Stakes to Putting a Stake in the Ground for Racial Justice

Published on June 22, 2022

Written by Maxine Perella

About a 5 minute read

Two years after George Floyd’s murder galvanized the nation to address systemic racism, corporate progress on advancing racial equity in the workplace and community remains a mixed picture. Smoketown’s Ryan Pintado-Vertner lays out three approaches brands can take to show they’re walking their anti-racism talk. Read More...

Organizational Governance Organizational Governance

Introducing the Modern, ESG-Fluent Boardroom

Published on June 22, 2022

Written by Coro Strandberg

About a 4 minute read

The fiduciary duty of boards and directors is being redefined in the 21st century. The boardroom and its advisors need to unlearn old mindsets, overcome their biases, and embrace he new governance practices. Read More...

Innovation & Technology

Sustainable Food Systems Will Mean Coexistence, Not Competition

Published on June 21, 2022

Written by Lee Recht

About a 5 minute read

The meat sector in its current form is unsustainable; yet so is completely replacing the use of animals as a food technology. For the biggest and fastest environmental impact, we must address the way we grow our food. More sustainable models will involve coexistence between traditional and alternative production methods. Read More...

Marketing & Communications

Creatives for Climate Launching ‘Greenwash Watch’ to Help Radically Reskill the Communications Industry

Published on June 21, 2022

About a 3 minute read

Launching at Cannes Lions this week, the course is a response to industry professionals’ need to reskill to drive positive change at work: 40% of marketers report lacking relevant sustainability marketing qualifications, despite 76% having been involved in sustainability projects over the past five years. Read More...

Organizational Governance Circular Economy Innovation & Technology

4VI Creates New Model for Destination Marketing Organizations by Becoming a Social Enterprise

Published on June 20, 2022

Written by JoAnna Haugen

About a 4 minute read

Earlier this year, Tourism Vancouver Island evolved into a social enterprise called 4VI that supports communities, businesses, culture and environment. A social enterprise is a revenue-generating business that identifies a social benefit and directs its revenues toward it; in the tourism industry, this is a completely new way to operate. Read More...

Marketing & Communications

Study Shows Purpose-Driven Ads Fall Short in Gaining, Holding Attention; New Approaches Needed

Published on June 20, 2022

About a 4 minute read

Joint research by GfK and the Goodvertising Agency reveals value of 'transformational campaigns that empower consumers, rather than those that tout product attributes. Read More...

Innovation & Technology Marketing & Communications

AIA Materials Pledge Enables Architects, Designers to Create Spaces Where People and Natural Systems Thrive

Published on June 17, 2022

Written by Shaw Industries

About a 5 minute read

The places where we work, play, eat, sleep, learn and heal can have an impact on our wellbeing. And everything from access to daylight and sound levels in a room to material selection and color schemes affects how we experience a space. Read More...

Organizational Governance

New Report Outlines 5 Principles for Regenerative Brand Leadership

Published on June 17, 2022

Written by Liz Courtney

About a 4 minute read

BBMG and GlobeScan’s ‘Leading Regenerative Brands: Five Paradigm Shifts to Thrive in a World in Flux’ is part manifesto on the imperative to build a purpose-driven company and part handbook for how to do it. Read More...

Materials & Packaging

Unilever, Geno Launch $120M Venture to Scale Alternative to Palm Oil-, Fossil Fuel-Based Cleansers

Published on June 16, 2022

About a 3 minute read

The partnership aims to commercialize and scale more sustainable alternatives to palm oil and fossil-fuel-derived cleansing ingredients — the current industry standard in everyday cleaning and personal care products. Read More...

Circular Economy

Shein Acknowledges Textile Waste with $50M EPR Commitment; But Critics Say It’s Small Change

Published on June 15, 2022

About a 7 minute read

What some are calling 'a significant step toward accountability' for fast fashion brands, others say is lip service and an inadequate approach to supporting waste-management efforts in communities deeply impacted by textile waste. Read More...